66:T59a,AQUA (WATER), CETYL ALCOHOL, DECYLTETRADECANOL, PROPYLENE GLYCOL, OLEYL ALCOHOL, CETEARETH-50, AMMONIA, AMMONIUM LAURYL SULFATE, ETHANOLAMINE, STEARIC ACID, PALMITIC ACID, PEG-15 COCOPOLYAMINE, PEG-40 HYDROGENATED CASTOR OIL, TETRASODIUM EDTA, BISABOLOL, PARFUM (FRAGRANCE), TOCOPHEROL, CYSTEINE HCL, SODIUM SULFITE, ERYTHORBIC ACID, POLYQUATERNIUM-22, TOLUENE-2,5-DIAMINE SULFATE, BENZOIC ACID, HEXAMETHYLINDANOPYRAN, 2,4-DIAMINOPHENOXYETHANOL HCl, TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES , POTASSIUM ETHYLHEXYL/ISOTRIDECETH-8 PHOSPHATE, 4-AMINO-2-HYDROXYTOLUENE, DIMETHYL PHENETHYL ACETATE, DIPOTASSIUM PHOSPHATE, PENTYLENE GLYCOL, SODIUM HYALURONATE CROSSPOLYMER, PANTHENOL, DISODIUM PHOSPHATE, SODIUM PHOSPHATE

Portuguese INCI:
ÁGUA, ÁLCOOL CETÍLICO, DECILTETRADECANOL, PROPILENO GLICOL, ÁLCOOL OLEÍLICO, CETEARETE-50, LAURIL SULFATO DE AMÔNIO, AMÔNIA, ETANOLAMINA, ÁCIDO ESTÁRICO, ÁCIDO PALMÍTICO, COCOPOLIAMINA PEG-15, ÓLEO DE RÍCINO HIDROGENADO PEG-40, EDETATO TETRASSÓDICO, BISABOLOL, PERFUME, TOCOFEROL, CLORIDRATO DE CISTEÍNA, SULFITO DE SÓDIO, ÁCIDO ERITÓRBICO, POLIQUATÉRNIO-22, SULFATO DE TOLUENO-2,5-DIAMINA, ÁCIDO BENZOICO, CLORIDRATO DE 2,4-DIAMINOFENOXIETANOL, FOSFATO DE POTÁSSIO ETILHEXIL/ISOTRIDECETE-8, 4-AMINO-2-HIDROXITOLUENO, FOSFATO DIPOTÁSSICO, PENTILENO GLICOL, CROSPOLÍMERO DE HIALURONATO SÓDICO, PANTENOL, FOSFATO DISSÓDICO, FOSFATO DE SÓDIO, CLORETO DE SÓDIO.67:T4f5,AQUA (WATER), CETYL ALCOHOL, DECYLTETRADECANOL, PROPYLENE GLYCOL, OLEYL ALCOHOL, CETEARETH-50, AMMONIA, AMMONIUM LAURYL SULFATE, STEARIC ACID, ETHANOLAMINE, PALMITIC ACID, PEG-15 COCOPOLYAMINE, TETRASODIUM EDTA, BISABOLOL, PARFUM (FRAGRANCE), TOCOPHEROL, SODIUM SULFITE, ERYTHORBIC ACID, POLYQUATERNIUM-22, TOLUENE-2,5-DIAMINE SULFATE, BENZOIC ACID, RESORCINOL, POTASSIUM ETHYLHEXYL/ISOTRIDECETH-8 PHOSPHATE, m-AMINOPHENOL, 2-METHYLRESORCINOL, DIPOTASSIUM PHOSPHATE, PENTYLENE GLYCOL, SODIUM HYALURONATE CROSSPOLYMER, PANTHENOL, DISODIUM PHOSPHATE, SODIUM PHOSPHATE

Portuguese INCI:
ÁGUA PURIFICADA, ÁLCOOL CETÍLICO, DECILTETRADECANOL, PROPILENOGLICOL, ÁLCOOL OLEÍLICO, CETOMACROGOL 1000, AMÔNIA, LAURILSULFATO DE AMÔNIO, ÁCIDO ESTEÁRICO, MONOETANOLAMINA, ÁCIDO PALMÍTICO, MACROGOL COCOPOLIAMINA, EDTA TETRASSÓDICO, BISABOLOL, FRAGRÂNCIA, RACEALFATOCOFEROL, SULFITO DE SÓDIO, ÁCIDO ERITÓRBICO, POLIQUATÉRNIO 22, SULFATO DE TOLUENO-2,5-DIAMINO, ÁCIDO BENZÓICO, RESORCINA, ETILEXILISOTRIDECETEFOSFATO DE POTÁSSIO, M-AMINOFENOL, 2-METILRESORCINOL, FOSFATO DE DIPOTÁSSIO, PENTILENOGLICOL, CROSSPOLÍMERO DE HIALURONATO DE SÓDIO, DEXPANTENOL, FOSFATO DE SÓDIO DIBÁSICO, FOSFATO DE SÓDIO MONOBÁSICO DI-HIDRATADO, CLORETO DE SÓDIO.68:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

69:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

6a:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

6b:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

6c:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

6d:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

6e:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

6f:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

70:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

71:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

72:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

73:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

74:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

75:T44b,

Tehnologia patentată Color Guard pentru protecția culorii și intensității
Protejează culoarea împotriva poluării, luminii albastre și razelor UV
Formulă vegană îmbunătățită cu acid hialuronic
Fără PPD*
Cu doar 0,7% amoniac**
100% acoperire a părului alb
Deschide până la 3 niveluri
Crește densitatea legăturilor pentru a proteja părul în timpul serviciului de colorare
Culoare intensă și tonuri radiante
Cosmeticitate perfectă: părul este moale, puternic și radiant
> Creșterea cu până + 40% a durabilității culorii după 15 zile de expunere continuă la lumină albastră***
Creșterea cu până la 69% a protecției culorii împotriva razelor UV*****
Excelentă retenție a culorii în păr chiar și după utilizarea repetată a instrumentelor de styling la cald.
Distribuție mai bună a culorii cu un rezultat mai uniform******
Economie de apă datorită consumului redus în timpul clătirii******

76:T45d,AQUA (WATER), CETYL ALCOHOL, DECYLTETRADECANOL, PROPYLENE GLYCOL, OLEYL ALCOHOL, CETEARETH-50, AMMONIA, AMMONIUM LAURYL SULFATE, STEARIC ACID, ETHANOLAMINE, PALMITIC ACID, PEG-15 COCOPOLYAMINE, TETRASODIUM EDTA, BISABOLOL, PARFUM (FRAGRANCE), TOCOPHEROL, SODIUM SULFITE, ERYTHORBIC ACID, POLYQUATERNIUM-22, BENZOIC ACID, POTASSIUM ETHYLHEXYL/ISOTRIDECETH-8 PHOSPHATE, DIPOTASSIUM PHOSPHATE, PENTYLENE GLYCOL, SODIUM HYALURONATE CROSSPOLYMER, PANTHENOL, DISODIUM PHOSPHATE, SODIUM PHOSPHATE

Portuguese INCI:
ÁGUA PURIFICADA, ÁLCOOL CETÍLICO, DECILTETRADECANOL, PROPILENOGLICOL, ÁLCOOL OLEÍLICO, CETOMACROGOL 1000, AMÔNIA, LAURILSULFATO DE AMÔNIO, ÁCIDO ESTEÁRICO, MONOETANOLAMINA, ÁCIDO PALMÍTICO, MACROGOL COCOPOLIAMINA, EDTA TETRASSÓDICO, BISABOLOL, FRAGRÂNCIA, RACEALFATOCOFEROL, SULFITO DE SÓDIO, ÁCIDO ERITÓRBICO, POLIQUATÉRNIO 22, ÁCIDO BENZÓICO, ETILEXILISOTRIDECETEFOSFATO DE POTÁSSIO, FOSFATO DE DIPOTÁSSIO, PENTILENOGLICOL, CROSSPOLÍMERO DE HIALURONATO DE SÓDIO, DEXPANTENOL, FOSFATO DE SÓDIO DIBÁSICO, FOSFATO DE SÓDIO MONOBÁSICO DI-HIDRATADO, CLORETO DE SÓDIO.77:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

78:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

79:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

7a:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

7b:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

7c:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

7d:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

7e:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

7f:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

80:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

81:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

82:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

83:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

84:T44b,

Tehnologia patentată Color Guard pentru protecția culorii și intensității
Protejează culoarea împotriva poluării, luminii albastre și razelor UV
Formulă vegană îmbunătățită cu acid hialuronic
Fără PPD*
Cu doar 0,7% amoniac**
100% acoperire a părului alb
Deschide până la 3 niveluri
Crește densitatea legăturilor pentru a proteja părul în timpul serviciului de colorare
Culoare intensă și tonuri radiante
Cosmeticitate perfectă: părul este moale, puternic și radiant
> Creșterea cu până + 40% a durabilității culorii după 15 zile de expunere continuă la lumină albastră***
Creșterea cu până la 69% a protecției culorii împotriva razelor UV*****
Excelentă retenție a culorii în păr chiar și după utilizarea repetată a instrumentelor de styling la cald.
Distribuție mai bună a culorii cu un rezultat mai uniform******
Economie de apă datorită consumului redus în timpul clătirii******

85:T514,AQUA (WATER), CETYL ALCOHOL, DECYLTETRADECANOL, PROPYLENE GLYCOL, OLEYL ALCOHOL, CETEARETH-50, AMMONIA, AMMONIUM LAURYL SULFATE, STEARIC ACID, ETHANOLAMINE, PALMITIC ACID, PEG-15 COCOPOLYAMINE, TETRASODIUM EDTA, BISABOLOL, PARFUM (FRAGRANCE), TOCOPHEROL, SODIUM SULFITE, ERYTHORBIC ACID, POLYQUATERNIUM-22, TOLUENE-2,5-DIAMINE SULFATE, BENZOIC ACID, RESORCINOL, POTASSIUM ETHYLHEXYL/ISOTRIDECETH-8 PHOSPHATE, m-AMINOPHENOL, 2,4-DIAMINOPHENOXYETHANOL HCl, DIPOTASSIUM PHOSPHATE, PENTYLENE GLYCOL, SODIUM HYALURONATE CROSSPOLYMER, PANTHENOL, DISODIUM PHOSPHATE, SODIUM PHOSPHATE

Portuguese INCI:
ÁGUA PURIFICADA, ÁLCOOL CETÍLICO, DECILTETRADECANOL, PROPILENOGLICOL, ÁLCOOL OLEÍLICO, CETOMACROGOL 1000, AMÔNIA, LAURILSULFATO DE AMÔNIO, ÁCIDO ESTEÁRICO, MONOETANOLAMINA, ÁCIDO PALMÍTICO, MACROGOL COCOPOLIAMINA, EDTA TETRASSÓDICO, BISABOLOL, FRAGRÂNCIA, RACEALFATOCOFEROL, SULFITO DE SÓDIO, ÁCIDO ERITÓRBICO, POLIQUATÉRNIO 22, SULFATO DE TOLUENO-2,5-DIAMINO, ÁCIDO BENZÓICO, RESORCINA, ETILEXILISOTRIDECETEFOSFATO DE POTÁSSIO, M-AMINOFENOL, CLORIDRATO DE 2,4-DIAMINOFENOXIETANOL, FOSFATO DE DIPOTÁSSIO, PENTILENOGLICOL, CROSSPOLÍMERO DE HIALURONATO DE SÓDIO, DEXPANTENOL, FOSFATO DE SÓDIO DIBÁSICO, FOSFATO DE SÓDIO MONOBÁSICO DI-HIDRATADO, CLORETO DE SÓDIO.86:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

87:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

88:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

89:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

8a:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

8b:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

8c:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

8d:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

8e:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

8f:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

90:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

91:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

92:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

93:T44b,

Tehnologia patentată Color Guard pentru protecția culorii și intensității
Protejează culoarea împotriva poluării, luminii albastre și razelor UV
Formulă vegană îmbunătățită cu acid hialuronic
Fără PPD*
Cu doar 0,7% amoniac**
100% acoperire a părului alb
Deschide până la 3 niveluri
Crește densitatea legăturilor pentru a proteja părul în timpul serviciului de colorare
Culoare intensă și tonuri radiante
Cosmeticitate perfectă: părul este moale, puternic și radiant
> Creșterea cu până + 40% a durabilității culorii după 15 zile de expunere continuă la lumină albastră***
Creșterea cu până la 69% a protecției culorii împotriva razelor UV*****
Excelentă retenție a culorii în păr chiar și după utilizarea repetată a instrumentelor de styling la cald.
Distribuție mai bună a culorii cu un rezultat mai uniform******
Economie de apă datorită consumului redus în timpul clătirii******

94:T4fd,AQUA (WATER), CETYL ALCOHOL, DECYLTETRADECANOL, PROPYLENE GLYCOL, OLEYL ALCOHOL, CETEARETH-50, AMMONIA, AMMONIUM LAURYL SULFATE, STEARIC ACID, ETHANOLAMINE, PALMITIC ACID, PEG-15 COCOPOLYAMINE, TETRASODIUM EDTA, BISABOLOL, PARFUM (FRAGRANCE), TOCOPHEROL, SODIUM SULFITE, ERYTHORBIC ACID, POLYQUATERNIUM-22, TOLUENE-2,5-DIAMINE SULFATE, BENZOIC ACID, m-AMINOPHENOL, POTASSIUM ETHYLHEXYL/ISOTRIDECETH-8 PHOSPHATE, 2,4-DIAMINOPHENOXYETHANOL HCl, DIPOTASSIUM PHOSPHATE, PENTYLENE GLYCOL, SODIUM HYALURONATE CROSSPOLYMER, PANTHENOL, DISODIUM PHOSPHATE, SODIUM PHOSPHATE

Portuguese INCI:
ÁGUA PURIFICADA, ÁLCOOL CETÍLICO, DECILTETRADECANOL, PROPILENOGLICOL, ÁLCOOL OLEÍLICO, CETOMACROGOL 1000, AMÔNIA, LAURILSULFATO DE AMÔNIO, ÁCIDO ESTEÁRICO, MONOETANOLAMINA, ÁCIDO PALMÍTICO, MACROGOL COCOPOLIAMINA, EDTA TETRASSÓDICO, BISABOLOL, FRAGRÂNCIA, RACEALFATOCOFEROL, SULFITO DE SÓDIO, ÁCIDO ERITÓRBICO, POLIQUATÉRNIO 22, SULFATO DE TOLUENO-2,5-DIAMINO, ÁCIDO BENZÓICO, M-AMINOFENOL, ETILEXILISOTRIDECETEFOSFATO DE POTÁSSIO, CLORIDRATO DE 2,4-DIAMINOFENOXIETANOL, FOSFATO DE DIPOTÁSSIO, PENTILENOGLICOL, CROSSPOLÍMERO DE HIALURONATO DE SÓDIO, DEXPANTENOL, FOSFATO DE SÓDIO DIBÁSICO, FOSFATO DE SÓDIO MONOBÁSICO DI-HIDRATADO, CLORETO DE SÓDIO.95:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

96:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

97:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

98:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

99:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

9a:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

9b:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

9c:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

9d:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

9e:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

9f:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

a0:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

a1:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

a2:T44b,

Tehnologia patentată Color Guard pentru protecția culorii și intensității
Protejează culoarea împotriva poluării, luminii albastre și razelor UV
Formulă vegană îmbunătățită cu acid hialuronic
Fără PPD*
Cu doar 0,7% amoniac**
100% acoperire a părului alb
Deschide până la 3 niveluri
Crește densitatea legăturilor pentru a proteja părul în timpul serviciului de colorare
Culoare intensă și tonuri radiante
Cosmeticitate perfectă: părul este moale, puternic și radiant
> Creșterea cu până + 40% a durabilității culorii după 15 zile de expunere continuă la lumină albastră***
Creșterea cu până la 69% a protecției culorii împotriva razelor UV*****
Excelentă retenție a culorii în păr chiar și după utilizarea repetată a instrumentelor de styling la cald.
Distribuție mai bună a culorii cu un rezultat mai uniform******
Economie de apă datorită consumului redus în timpul clătirii******

a3:T4de,AQUA (WATER), CETYL ALCOHOL, DECYLTETRADECANOL, PROPYLENE GLYCOL, OLEYL ALCOHOL, CETEARETH-50, AMMONIA, AMMONIUM LAURYL SULFATE, STEARIC ACID, ETHANOLAMINE, PALMITIC ACID, PEG-15 COCOPOLYAMINE, TETRASODIUM EDTA, BISABOLOL, PARFUM (FRAGRANCE), TOCOPHEROL, SODIUM SULFITE, ERYTHORBIC ACID, POLYQUATERNIUM-22, TOLUENE-2,5-DIAMINE SULFATE, BENZOIC ACID, m-AMINOPHENOL, POTASSIUM ETHYLHEXYL/ISOTRIDECETH-8 PHOSPHATE, 2-METHYLRESORCINOL, DIPOTASSIUM PHOSPHATE, PENTYLENE GLYCOL, SODIUM HYALURONATE CROSSPOLYMER, PANTHENOL, DISODIUM PHOSPHATE, SODIUM PHOSPHATE

Portuguese INCI:
ÁGUA PURIFICADA, ÁLCOOL CETÍLICO, DECILTETRADECANOL, PROPILENOGLICOL, ÁLCOOL OLEÍLICO, CETOMACROGOL 1000, AMÔNIA, LAURILSULFATO DE AMÔNIO, ÁCIDO ESTEÁRICO, MONOETANOLAMINA, ÁCIDO PALMÍTICO, MACROGOL COCOPOLIAMINA, EDTA TETRASSÓDICO, BISABOLOL, FRAGRÂNCIA, RACEALFATOCOFEROL, SULFITO DE SÓDIO, ÁCIDO ERITÓRBICO, POLIQUATÉRNIO 22, SULFATO DE TOLUENO-2,5-DIAMINO, ÁCIDO BENZÓICO, M-AMINOFENOL, ETILEXILISOTRIDECETEFOSFATO DE POTÁSSIO, 2-METILRESORCINOL, FOSFATO DE DIPOTÁSSIO, PENTILENOGLICOL, CROSSPOLÍMERO DE HIALURONATO DE SÓDIO, DEXPANTENOL, FOSFATO DE SÓDIO DIBÁSICO, FOSFATO DE SÓDIO MONOBÁSICO DI-HIDRATADO, CLORETO DE SÓDIO.a4:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

a5:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

a6:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

a7:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

a8:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

a9:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

aa:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

ab:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

ac:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

ad:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

ae:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

af:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

b0:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

b1:T44b,

Tehnologia patentată Color Guard pentru protecția culorii și intensității
Protejează culoarea împotriva poluării, luminii albastre și razelor UV
Formulă vegană îmbunătățită cu acid hialuronic
Fără PPD*
Cu doar 0,7% amoniac**
100% acoperire a părului alb
Deschide până la 3 niveluri
Crește densitatea legăturilor pentru a proteja părul în timpul serviciului de colorare
Culoare intensă și tonuri radiante
Cosmeticitate perfectă: părul este moale, puternic și radiant
> Creșterea cu până + 40% a durabilității culorii după 15 zile de expunere continuă la lumină albastră***
Creșterea cu până la 69% a protecției culorii împotriva razelor UV*****
Excelentă retenție a culorii în păr chiar și după utilizarea repetată a instrumentelor de styling la cald.
Distribuție mai bună a culorii cu un rezultat mai uniform******
Economie de apă datorită consumului redus în timpul clătirii******

b2:T524,AQUA (WATER), CETYL ALCOHOL, DECYLTETRADECANOL, PROPYLENE GLYCOL, OLEYL ALCOHOL, CETEARETH-50, AMMONIA, AMMONIUM LAURYL SULFATE, STEARIC ACID, ETHANOLAMINE, PALMITIC ACID, PEG-15 COCOPOLYAMINE, TETRASODIUM EDTA, BISABOLOL, PARFUM (FRAGRANCE), TOCOPHEROL, SODIUM SULFITE, ERYTHORBIC ACID, POLYQUATERNIUM-22, TOLUENE-2,5-DIAMINE SULFATE, BENZOIC ACID, POTASSIUM ETHYLHEXYL/ISOTRIDECETH-8 PHOSPHATE, m-AMINOPHENOL, 2,4-DIAMINOPHENOXYETHANOL HCl, 2-METHYLRESORCINOL, DIPOTASSIUM PHOSPHATE, PENTYLENE GLYCOL, SODIUM HYALURONATE CROSSPOLYMER, PANTHENOL, DISODIUM PHOSPHATE, SODIUM PHOSPHATE

Portuguese INCI:
ÁGUA PURIFICADA, ÁLCOOL CETÍLICO, DECILTETRADECANOL, PROPILENOGLICOL, ÁLCOOL OLEÍLICO, CETOMACROGOL 1000, AMÔNIA, LAURILSULFATO DE AMÔNIO, ÁCIDO ESTEÁRICO, MONOETANOLAMINA, ÁCIDO PALMÍTICO, MACROGOL COCOPOLIAMINA, EDTA TETRASSÓDICO, BISABOLOL, FRAGRÂNCIA, RACEALFATOCOFEROL, SULFITO DE SÓDIO, ÁCIDO ERITÓRBICO, POLIQUATÉRNIO 22, SULFATO DE TOLUENO-2,5-DIAMINO, ÁCIDO BENZÓICO, ETILEXILISOTRIDECETEFOSFATO DE POTÁSSIO, M-AMINOFENOL, CLORIDRATO DE 2,4-DIAMINOFENOXIETANOL, 2-METILRESORCINOL, FOSFATO DE DIPOTÁSSIO, PENTILENOGLICOL, CROSSPOLÍMERO DE HIALURONATO DE SÓDIO, DEXPANTENOL, FOSFATO DE SÓDIO DIBÁSICO, FOSFATO DE SÓDIO MONOBÁSICO DI-HIDRATADO, CLORETO DE SÓDIO.b3:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

b4:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

b5:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

b6:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

b7:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

b8:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

b9:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

ba:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

bb:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

bc:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

bd:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

be:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

bf:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

c0:T44b,

Tehnologia patentată Color Guard pentru protecția culorii și intensității
Protejează culoarea împotriva poluării, luminii albastre și razelor UV
Formulă vegană îmbunătățită cu acid hialuronic
Fără PPD*
Cu doar 0,7% amoniac**
100% acoperire a părului alb
Deschide până la 3 niveluri
Crește densitatea legăturilor pentru a proteja părul în timpul serviciului de colorare
Culoare intensă și tonuri radiante
Cosmeticitate perfectă: părul este moale, puternic și radiant
> Creșterea cu până + 40% a durabilității culorii după 15 zile de expunere continuă la lumină albastră***
Creșterea cu până la 69% a protecției culorii împotriva razelor UV*****
Excelentă retenție a culorii în păr chiar și după utilizarea repetată a instrumentelor de styling la cald.
Distribuție mai bună a culorii cu un rezultat mai uniform******
Economie de apă datorită consumului redus în timpul clătirii******

c1:T524,AQUA (WATER), CETYL ALCOHOL, DECYLTETRADECANOL, PROPYLENE GLYCOL, OLEYL ALCOHOL, CETEARETH-50, AMMONIA, AMMONIUM LAURYL SULFATE, STEARIC ACID, ETHANOLAMINE, PALMITIC ACID, PEG-15 COCOPOLYAMINE, TETRASODIUM EDTA, BISABOLOL, PARFUM (FRAGRANCE), TOCOPHEROL, SODIUM SULFITE, ERYTHORBIC ACID, POLYQUATERNIUM-22, TOLUENE-2,5-DIAMINE SULFATE, BENZOIC ACID, POTASSIUM ETHYLHEXYL/ISOTRIDECETH-8 PHOSPHATE, m-AMINOPHENOL, 2,4-DIAMINOPHENOXYETHANOL HCl, 2-METHYLRESORCINOL, DIPOTASSIUM PHOSPHATE, PENTYLENE GLYCOL, SODIUM HYALURONATE CROSSPOLYMER, PANTHENOL, DISODIUM PHOSPHATE, SODIUM PHOSPHATE

Portuguese INCI:
ÁGUA PURIFICADA, ÁLCOOL CETÍLICO, DECILTETRADECANOL, PROPILENOGLICOL, ÁLCOOL OLEÍLICO, CETOMACROGOL 1000, AMÔNIA, LAURILSULFATO DE AMÔNIO, ÁCIDO ESTEÁRICO, MONOETANOLAMINA, ÁCIDO PALMÍTICO, MACROGOL COCOPOLIAMINA, EDTA TETRASSÓDICO, BISABOLOL, FRAGRÂNCIA, RACEALFATOCOFEROL, SULFITO DE SÓDIO, ÁCIDO ERITÓRBICO, POLIQUATÉRNIO 22, SULFATO DE TOLUENO-2,5-DIAMINO, ÁCIDO BENZÓICO, ETILEXILISOTRIDECETEFOSFATO DE POTÁSSIO, M-AMINOFENOL, CLORIDRATO DE 2,4-DIAMINOFENOXIETANOL, 2-METILRESORCINOL, FOSFATO DE DIPOTÁSSIO, PENTILENOGLICOL, CROSSPOLÍMERO DE HIALURONATO DE SÓDIO, DEXPANTENOL, FOSFATO DE SÓDIO DIBÁSICO, FOSFATO DE SÓDIO MONOBÁSICO DI-HIDRATADO, CLORETO DE SÓDIO.c2:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

c3:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

c4:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

c5:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

c6:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

c7:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

c8:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

c9:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

ca:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

cb:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

cc:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

cd:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

ce:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

cf:T44b,

Tehnologia patentată Color Guard pentru protecția culorii și intensității
Protejează culoarea împotriva poluării, luminii albastre și razelor UV
Formulă vegană îmbunătățită cu acid hialuronic
Fără PPD*
Cu doar 0,7% amoniac**
100% acoperire a părului alb
Deschide până la 3 niveluri
Crește densitatea legăturilor pentru a proteja părul în timpul serviciului de colorare
Culoare intensă și tonuri radiante
Cosmeticitate perfectă: părul este moale, puternic și radiant
> Creșterea cu până + 40% a durabilității culorii după 15 zile de expunere continuă la lumină albastră***
Creșterea cu până la 69% a protecției culorii împotriva razelor UV*****
Excelentă retenție a culorii în păr chiar și după utilizarea repetată a instrumentelor de styling la cald.
Distribuție mai bună a culorii cu un rezultat mai uniform******
Economie de apă datorită consumului redus în timpul clătirii******

d0:T524,AQUA (WATER), CETYL ALCOHOL, DECYLTETRADECANOL, PROPYLENE GLYCOL, OLEYL ALCOHOL, CETEARETH-50, AMMONIA, AMMONIUM LAURYL SULFATE, STEARIC ACID, ETHANOLAMINE, PALMITIC ACID, PEG-15 COCOPOLYAMINE, TETRASODIUM EDTA, BISABOLOL, PARFUM (FRAGRANCE), TOCOPHEROL, SODIUM SULFITE, ERYTHORBIC ACID, POLYQUATERNIUM-22, TOLUENE-2,5-DIAMINE SULFATE, BENZOIC ACID, POTASSIUM ETHYLHEXYL/ISOTRIDECETH-8 PHOSPHATE, 2-METHYLRESORCINOL, m-AMINOPHENOL, 2,4-DIAMINOPHENOXYETHANOL HCl, DIPOTASSIUM PHOSPHATE, PENTYLENE GLYCOL, SODIUM HYALURONATE CROSSPOLYMER, PANTHENOL, DISODIUM PHOSPHATE, SODIUM PHOSPHATE

Portuguese INCI:
ÁGUA PURIFICADA, ÁLCOOL CETÍLICO, DECILTETRADECANOL, PROPILENOGLICOL, ÁLCOOL OLEÍLICO, CETOMACROGOL 1000, AMÔNIA, LAURILSULFATO DE AMÔNIO, ÁCIDO ESTEÁRICO, MONOETANOLAMINA, ÁCIDO PALMÍTICO, MACROGOL COCOPOLIAMINA, EDTA TETRASSÓDICO, BISABOLOL, FRAGRÂNCIA, RACEALFATOCOFEROL, SULFITO DE SÓDIO, ÁCIDO ERITÓRBICO, POLIQUATÉRNIO 22, SULFATO DE TOLUENO-2,5-DIAMINO, ÁCIDO BENZÓICO, ETILEXILISOTRIDECETEFOSFATO DE POTÁSSIO, 2-METILRESORCINOL, M-AMINOFENOL, CLORIDRATO DE 2,4-DIAMINOFENOXIETANOL, FOSFATO DE DIPOTÁSSIO, PENTILENOGLICOL, CROSSPOLÍMERO DE HIALURONATO DE SÓDIO, DEXPANTENOL, FOSFATO DE SÓDIO DIBÁSICO, FOSFATO DE SÓDIO MONOBÁSICO DI-HIDRATADO, CLORETO DE SÓDIO.d1:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

d2:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

d3:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

d4:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

d5:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

d6:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

d7:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

d8:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

d9:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

da:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

db:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

dc:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

dd:T451,

Patented Color Guard Technology para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos
Hasta un +40% de mantenimiento del color después de 15 días de exposición continua a la luz azul***
Hasta un +63% de peinabilidad en cabello seco****
Hasta un +69% de protección del color de la acción de los rayos UV*****
excelente protección del color incluso tras el uso repetido de utensilios de calor.
mejor distribución del color con un resultado final más uniforme******
ahorro de agua gracias al menor consumo durante el enjuague******

5a:{"products":[{"id":188961,"documentId":"lf90bxta7pbitj216j2bxalb","name":"Pearl - 11.80 Platinum Pearl","slug":"pearl-1180-platinum-pearl-pf027601-hu-hu","brand":"alfaparfmilano","sku":"PF027601","productLine":"Apm Color","tag":"PF027601","tagLabel":null,"iconSrc":null,"description":"A szín fejlődése egy állandó kozmetikai hajszín, amely a lehető legjobb színt biztosítja, miközben gyengéden kezeli a hajat.
Szabadalmaztatott Color Guard technológia a szín- és intenzitásvédelemre, valamint innovatív aktív összetevők készlete a kék fény, szennyezés és UV-fény károsodásának ellensúlyozására.","benefitLineHtml":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","asterisksHtml":null,"createdAt":"2026-08-27T21:49:01.272Z","updatedAt":"2026-09-18T16:24:06.757Z","publishedAt":"2026-09-18T16:24:06.952Z","locale":"hu-HU","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamin, egy széles körben hajszínező festék.
**Átlagos \"fejen\" ammónia koncentrációja (színes krém/aktivátor keverési arány 1:1,5). A színek Platinum sorozatának fejlődését nem veszik figyelembe.
Evolúcióval színezett hajat tesztelték, majd 15 napon át folyamatosan kék fénynek tették ki, szemben azzal a hajjal, amelyet ugyanazoknak a feltételeknek vetettek ki, de először az új Evolution színtechnológiával nem színezték.
Ugyanahhoz a formulához képest, amely nincs konkrét hatóanyag, 8 cigaretta füstjének való kitettsége után.
Összehasonlítva ugyanazzal a formulával, nincs konkrét hatóanyag.
Összehasonlítva a színformulával a szabadalmaztatott technológia nélküli Evolution modelljével.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Eredmények","resultAnnotation":null,"resultDescription":"

Az USA-ban és Olaszországban szabadalmaztatott Color Guard Technology együttműködik egy innovatív aktív összetevők készletével, amelyek ellensúlyozzák a kék fény, szennyezés és UV-sugárzás okozta károkat, így védve a szín intenzitását és tartósságát.

","endBenefitHtml":"

Tartós kozmetikai hajfesték

","texture":null,"descriptionTitle":"Imádom az evolúciódat","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_pearl","relatedSectionTitle":"Kapcsolódó termékek","facetValues":[{"id":4449594,"name":"mktg_facet_type","value":"apm_color_type_01"},{"id":4449595,"name":"mktg_facet_services","value":"apm_color_services_01"},{"id":4449596,"name":"apm_facet_color","value":"apm_fc_pearl"},{"id":4449597,"name":"mktg_format","value":"Tubus"}],"brandImage":null,"evidenceItems":[],"howToUsePhases":[],"mediaPdf":null,"images":[{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},{"id":2537,"documentId":"r75aba9diyccqouzn4jc3cj0","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf027601-02.png","alternativeText":"Akeneo PF027601 — APMP_EOC_2025_PF027601_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf027601-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":26.15,"sizeInBytes":26153,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf.png","etag":"95288cc397d3ee230fc83149c00419a8","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf027601-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":253.34,"sizeInBytes":253342,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf.png","etag":"ea43497ede00a28c16d71d2c5d8acdea","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf027601-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":575.71,"sizeInBytes":575709,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf.png","etag":"43279de310cb08dc9debbc19b45c1068","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf","ext":".png","mime":"image/png","size":296.87,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:09.961Z","updatedAt":"2026-08-27T18:20:09.961Z","publishedAt":"2026-08-27T18:20:09.961Z","isUrlSigned":true}],"thumbnail":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},"hold":null,"infoListItems":[{"id":1740511,"html":"Line: Apm Color"},{"id":1740512,"html":"Format: Tubus"},{"id":1740513,"html":"Size: 60ml"},{"id":1740514,"html":"Ean: 8022297175751"},{"id":1740515,"html":"Net weight: 58.2000"},{"id":1740516,"html":"Gross weight: 77.0000"}],"benefits":[{"id":1699985,"anchorId":"benefit-1","html":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre

"},{"id":1699986,"anchorId":"benefit-2","html":"

Védi a színt a szennyezéstől, a kék és UV fénytől

"},{"id":1699987,"anchorId":"benefit-3","html":"

Hialuronsavas vegán tápszer

"},{"id":1699988,"anchorId":"benefit-4","html":"

Mentes a PPD*

"},{"id":1699989,"anchorId":"benefit-5","html":"

Csak 0,7% ammóniával**

"},{"id":1699990,"anchorId":"benefit-6","html":"

100%-os szürke haj fedezete

"},{"id":1699991,"anchorId":"benefit-7","html":"

Akár 3 szintű villámolás

"},{"id":1699992,"anchorId":"benefit-8","html":"

Bonding Performance a haj védelmére a festékezés során

"},{"id":1699993,"anchorId":"benefit-9","html":"

Intenzív színek és ragyogó tónusok

"},{"id":1699994,"anchorId":"benefit-10","html":"

Tökéletes megjelenés: haj puha, erős és ragyogó

"},{"id":1699995,"anchorId":"benefit-11","html":"

Akár +40% színvisszatartás 15 nap folyamatos kék fény után***

"},{"id":1699996,"anchorId":"benefit-12","html":"

Akár +63% fésésülhetőség száraz hajon****

"},{"id":1699997,"anchorId":"benefit-13","html":"

Akár +69% UV-sugárzás elleni színvédelem*****

"},{"id":1699998,"anchorId":"benefit-14","html":"

Kiváló színtartás még a forró szerszámok ismételt használata

"},{"id":1699999,"anchorId":"benefit-15","html":"

Jobb színeloszlás egyenletesebb eredménnyel******

"},{"id":1700000,"anchorId":"benefit-16","html":"

Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

"}],"ctas":[],"ecommerceCtas":[],"requestInfoCta":null,"formulaHighlights":[{"id":757656,"title":"Color Guard Technology szabadalmaztatott az Egyesült Államokban és Olaszországban","description":"Szabadalmaztatott technológia, amely javítja a haj színlerakódását, meghosszabbítja a haj időtartamát és garantálja a kiváló fényt.","annotation":null,"pillarType":null,"icon":null},{"id":757657,"title":"Blue Light Protection","description":"Védi a színt a kék fénytől kár.","annotation":null,"pillarType":null,"icon":null},{"id":757658,"title":"Szennyezésellenes","description":"A nem kívánt hatások ellensúlyozására a szennyezés miatt.","annotation":null,"pillarType":null,"icon":null},{"id":757659,"title":"UV Protection System","description":"Az UV-fény által kiváltott ellensúlyozására Színveszteség.","annotation":null,"pillarType":null,"icon":null},{"id":757660,"title":"Bonding Performance","description":"Növeli a hajszálak kötéssűrűségét, védőréteget képezve a hajon.","annotation":null,"pillarType":null,"icon":null},{"id":757661,"title":"Hialuronsav","description":"Ez egy természetes anyag, amely segít fenntartani a megfelelő hidratációt a szövetekben. Rácsszerű hálót képez a haj körül, hogy elősegítse a szín optimális eloszlását és maximális tapadást biztosítson.","annotation":null,"pillarType":null,"icon":null},{"id":757662,"title":"Vegán képlet","description":"A képlet mentes állati eredetű vagy származású összetevőktől.","annotation":null,"pillarType":null,"icon":null}],"descriptionTabs":[{"id":755703,"label":"Összetevők","content":"$66","kind":"tab"},{"id":755704,"label":"Miért szeretem?","content":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","kind":"tab"},{"id":755705,"label":"How to use","content":"

Természetes alapokra kell alkalmazni, amelyek nem sötétebbek az 5-ös szintnél, világosbarna. Keverési arány: 1:2 (60 g platina + 120 ml Oxid'o 40 Volume). Feldolgozási idő: 50/55 perc.

","kind":"tab"}],"results":[],"resultImage":null,"videos":[],"variants":[],"colorVariants":[{"id":654113,"name":"Pearl - 11.80 Platinum Pearl","colorCode":"apm_eoc_PF027601","image":{"id":2537,"documentId":"r75aba9diyccqouzn4jc3cj0","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf027601-02.png","alternativeText":"Akeneo PF027601 — APMP_EOC_2025_PF027601_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf027601-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":26.15,"sizeInBytes":26153,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf.png","etag":"95288cc397d3ee230fc83149c00419a8","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf027601-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":253.34,"sizeInBytes":253342,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf.png","etag":"ea43497ede00a28c16d71d2c5d8acdea","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf027601-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":575.71,"sizeInBytes":575709,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf.png","etag":"43279de310cb08dc9debbc19b45c1068","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf","ext":".png","mime":"image/png","size":296.87,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf027601_02_93e91317bf.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:09.961Z","updatedAt":"2026-08-27T18:20:09.961Z","publishedAt":"2026-08-27T18:20:09.961Z","isUrlSigned":true}}],"category":{"id":15633,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-hu-hu","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.332Z","updatedAt":"2026-08-27T11:46:42.522Z","publishedAt":"2026-08-27T11:46:42.538Z","locale":"hu-HU","image":null,"localizations":[{"id":15632,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-de-de","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.140Z","updatedAt":"2026-08-27T11:46:42.337Z","publishedAt":"2026-08-27T11:46:42.356Z","locale":"de-DE"},{"id":15605,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.655Z","updatedAt":"2026-08-27T11:46:37.344Z","publishedAt":"2026-08-27T11:46:37.363Z","locale":"en"},{"id":15609,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-au","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.526Z","updatedAt":"2026-08-27T11:46:38.086Z","publishedAt":"2026-08-27T11:46:38.110Z","locale":"en-AU"},{"id":15610,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.702Z","updatedAt":"2026-08-27T11:46:38.295Z","publishedAt":"2026-08-27T11:46:38.312Z","locale":"en-CA"},{"id":15607,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-gb","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.103Z","updatedAt":"2026-08-27T11:46:37.715Z","publishedAt":"2026-08-27T11:46:37.733Z","locale":"en-GB"},{"id":15608,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ie","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.279Z","updatedAt":"2026-08-27T11:46:37.899Z","publishedAt":"2026-08-27T11:46:37.915Z","locale":"en-IE"},{"id":15606,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-us","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.838Z","updatedAt":"2026-08-27T11:46:37.531Z","publishedAt":"2026-08-27T11:46:37.551Z","locale":"en-US"},{"id":15613,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ar","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.317Z","updatedAt":"2026-08-27T11:46:38.838Z","publishedAt":"2026-08-27T11:46:38.855Z","locale":"es-AR"},{"id":15615,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.755Z","updatedAt":"2026-08-27T11:46:39.211Z","publishedAt":"2026-08-27T11:46:39.229Z","locale":"es-CL"},{"id":15616,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-co","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.925Z","updatedAt":"2026-08-27T11:46:39.392Z","publishedAt":"2026-08-27T11:46:39.408Z","locale":"es-CO"},{"id":15622,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.147Z","updatedAt":"2026-08-27T11:46:40.494Z","publishedAt":"2026-08-27T11:46:40.510Z","locale":"es-CR"},{"id":15626,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-do","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.932Z","updatedAt":"2026-08-27T11:46:41.215Z","publishedAt":"2026-08-27T11:46:41.234Z","locale":"es-DO"},{"id":15617,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ec","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.189Z","updatedAt":"2026-08-27T11:46:39.574Z","publishedAt":"2026-08-27T11:46:39.592Z","locale":"es-EC"},{"id":15612,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-es","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.132Z","updatedAt":"2026-08-27T11:46:38.665Z","publishedAt":"2026-08-27T11:46:38.681Z","locale":"es-ES"},{"id":15624,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-gt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.495Z","updatedAt":"2026-08-27T11:46:40.855Z","publishedAt":"2026-08-27T11:46:40.871Z","locale":"es-GT"},{"id":15625,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-hn","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.759Z","updatedAt":"2026-08-27T11:46:41.034Z","publishedAt":"2026-08-27T11:46:41.050Z","locale":"es-HN"},{"id":15614,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-mx","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.574Z","updatedAt":"2026-08-27T11:46:39.027Z","publishedAt":"2026-08-27T11:46:39.047Z","locale":"es-MX"},{"id":15621,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pa","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.885Z","updatedAt":"2026-08-27T11:46:40.309Z","publishedAt":"2026-08-27T11:46:40.325Z","locale":"es-PA"},{"id":15618,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pe","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.354Z","updatedAt":"2026-08-27T11:46:39.759Z","publishedAt":"2026-08-27T11:46:39.778Z","locale":"es-PE"},{"id":15623,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-sv","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.326Z","updatedAt":"2026-08-27T11:46:40.678Z","publishedAt":"2026-08-27T11:46:40.694Z","locale":"es-SV"},{"id":15620,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-uy","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.715Z","updatedAt":"2026-08-27T11:46:40.126Z","publishedAt":"2026-08-27T11:46:40.144Z","locale":"es-UY"},{"id":15619,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ve","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.519Z","updatedAt":"2026-08-27T11:46:39.942Z","publishedAt":"2026-08-27T11:46:39.960Z","locale":"es-VE"},{"id":15628,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.358Z","updatedAt":"2026-08-27T11:46:41.585Z","publishedAt":"2026-08-27T11:46:41.601Z","locale":"fr-CA"},{"id":15627,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-fr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.188Z","updatedAt":"2026-08-27T11:46:41.402Z","publishedAt":"2026-08-27T11:46:41.419Z","locale":"fr-FR"},{"id":15611,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-it-it","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.872Z","updatedAt":"2026-08-27T11:46:38.479Z","publishedAt":"2026-08-27T11:46:38.497Z","locale":"it-IT"},{"id":15629,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pl-pl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.523Z","updatedAt":"2026-08-27T11:46:41.765Z","publishedAt":"2026-08-27T11:46:41.784Z","locale":"pl-PL"},{"id":15635,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-br","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.666Z","updatedAt":"2026-08-27T11:46:42.882Z","publishedAt":"2026-08-27T11:46:42.898Z","locale":"pt-BR"},{"id":15634,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-pt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.498Z","updatedAt":"2026-08-27T11:46:42.703Z","publishedAt":"2026-08-27T11:46:42.721Z","locale":"pt-PT"},{"id":15630,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ro-ro","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.775Z","updatedAt":"2026-08-27T11:46:41.946Z","publishedAt":"2026-08-27T11:46:41.964Z","locale":"ro-RO"},{"id":15631,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ru-ru","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.949Z","updatedAt":"2026-08-27T11:46:42.131Z","publishedAt":"2026-08-27T11:46:42.159Z","locale":"ru-RU"},{"id":15636,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-sr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.848Z","updatedAt":"2026-08-27T11:46:43.062Z","publishedAt":"2026-08-27T11:46:43.080Z","locale":"sr"}]},"subline":{"id":5823,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-hu-hu","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.779Z","updatedAt":"2026-08-27T11:45:41.570Z","publishedAt":"2026-08-27T11:45:41.600Z","locale":"hu-HU","image":null,"category":null,"macro":{"id":813,"documentId":"qi2jd7dvqln84decjujlix6r","brand":"alfaparfmilano","name":"Colore e Forma","slug":"apm-color-hu-hu","productPathSegment":"products","order":1,"description":null,"createdAt":"2026-08-07T09:26:25.603Z","updatedAt":"2026-08-27T11:41:25.449Z","publishedAt":"2026-08-27T11:41:25.461Z","locale":"hu-HU"},"localizations":[{"id":5822,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-de-de","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.575Z","updatedAt":"2026-08-27T11:45:41.288Z","publishedAt":"2026-08-27T11:45:41.316Z","locale":"de-DE"},{"id":5795,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.016Z","updatedAt":"2026-08-27T11:45:28.283Z","publishedAt":"2026-08-27T11:45:28.312Z","locale":"en"},{"id":5799,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-au","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.860Z","updatedAt":"2026-08-27T11:45:31.576Z","publishedAt":"2026-08-27T11:45:31.603Z","locale":"en-AU"},{"id":5800,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.039Z","updatedAt":"2026-08-27T11:45:31.925Z","publishedAt":"2026-08-27T11:45:32.036Z","locale":"en-CA"},{"id":5797,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-gb","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.413Z","updatedAt":"2026-08-27T11:45:30.382Z","publishedAt":"2026-08-27T11:45:30.414Z","locale":"en-GB"},{"id":5798,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ie","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.592Z","updatedAt":"2026-08-27T11:45:31.202Z","publishedAt":"2026-08-27T11:45:31.235Z","locale":"en-IE"},{"id":5796,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-us","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.208Z","updatedAt":"2026-08-27T11:45:28.650Z","publishedAt":"2026-08-27T11:45:28.679Z","locale":"en-US"},{"id":5803,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ar","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.631Z","updatedAt":"2026-08-27T11:45:34.360Z","publishedAt":"2026-08-27T11:45:34.390Z","locale":"es-AR"},{"id":5805,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.988Z","updatedAt":"2026-08-27T11:45:35.181Z","publishedAt":"2026-08-27T11:45:35.215Z","locale":"es-CL"},{"id":5806,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-co","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.176Z","updatedAt":"2026-08-27T11:45:35.714Z","publishedAt":"2026-08-27T11:45:35.751Z","locale":"es-CO"},{"id":5812,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.523Z","updatedAt":"2026-08-27T11:45:37.649Z","publishedAt":"2026-08-27T11:45:37.680Z","locale":"es-CR"},{"id":5816,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-do","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.281Z","updatedAt":"2026-08-27T11:45:39.043Z","publishedAt":"2026-08-27T11:45:39.074Z","locale":"es-DO"},{"id":5807,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ec","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.431Z","updatedAt":"2026-08-27T11:45:36.099Z","publishedAt":"2026-08-27T11:45:36.137Z","locale":"es-EC"},{"id":5802,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-es","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.458Z","updatedAt":"2026-08-27T11:45:34.052Z","publishedAt":"2026-08-27T11:45:34.096Z","locale":"es-ES"},{"id":5814,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-gt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.898Z","updatedAt":"2026-08-27T11:45:38.232Z","publishedAt":"2026-08-27T11:45:38.263Z","locale":"es-GT"},{"id":5815,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-hn","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.093Z","updatedAt":"2026-08-27T11:45:38.614Z","publishedAt":"2026-08-27T11:45:38.642Z","locale":"es-HN"},{"id":5804,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-mx","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.809Z","updatedAt":"2026-08-27T11:45:34.648Z","publishedAt":"2026-08-27T11:45:34.676Z","locale":"es-MX"},{"id":5811,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pa","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.247Z","updatedAt":"2026-08-27T11:45:37.361Z","publishedAt":"2026-08-27T11:45:37.392Z","locale":"es-PA"},{"id":5808,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pe","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.626Z","updatedAt":"2026-08-27T11:45:36.503Z","publishedAt":"2026-08-27T11:45:36.535Z","locale":"es-PE"},{"id":5813,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-sv","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.710Z","updatedAt":"2026-08-27T11:45:37.937Z","publishedAt":"2026-08-27T11:45:37.967Z","locale":"es-SV"},{"id":5810,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-uy","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.046Z","updatedAt":"2026-08-27T11:45:37.075Z","publishedAt":"2026-08-27T11:45:37.103Z","locale":"es-UY"},{"id":5809,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ve","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.814Z","updatedAt":"2026-08-27T11:45:36.791Z","publishedAt":"2026-08-27T11:45:36.818Z","locale":"es-VE"},{"id":5818,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.713Z","updatedAt":"2026-08-27T11:45:40.038Z","publishedAt":"2026-08-27T11:45:40.075Z","locale":"fr-CA"},{"id":5817,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-fr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.529Z","updatedAt":"2026-08-27T11:45:39.578Z","publishedAt":"2026-08-27T11:45:39.609Z","locale":"fr-FR"},{"id":5801,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-it-it","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.225Z","updatedAt":"2026-08-27T11:45:32.345Z","publishedAt":"2026-08-27T11:45:32.374Z","locale":"it-IT"},{"id":5819,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pl-pl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.909Z","updatedAt":"2026-08-27T11:45:40.412Z","publishedAt":"2026-08-27T11:45:40.440Z","locale":"pl-PL"},{"id":5825,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-br","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.195Z","updatedAt":"2026-08-27T11:45:42.159Z","publishedAt":"2026-08-27T11:45:42.202Z","locale":"pt-BR"},{"id":5824,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-pt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.970Z","updatedAt":"2026-08-27T11:45:41.856Z","publishedAt":"2026-08-27T11:45:41.890Z","locale":"pt-PT"},{"id":5820,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ro-ro","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.147Z","updatedAt":"2026-08-27T11:45:40.697Z","publishedAt":"2026-08-27T11:45:40.727Z","locale":"ro-RO"},{"id":5821,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ru-ru","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.338Z","updatedAt":"2026-08-27T11:45:40.987Z","publishedAt":"2026-08-27T11:45:41.023Z","locale":"ru-RU"},{"id":5826,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-sr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.389Z","updatedAt":"2026-08-27T11:45:42.471Z","publishedAt":"2026-08-27T11:45:42.501Z","locale":"sr"}]},"seo":{"id":447639,"metaTitle":"Pearl - 11.80 Platinum Pearl","metaDescription":"A szín fejlődése egy állandó kozmetikai hajszín, amely a lehető legjobb színt biztosítja, miközben gyengéden kezeli a hajat. Szabadalmaztatott Color Guard tech","canonicalUrl":null,"noIndex":false,"ogImage":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true}},"localizations":[{"id":188960,"documentId":"lf90bxta7pbitj216j2bxalb","name":"Pearl - 11.80 Platinum Pearl","slug":"pearl-1180-platinum-pearl-pf027601-de-de","brand":"alfaparfmilano","sku":"PF027601","productLine":"Apm Color","tag":"PF027601","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:48:59.870Z","updatedAt":"2026-09-18T16:24:06.149Z","publishedAt":"2026-09-18T16:24:06.298Z","locale":"de-DE","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_pearl","relatedSectionTitle":null},{"id":217516,"documentId":"lf90bxta7pbitj216j2bxalb","name":"Pearl - 11.80 Platinum Pearl","slug":"pearl-1180-platinum-pearl-pf027601","brand":"alfaparfmilano","sku":"PF027601","productLine":"Apm Color","tag":"PF027601","tagLabel":null,"iconSrc":null,"description":"

Long-lasting permanent color, perfect for high lift and highlights, the light pastel shades leave hair looking radiant. Delivers maximum color perfection while being gentle on the hair.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7 % ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant

\n
*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of “on-head” ammonia (color cream/activator mixing ratio of 1:1.5). The Evolution of the color Platinum Series is not considered.","asterisksHtml":null,"createdAt":"2026-08-27T18:20:10.764Z","updatedAt":"2026-09-18T23:31:49.923Z","publishedAt":"2026-09-18T23:31:50.105Z","locale":"en","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":"

Color Guard Technology patented in the US and Italy works in synergy with an innovative pool of active ingredients that counteract damage caused by blue light, pollution and UV rays, protecting the color's intensity and longevity.

","endBenefitHtml":"

long-lasting permanent cosmetic color

Long-lasting permanent color, perfect for high lift and highlights, the light pastel shades leave hair looking radiant. Delivers maximum color perfection while being gentle on the hair.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7 % ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant

\n
*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of “on-head” ammonia (color cream/activator mixing ratio of 1:1.5). The Evolution of the color Platinum Series is not considered.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:41.577Z","updatedAt":"2026-09-18T16:23:50.214Z","publishedAt":"2026-09-18T16:23:50.411Z","locale":"en-AU","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Long-lasting permanent color, perfect for high lift and highlights, the light pastel shades leave hair looking radiant. Delivers maximum color perfection while being gentle on the hair.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7 % ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant

\n
*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of “on-head” ammonia (color cream/activator mixing ratio of 1:1.5). The Evolution of the color Platinum Series is not considered.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:40.078Z","updatedAt":"2026-09-18T16:23:48.336Z","publishedAt":"2026-09-18T16:23:48.541Z","locale":"en-GB","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Long-lasting permanent color, perfect for high lift and highlights, the light pastel shades leave hair looking radiant. Delivers maximum color perfection while being gentle on the hair.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7 % ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant

\n
*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of “on-head” ammonia (color cream/activator mixing ratio of 1:1.5). The Evolution of the color Platinum Series is not considered.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:40.856Z","updatedAt":"2026-09-18T16:23:49.105Z","publishedAt":"2026-09-18T16:23:49.316Z","locale":"en-IE","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Coloración permanente de larga duración, ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel. Cuida el color respetando plenamente el cabello.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos

\n
*Parafenilendiamina, colorante ampliamente utilizado en tintes para el cabello.
\n**Concentración media de amoniaco “on-head” (proporción de la mezcla crema de color/ activador igual a 1:1,5). No se tiene en cuenta la Serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:44.411Z","updatedAt":"2026-09-18T16:23:52.942Z","publishedAt":"2026-09-18T16:23:53.169Z","locale":"es-AR","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ofrece protección de intensidad y duración del color gracias a la Color Guard Technology patented in the US and Italy y a un renovado conjunto de activos que contrarrestan los daños causados por la luz azul, la contaminación y los rayos UV.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Coloración permanente de larga duración, ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel. Cuida el color respetando plenamente el cabello.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos

\n
*Parafenilendiamina, colorante ampliamente utilizado en tintes para el cabello.
\n**Concentración media de amoniaco “on-head” (proporción de la mezcla crema de color/ activador igual a 1:1,5). No se tiene en cuenta la Serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:46.794Z","updatedAt":"2026-09-18T16:23:54.956Z","publishedAt":"2026-09-18T16:23:55.179Z","locale":"es-CO","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Coloración permanente de larga duración, ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel. Cuida el color respetando plenamente el cabello.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos

\n
*Parafenilendiamina, colorante ampliamente utilizado en tintes para el cabello.
\n**Concentración media de amoniaco “on-head” (proporción de la mezcla crema de color/ activador igual a 1:1,5). No se tiene en cuenta la Serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:54.821Z","updatedAt":"2026-09-18T16:24:02.092Z","publishedAt":"2026-09-18T16:24:02.303Z","locale":"es-DO","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Coloración permanente de larga duración, ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel. Cuida el color respetando plenamente el cabello.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos

\n
*Parafenilendiamina, colorante ampliamente utilizado en tintes para el cabello.
\n**Concentración media de amoniaco “on-head” (proporción de la mezcla crema de color/ activador igual a 1:1,5). No se tiene en cuenta la Serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:43.708Z","updatedAt":"2026-09-18T16:23:52.225Z","publishedAt":"2026-09-18T16:23:52.438Z","locale":"es-ES","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Coloración permanente de larga duración, ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel. Cuida el color respetando plenamente el cabello.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos

\n
*Parafenilendiamina, colorante ampliamente utilizado en tintes para el cabello.
\n**Concentración media de amoniaco “on-head” (proporción de la mezcla crema de color/ activador igual a 1:1,5). No se tiene en cuenta la Serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:53.252Z","updatedAt":"2026-09-18T16:24:00.828Z","publishedAt":"2026-09-18T16:24:01.036Z","locale":"es-GT","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Coloración permanente de larga duración, ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel. Cuida el color respetando plenamente el cabello.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos

\n
*Parafenilendiamina, colorante ampliamente utilizado en tintes para el cabello.
\n**Concentración media de amoniaco “on-head” (proporción de la mezcla crema de color/ activador igual a 1:1,5). No se tiene en cuenta la Serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:45.236Z","updatedAt":"2026-09-18T16:23:53.665Z","publishedAt":"2026-09-18T16:23:53.861Z","locale":"es-MX","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Coloración permanente de larga duración, ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel. Cuida el color respetando plenamente el cabello.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos

\n
*Parafenilendiamina, colorante ampliamente utilizado en tintes para el cabello.
\n**Concentración media de amoniaco “on-head” (proporción de la mezcla crema de color/ activador igual a 1:1,5). No se tiene en cuenta la Serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:50.674Z","updatedAt":"2026-09-18T16:23:58.306Z","publishedAt":"2026-09-18T16:23:58.506Z","locale":"es-PA","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Coloración permanente de larga duración, ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel. Cuida el color respetando plenamente el cabello.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos

\n
*Parafenilendiamina, colorante ampliamente utilizado en tintes para el cabello.
\n**Concentración media de amoniaco “on-head” (proporción de la mezcla crema de color/ activador igual a 1:1,5). No se tiene en cuenta la Serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:48.343Z","updatedAt":"2026-09-18T16:23:56.537Z","publishedAt":"2026-09-18T16:23:56.731Z","locale":"es-PE","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Coloración permanente de larga duración, ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel. Cuida el color respetando plenamente el cabello.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy para la protección de intensidad y duración del color
Protección del color contra la contaminación, la luz azul y los rayos UV
Fórmula Vegana enriquecida con Ácido Hialurónico
Sin PPD*
Con solo 0,7% de amoniaco**
Cobertura de las canas al 100%
Hasta 3 tonos de aclarado
Bonding Performance para proteger el cabello durante el servicio de coloración.
Color intenso y reflejos luminosos
Perfecta cosmeticidad: cabellos suaves, fuertes y luminosos

\n
*Parafenilendiamina, colorante ampliamente utilizado en tintes para el cabello.
\n**Concentración media de amoniaco “on-head” (proporción de la mezcla crema de color/ activador igual a 1:1,5). No se tiene en cuenta la Serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:52.323Z","updatedAt":"2026-09-18T16:23:59.659Z","publishedAt":"2026-09-18T16:23:59.853Z","locale":"es-SV","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

coloración cosmética permanente de larga duración

","texture":null,"descriptionTitle":"Love your evolution","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_pearl","relatedSectionTitle":"Productos relacionados"},{"id":188948,"documentId":"lf90bxta7pbitj216j2bxalb","name":"Pearl - 11.80 Platinum Pearl","slug":"pearl-1180-platinum-pearl-pf027601-es-uy","brand":"alfaparfmilano","sku":"PF027601","productLine":"Apm Color","tag":"PF027601","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:48:49.909Z","updatedAt":"2026-09-18T16:23:57.663Z","publishedAt":"2026-09-18T16:23:57.823Z","locale":"es-UY","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_pearl","relatedSectionTitle":null},{"id":188947,"documentId":"lf90bxta7pbitj216j2bxalb","name":"Pearl - 11.80 Platinum Pearl","slug":"pearl-1180-platinum-pearl-pf027601-es-ve","brand":"alfaparfmilano","sku":"PF027601","productLine":"Apm Color","tag":"PF027601","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:48:49.116Z","updatedAt":"2026-09-18T16:23:57.143Z","publishedAt":"2026-09-18T16:23:57.286Z","locale":"es-VE","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_pearl","relatedSectionTitle":null},{"id":188956,"documentId":"lf90bxta7pbitj216j2bxalb","name":"Pearl - 11.80 Platinum Pearl","slug":"pearl-1180-platinum-pearl-pf027601-fr-ca","brand":"alfaparfmilano","sku":"PF027601","productLine":"Apm Color","tag":"PF027601","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:48:56.383Z","updatedAt":"2026-09-18T16:24:03.272Z","publishedAt":"2026-09-18T16:24:03.435Z","locale":"fr-CA","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_pearl","relatedSectionTitle":null},{"id":188955,"documentId":"lf90bxta7pbitj216j2bxalb","name":"Pearl - 11.80 Platinum Pearl","slug":"pearl-1180-platinum-pearl-pf027601-fr-fr","brand":"alfaparfmilano","sku":"PF027601","productLine":"Apm Color","tag":"PF027601","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:48:55.625Z","updatedAt":"2026-09-18T16:24:02.724Z","publishedAt":"2026-09-18T16:24:02.877Z","locale":"fr-FR","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_pearl","relatedSectionTitle":null},{"id":188939,"documentId":"lf90bxta7pbitj216j2bxalb","name":"Perla - 11.80 Biondo Platino Perla","slug":"pearl-1180-platinum-pearl-pf027601-it-it","brand":"alfaparfmilano","sku":"PF027601","productLine":"Apm Color","tag":"PF027601","tagLabel":null,"iconSrc":null,"description":"

Colorazione permanente a lunga durata, ideale per realizzare schiariture intense o colpi di luce, rende i capelli luminosi con chiari colori pastello. Assicura la massima perfezione del colore nel pieno rispetto del capello.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy per la protezione di intensità e durata del colore
Protezione del colore da inquinamento, luce blu e raggi UV
Formula vegan arricchita con Acido Ialuronico
Senza PPD*
Con solo 0,7% di ammoniaca**
100% copertura dei capelli bianchi
Fino a 3 toni di schiaritura
Bonding Performance per proteggere il capello durante il servizio di colorazione
Colore intenso e riflessi luminosi
Perfetta cosmeticità: capelli morbidi, forti e luminosi

\n
*Parafenilendiammina, colorante largamente utilizzato nelle tinture per capelli.
\n**Concentrazione media di ammoniaca “on-head” (rapporto di miscelazione crema colore/attivatore di 1:1,5). Non si considera la serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:42.966Z","updatedAt":"2026-09-18T16:23:51.441Z","publishedAt":"2026-09-18T16:23:51.637Z","locale":"it-IT","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Risultati","resultAnnotation":null,"resultDescription":"

Offre protezione di intensità e durata del colore grazie alla Color Guard Technology patented in the US and Italy e a un innovativo pool di attivi che contrasta i danni provocati dalla luce blu, dall'inquinamento e dai raggi UV.

","endBenefitHtml":"

colorazione cosmetica permanente a lunga durata

Długotrwały trwały kolor, idealny do wysokiego liftingu i pasemek, jasne pastelowe odcienie pozostawiają włosy promienne. Zapewnia maksymalną doskonałość koloru, a jednocześnie jest delikatny dla włosów.

","benefitLineHtml":"

Opatentowana w USA i we Włoszech technologia Color Guard w celu ochrony koloru i intensywności
Chroni kolor przed zanieczyszczeniami, światłem niebieskim i UV
Wegańska formuła wzbogacona o kwas hialuronowy
Nie zawiera PPD*
Zawiera tylko 0,7% amoniaku**
100% pokrycie siwych włosów
Do 3 poziomów rozjaśnienia
Wydajność klejenia w celu ochrony włosów podczas usługi koloryzacji
Intensywny kolor i promienne odcienie
Doskonała kosmetyka: włosy są miękkie, mocne i promienne

\n
* Parafenylenodiamina, barwnik szeroko stosowany w farbach do włosów.
\n**Średnie stężenie amoniaku \"na głowę\" (stosunek mieszania kremu barwiącego i aktywatora 1:1,5). Ewolucja serii Platinum nie jest brana pod uwagę.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:57.228Z","updatedAt":"2026-09-18T16:24:03.896Z","publishedAt":"2026-09-18T16:24:04.123Z","locale":"pl-PL","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultaty","resultAnnotation":null,"resultDescription":"

Opatentowana w USA i we Włoszech technologia Color Guard działa w synergii z innowacyjną pulą składników aktywnych, które przeciwdziałają uszkodzeniom powodowanym przez niebieskie światło, zanieczyszczenia i promienie UV, chroniąc intensywność i trwałość koloru.

","endBenefitHtml":"

długotrwały trwały kolor kosmetyczny

","texture":null,"descriptionTitle":"Kochaj swoją ewolucję","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_pearl","relatedSectionTitle":"Powiązane produkty"},{"id":188963,"documentId":"lf90bxta7pbitj216j2bxalb","name":"Pérola - 11.80 Louro Platina Pérola","slug":"pearl-1180-platinum-pearl-pf027601-pt-br","brand":"alfaparfmilano","sku":"PF027601","productLine":"Apm Color","tag":"PF027601","tagLabel":null,"iconSrc":null,"description":"

Coloração permanente de longa duração, Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel. Cuida da sua cor no total respeito dos cabelos.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com Ácido Hialurônico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger o cabelo durante o serviço de coloração
Cor intensa e reflexos luminosos
Perfeita cosmeticidade: cabelos macios, fortes e luminosos

\n
*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**Concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:49:02.665Z","updatedAt":"2026-09-18T16:24:08.225Z","publishedAt":"2026-09-18T16:24:08.433Z","locale":"pt-BR","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Oferece proteção da intensidade e duração da cor graças à Color Guard Technology patented in the US and Italy e a um conjunto inovador de ingredientes ativos que neutralizam os danos causados pela luz azul, poluição e raios UV.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

Coloração permanente de longa duração, Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel. Cuida da sua cor no total respeito dos cabelos.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com Ácido Hialurônico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger o cabelo durante o serviço de coloração
Cor intensa e reflexos luminosos
Perfeita cosmeticidade: cabelos macios, fortes e luminosos

\n
*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**Concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:49:01.961Z","updatedAt":"2026-09-18T16:24:07.522Z","publishedAt":"2026-09-18T16:24:07.716Z","locale":"pt-PT","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

coloração cosmética permanente de longa duração

Vopsea cosmetică permanentă cu rezistență îndelungată perfectă pentru deschidere și suvite, nuanțele pastelate deschise fac părul să arate strălucitor. Oferă perfecțiune maximă a culorii, fiind în acelați timp blândă cu părul.

","benefitLineHtml":"

Tehnologia Color Guard patentată în SUA și Italia pentru protecția culorii și intensității
Protejează culoarea împotriva poluării, luminii albastre și razelor UV
Formulă vegană îmbunătățită cu acid hialuronic
Fără PPD*
Cu doar 0.7 % amoniac**
100% acoperire a părului alb
Deschidere până la 3 trepte
Crește densitatea legăturilor pentru a proteja părul în timpul serviciului de colorare
Culoare intensă și tonuri radiante
Cosmeticitate perfectă: părul este moale, puternic și radiant

\n
*Parafenilendiamină, un colorant folosit în mod frecvent în vopselele de păr.
\n**Concentrația medie de amoniac (proporție de amestec vopsea/activator de 1:1,5). Nu se aplică seriei Cube Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:48:58.169Z","updatedAt":"2026-09-18T16:24:04.637Z","publishedAt":"2026-09-18T16:24:04.835Z","locale":"ro-RO","akeneoIdentifier":"PF027601","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultate","resultAnnotation":null,"resultDescription":"

Tehnologia Color Guard patentată în SUA și Italia funcționează în sinergie cu un grup inovator de ingrediente active care contracarează efectele negative ale luminii albastre, poluării și razelor UV, protejând intensitatea culorii și durabilitatea.

","endBenefitHtml":"

Vopsea cosmetică permanentă cu rezistență îndelungată

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","asterisksHtml":null,"createdAt":"2026-08-27T21:35:09.086Z","updatedAt":"2026-09-18T16:46:45.397Z","publishedAt":"2026-09-18T16:46:45.624Z","locale":"hu-HU","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamin, egy széles körben hajszínező festék.
**Átlagos \"fejen\" ammónia koncentrációja (színes krém/aktivátor keverési arány 1:1,5). A színek Platinum sorozatának fejlődését nem veszik figyelembe.
Evolúcióval színezett hajat tesztelték, majd 15 napon át folyamatosan kék fénynek tették ki, szemben azzal a hajjal, amelyet ugyanazoknak a feltételeknek vetettek ki, de először az új Evolution színtechnológiával nem színezték.
Ugyanahhoz a formulához képest, amely nincs konkrét hatóanyag, 8 cigaretta füstjének való kitettsége után.
Összehasonlítva ugyanazzal a formulával, nincs konkrét hatóanyag.
Összehasonlítva a színformulával a szabadalmaztatott technológia nélküli Evolution modelljével.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Eredmények","resultAnnotation":null,"resultDescription":"

Tökéletesek a magas emeléshez és kiemelésekhez, a világos pasztell árnyalatok ragyogóvá teszik a hajat: gondoskodnak a színről, miközben gyengéden kezelik a hajat.

","endBenefitHtml":"

Tartós kozmetikai hajfesték

","texture":null,"descriptionTitle":"Imádom az evolúciódat","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Kapcsolódó termékek","facetValues":[{"id":4456884,"name":"mktg_facet_type","value":"apm_color_type_01"},{"id":4456885,"name":"mktg_facet_services","value":"apm_color_services_01"},{"id":4456886,"name":"apm_facet_color","value":"apm_fc_platino"},{"id":4456887,"name":"mktg_format","value":"Tubus"}],"brandImage":null,"evidenceItems":[],"howToUsePhases":[],"mediaPdf":null,"images":[{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},{"id":2615,"documentId":"kxgklisq3e2vbafqw9609tql","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026477-02.png","alternativeText":"Akeneo PF026477 — APMP_EOC_2025_PF026477_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026477-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":27.05,"sizeInBytes":27048,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a.png","etag":"053eea5c70d6319c9e71c9a3836d21cd","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026477-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":258.8,"sizeInBytes":258799,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a.png","etag":"ce364fe9ed62c6165fd4404b341f84b9","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026477-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":584.28,"sizeInBytes":584279,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a.png","etag":"b194b95d7b58094ea516712f9765bc9c","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a","ext":".png","mime":"image/png","size":277.19,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:06.873Z","updatedAt":"2026-08-27T18:29:06.873Z","publishedAt":"2026-08-27T18:29:06.873Z","isUrlSigned":true}],"thumbnail":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},"hold":null,"infoListItems":[{"id":1753171,"html":"Line: Apm Color"},{"id":1753172,"html":"Format: Tubus"},{"id":1753173,"html":"Size: 60ml"},{"id":1753174,"html":"Ean: 8022297167275"},{"id":1753175,"html":"Net weight: 60.0000"},{"id":1753176,"html":"Gross weight: 77.0000"}],"benefits":[{"id":1720175,"anchorId":"benefit-1","html":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre

"},{"id":1720176,"anchorId":"benefit-2","html":"

Védi a színt a szennyezéstől, a kék és UV fénytől

"},{"id":1720177,"anchorId":"benefit-3","html":"

Hialuronsavas vegán tápszer

"},{"id":1720178,"anchorId":"benefit-4","html":"

Mentes a PPD*

"},{"id":1720179,"anchorId":"benefit-5","html":"

Csak 0,7% ammóniával**

"},{"id":1720180,"anchorId":"benefit-6","html":"

100%-os szürke haj fedezete

"},{"id":1720181,"anchorId":"benefit-7","html":"

Akár 3 szintű villámolás

"},{"id":1720182,"anchorId":"benefit-8","html":"

Bonding Performance a haj védelmére a festékezés során

"},{"id":1720183,"anchorId":"benefit-9","html":"

Intenzív színek és ragyogó tónusok

"},{"id":1720184,"anchorId":"benefit-10","html":"

Tökéletes megjelenés: haj puha, erős és ragyogó

"},{"id":1720185,"anchorId":"benefit-11","html":"

Akár +40% színvisszatartás 15 nap folyamatos kék fény után***

"},{"id":1720186,"anchorId":"benefit-12","html":"

Akár +63% fésésülhetőség száraz hajon****

"},{"id":1720187,"anchorId":"benefit-13","html":"

Akár +69% UV-sugárzás elleni színvédelem*****

"},{"id":1720188,"anchorId":"benefit-14","html":"

Kiváló színtartás még a forró szerszámok ismételt használata

"},{"id":1720189,"anchorId":"benefit-15","html":"

Jobb színeloszlás egyenletesebb eredménnyel******

"},{"id":1720190,"anchorId":"benefit-16","html":"

Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

"}],"ctas":[],"ecommerceCtas":[],"requestInfoCta":null,"formulaHighlights":[{"id":767118,"title":"Color Guard Technology szabadalmaztatott az Egyesült Államokban és Olaszországban","description":"Szabadalmaztatott technológia, amely javítja a haj színlerakódását, meghosszabbítja a haj időtartamát és garantálja a kiváló fényt.","annotation":null,"pillarType":null,"icon":null},{"id":767119,"title":"Blue Light Protection","description":"Védi a színt a kék fénytől kár.","annotation":null,"pillarType":null,"icon":null},{"id":767120,"title":"Szennyezésellenes","description":"A nem kívánt hatások ellensúlyozására a szennyezés miatt.","annotation":null,"pillarType":null,"icon":null},{"id":767121,"title":"UV Protection System","description":"Az UV-fény által kiváltott ellensúlyozására Színveszteség.","annotation":null,"pillarType":null,"icon":null},{"id":767122,"title":"Bonding Performance","description":"Növeli a hajszálak kötéssűrűségét, védőréteget képezve a hajon.","annotation":null,"pillarType":null,"icon":null},{"id":767123,"title":"Hialuronsav","description":"Ez egy természetes anyag, amely segít fenntartani a megfelelő hidratációt a szövetekben. Rácsszerű hálót képez a haj körül, hogy elősegítse a szín optimális eloszlását és maximális tapadást biztosítson.","annotation":null,"pillarType":null,"icon":null},{"id":767124,"title":"Vegán képlet","description":"A képlet mentes állati eredetű vagy származású összetevőktől.","annotation":null,"pillarType":null,"icon":null}],"descriptionTabs":[{"id":761041,"label":"Összetevők","content":"$67","kind":"tab"},{"id":761042,"label":"Miért szeretem?","content":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","kind":"tab"},{"id":761043,"label":"How to use","content":"

Természetes alapokra kell alkalmazni, amelyek nem sötétebbek az 5-ös szintnél, világosbarna. Keverési arány: 1:2 (60 g platina + 120 ml Oxid'o 40 Volume). Feldolgozási idő: 50/55 perc.

","kind":"tab"}],"results":[],"resultImage":null,"videos":[],"variants":[],"colorVariants":[{"id":655329,"name":"Platinum - 11.32 Platinum Golden Violet","colorCode":"apm_eoc_PF012966","image":{"id":2615,"documentId":"kxgklisq3e2vbafqw9609tql","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026477-02.png","alternativeText":"Akeneo PF026477 — APMP_EOC_2025_PF026477_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026477-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":27.05,"sizeInBytes":27048,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a.png","etag":"053eea5c70d6319c9e71c9a3836d21cd","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026477-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":258.8,"sizeInBytes":258799,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a.png","etag":"ce364fe9ed62c6165fd4404b341f84b9","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026477-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":584.28,"sizeInBytes":584279,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a.png","etag":"b194b95d7b58094ea516712f9765bc9c","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a","ext":".png","mime":"image/png","size":277.19,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026477_02_134a44296a.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:06.873Z","updatedAt":"2026-08-27T18:29:06.873Z","publishedAt":"2026-08-27T18:29:06.873Z","isUrlSigned":true}}],"category":{"id":15633,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-hu-hu","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.332Z","updatedAt":"2026-08-27T11:46:42.522Z","publishedAt":"2026-08-27T11:46:42.538Z","locale":"hu-HU","image":null,"localizations":[{"id":15632,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-de-de","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.140Z","updatedAt":"2026-08-27T11:46:42.337Z","publishedAt":"2026-08-27T11:46:42.356Z","locale":"de-DE"},{"id":15605,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.655Z","updatedAt":"2026-08-27T11:46:37.344Z","publishedAt":"2026-08-27T11:46:37.363Z","locale":"en"},{"id":15609,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-au","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.526Z","updatedAt":"2026-08-27T11:46:38.086Z","publishedAt":"2026-08-27T11:46:38.110Z","locale":"en-AU"},{"id":15610,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.702Z","updatedAt":"2026-08-27T11:46:38.295Z","publishedAt":"2026-08-27T11:46:38.312Z","locale":"en-CA"},{"id":15607,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-gb","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.103Z","updatedAt":"2026-08-27T11:46:37.715Z","publishedAt":"2026-08-27T11:46:37.733Z","locale":"en-GB"},{"id":15608,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ie","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.279Z","updatedAt":"2026-08-27T11:46:37.899Z","publishedAt":"2026-08-27T11:46:37.915Z","locale":"en-IE"},{"id":15606,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-us","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.838Z","updatedAt":"2026-08-27T11:46:37.531Z","publishedAt":"2026-08-27T11:46:37.551Z","locale":"en-US"},{"id":15613,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ar","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.317Z","updatedAt":"2026-08-27T11:46:38.838Z","publishedAt":"2026-08-27T11:46:38.855Z","locale":"es-AR"},{"id":15615,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.755Z","updatedAt":"2026-08-27T11:46:39.211Z","publishedAt":"2026-08-27T11:46:39.229Z","locale":"es-CL"},{"id":15616,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-co","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.925Z","updatedAt":"2026-08-27T11:46:39.392Z","publishedAt":"2026-08-27T11:46:39.408Z","locale":"es-CO"},{"id":15622,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.147Z","updatedAt":"2026-08-27T11:46:40.494Z","publishedAt":"2026-08-27T11:46:40.510Z","locale":"es-CR"},{"id":15626,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-do","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.932Z","updatedAt":"2026-08-27T11:46:41.215Z","publishedAt":"2026-08-27T11:46:41.234Z","locale":"es-DO"},{"id":15617,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ec","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.189Z","updatedAt":"2026-08-27T11:46:39.574Z","publishedAt":"2026-08-27T11:46:39.592Z","locale":"es-EC"},{"id":15612,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-es","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.132Z","updatedAt":"2026-08-27T11:46:38.665Z","publishedAt":"2026-08-27T11:46:38.681Z","locale":"es-ES"},{"id":15624,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-gt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.495Z","updatedAt":"2026-08-27T11:46:40.855Z","publishedAt":"2026-08-27T11:46:40.871Z","locale":"es-GT"},{"id":15625,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-hn","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.759Z","updatedAt":"2026-08-27T11:46:41.034Z","publishedAt":"2026-08-27T11:46:41.050Z","locale":"es-HN"},{"id":15614,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-mx","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.574Z","updatedAt":"2026-08-27T11:46:39.027Z","publishedAt":"2026-08-27T11:46:39.047Z","locale":"es-MX"},{"id":15621,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pa","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.885Z","updatedAt":"2026-08-27T11:46:40.309Z","publishedAt":"2026-08-27T11:46:40.325Z","locale":"es-PA"},{"id":15618,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pe","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.354Z","updatedAt":"2026-08-27T11:46:39.759Z","publishedAt":"2026-08-27T11:46:39.778Z","locale":"es-PE"},{"id":15623,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-sv","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.326Z","updatedAt":"2026-08-27T11:46:40.678Z","publishedAt":"2026-08-27T11:46:40.694Z","locale":"es-SV"},{"id":15620,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-uy","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.715Z","updatedAt":"2026-08-27T11:46:40.126Z","publishedAt":"2026-08-27T11:46:40.144Z","locale":"es-UY"},{"id":15619,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ve","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.519Z","updatedAt":"2026-08-27T11:46:39.942Z","publishedAt":"2026-08-27T11:46:39.960Z","locale":"es-VE"},{"id":15628,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.358Z","updatedAt":"2026-08-27T11:46:41.585Z","publishedAt":"2026-08-27T11:46:41.601Z","locale":"fr-CA"},{"id":15627,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-fr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.188Z","updatedAt":"2026-08-27T11:46:41.402Z","publishedAt":"2026-08-27T11:46:41.419Z","locale":"fr-FR"},{"id":15611,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-it-it","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.872Z","updatedAt":"2026-08-27T11:46:38.479Z","publishedAt":"2026-08-27T11:46:38.497Z","locale":"it-IT"},{"id":15629,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pl-pl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.523Z","updatedAt":"2026-08-27T11:46:41.765Z","publishedAt":"2026-08-27T11:46:41.784Z","locale":"pl-PL"},{"id":15635,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-br","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.666Z","updatedAt":"2026-08-27T11:46:42.882Z","publishedAt":"2026-08-27T11:46:42.898Z","locale":"pt-BR"},{"id":15634,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-pt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.498Z","updatedAt":"2026-08-27T11:46:42.703Z","publishedAt":"2026-08-27T11:46:42.721Z","locale":"pt-PT"},{"id":15630,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ro-ro","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.775Z","updatedAt":"2026-08-27T11:46:41.946Z","publishedAt":"2026-08-27T11:46:41.964Z","locale":"ro-RO"},{"id":15631,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ru-ru","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.949Z","updatedAt":"2026-08-27T11:46:42.131Z","publishedAt":"2026-08-27T11:46:42.159Z","locale":"ru-RU"},{"id":15636,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-sr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.848Z","updatedAt":"2026-08-27T11:46:43.062Z","publishedAt":"2026-08-27T11:46:43.080Z","locale":"sr"}]},"subline":{"id":5823,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-hu-hu","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.779Z","updatedAt":"2026-08-27T11:45:41.570Z","publishedAt":"2026-08-27T11:45:41.600Z","locale":"hu-HU","image":null,"category":null,"macro":{"id":813,"documentId":"qi2jd7dvqln84decjujlix6r","brand":"alfaparfmilano","name":"Colore e Forma","slug":"apm-color-hu-hu","productPathSegment":"products","order":1,"description":null,"createdAt":"2026-08-07T09:26:25.603Z","updatedAt":"2026-08-27T11:41:25.449Z","publishedAt":"2026-08-27T11:41:25.461Z","locale":"hu-HU"},"localizations":[{"id":5822,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-de-de","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.575Z","updatedAt":"2026-08-27T11:45:41.288Z","publishedAt":"2026-08-27T11:45:41.316Z","locale":"de-DE"},{"id":5795,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.016Z","updatedAt":"2026-08-27T11:45:28.283Z","publishedAt":"2026-08-27T11:45:28.312Z","locale":"en"},{"id":5799,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-au","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.860Z","updatedAt":"2026-08-27T11:45:31.576Z","publishedAt":"2026-08-27T11:45:31.603Z","locale":"en-AU"},{"id":5800,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.039Z","updatedAt":"2026-08-27T11:45:31.925Z","publishedAt":"2026-08-27T11:45:32.036Z","locale":"en-CA"},{"id":5797,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-gb","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.413Z","updatedAt":"2026-08-27T11:45:30.382Z","publishedAt":"2026-08-27T11:45:30.414Z","locale":"en-GB"},{"id":5798,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ie","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.592Z","updatedAt":"2026-08-27T11:45:31.202Z","publishedAt":"2026-08-27T11:45:31.235Z","locale":"en-IE"},{"id":5796,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-us","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.208Z","updatedAt":"2026-08-27T11:45:28.650Z","publishedAt":"2026-08-27T11:45:28.679Z","locale":"en-US"},{"id":5803,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ar","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.631Z","updatedAt":"2026-08-27T11:45:34.360Z","publishedAt":"2026-08-27T11:45:34.390Z","locale":"es-AR"},{"id":5805,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.988Z","updatedAt":"2026-08-27T11:45:35.181Z","publishedAt":"2026-08-27T11:45:35.215Z","locale":"es-CL"},{"id":5806,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-co","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.176Z","updatedAt":"2026-08-27T11:45:35.714Z","publishedAt":"2026-08-27T11:45:35.751Z","locale":"es-CO"},{"id":5812,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.523Z","updatedAt":"2026-08-27T11:45:37.649Z","publishedAt":"2026-08-27T11:45:37.680Z","locale":"es-CR"},{"id":5816,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-do","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.281Z","updatedAt":"2026-08-27T11:45:39.043Z","publishedAt":"2026-08-27T11:45:39.074Z","locale":"es-DO"},{"id":5807,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ec","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.431Z","updatedAt":"2026-08-27T11:45:36.099Z","publishedAt":"2026-08-27T11:45:36.137Z","locale":"es-EC"},{"id":5802,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-es","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.458Z","updatedAt":"2026-08-27T11:45:34.052Z","publishedAt":"2026-08-27T11:45:34.096Z","locale":"es-ES"},{"id":5814,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-gt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.898Z","updatedAt":"2026-08-27T11:45:38.232Z","publishedAt":"2026-08-27T11:45:38.263Z","locale":"es-GT"},{"id":5815,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-hn","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.093Z","updatedAt":"2026-08-27T11:45:38.614Z","publishedAt":"2026-08-27T11:45:38.642Z","locale":"es-HN"},{"id":5804,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-mx","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.809Z","updatedAt":"2026-08-27T11:45:34.648Z","publishedAt":"2026-08-27T11:45:34.676Z","locale":"es-MX"},{"id":5811,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pa","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.247Z","updatedAt":"2026-08-27T11:45:37.361Z","publishedAt":"2026-08-27T11:45:37.392Z","locale":"es-PA"},{"id":5808,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pe","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.626Z","updatedAt":"2026-08-27T11:45:36.503Z","publishedAt":"2026-08-27T11:45:36.535Z","locale":"es-PE"},{"id":5813,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-sv","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.710Z","updatedAt":"2026-08-27T11:45:37.937Z","publishedAt":"2026-08-27T11:45:37.967Z","locale":"es-SV"},{"id":5810,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-uy","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.046Z","updatedAt":"2026-08-27T11:45:37.075Z","publishedAt":"2026-08-27T11:45:37.103Z","locale":"es-UY"},{"id":5809,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ve","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.814Z","updatedAt":"2026-08-27T11:45:36.791Z","publishedAt":"2026-08-27T11:45:36.818Z","locale":"es-VE"},{"id":5818,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.713Z","updatedAt":"2026-08-27T11:45:40.038Z","publishedAt":"2026-08-27T11:45:40.075Z","locale":"fr-CA"},{"id":5817,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-fr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.529Z","updatedAt":"2026-08-27T11:45:39.578Z","publishedAt":"2026-08-27T11:45:39.609Z","locale":"fr-FR"},{"id":5801,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-it-it","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.225Z","updatedAt":"2026-08-27T11:45:32.345Z","publishedAt":"2026-08-27T11:45:32.374Z","locale":"it-IT"},{"id":5819,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pl-pl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.909Z","updatedAt":"2026-08-27T11:45:40.412Z","publishedAt":"2026-08-27T11:45:40.440Z","locale":"pl-PL"},{"id":5825,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-br","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.195Z","updatedAt":"2026-08-27T11:45:42.159Z","publishedAt":"2026-08-27T11:45:42.202Z","locale":"pt-BR"},{"id":5824,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-pt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.970Z","updatedAt":"2026-08-27T11:45:41.856Z","publishedAt":"2026-08-27T11:45:41.890Z","locale":"pt-PT"},{"id":5820,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ro-ro","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.147Z","updatedAt":"2026-08-27T11:45:40.697Z","publishedAt":"2026-08-27T11:45:40.727Z","locale":"ro-RO"},{"id":5821,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ru-ru","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.338Z","updatedAt":"2026-08-27T11:45:40.987Z","publishedAt":"2026-08-27T11:45:41.023Z","locale":"ru-RU"},{"id":5826,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-sr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.389Z","updatedAt":"2026-08-27T11:45:42.471Z","publishedAt":"2026-08-27T11:45:42.501Z","locale":"sr"}]},"seo":{"id":449749,"metaTitle":"Platinum - 11.32 Platinum Golden Violet","metaDescription":"A szín fejlődése egy állandó kozmetikai hajszín, amely a lehető legjobb színt biztosítja, miközben gyengéden kezeli a hajat. Szabadalmaztatott Color Guard tech","canonicalUrl":null,"noIndex":false,"ogImage":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true}},"localizations":[{"id":190015,"documentId":"j15speaj5jz983w5am6khxda","name":"Platinum - 11.32 Platinum Golden Violet","slug":"platinum-1132-platinum-golden-violet-pf026477-de-de","brand":"alfaparfmilano","sku":"PF026477","productLine":"Apm Color","tag":"PF026477","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:35:08.162Z","updatedAt":"2026-09-18T16:46:44.544Z","publishedAt":"2026-09-18T16:46:44.683Z","locale":"de-DE","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":217483,"documentId":"j15speaj5jz983w5am6khxda","name":"Platinum - 11.32 Platinum Golden Violet","slug":"platinum-1132-platinum-golden-violet-pf026477","brand":"alfaparfmilano","sku":"PF026477","productLine":"Apm Color","tag":"PF026477","tagLabel":null,"iconSrc":null,"description":"Evolution of the color is a permanent cosmetic hair color that delivers maximum color perfection while being gentle on the hair.
\nPatented Color Guard Technology for color and intensity protection and an innovative pool of active ingredients to counteract blue-light, pollution and UV light damage.","benefitLineHtml":"

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T18:29:07.524Z","updatedAt":"2026-09-18T23:29:59.818Z","publishedAt":"2026-09-18T23:29:59.992Z","locale":"en","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":"

Perfect for high lift and highlights, the light pastel shades leave hair looking radiant: it takes care of the color while being gentle on the hair.

","endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:48.554Z","updatedAt":"2026-09-18T16:46:26.590Z","publishedAt":"2026-09-18T16:46:26.804Z","locale":"en-AU","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:46.906Z","updatedAt":"2026-09-18T16:46:25.011Z","publishedAt":"2026-09-18T16:46:25.228Z","locale":"en-GB","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:47.731Z","updatedAt":"2026-09-18T16:46:25.771Z","publishedAt":"2026-09-18T16:46:25.985Z","locale":"en-IE","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:46.133Z","updatedAt":"2026-09-18T16:46:24.259Z","publishedAt":"2026-09-18T16:46:24.470Z","locale":"en-US","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

","texture":null,"descriptionTitle":"Love your evolution","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Productos relacionados"},{"id":190002,"documentId":"j15speaj5jz983w5am6khxda","name":"Platinum - 11.32 Platinum Golden Violet","slug":"platinum-1132-platinum-golden-violet-pf026477-es-ve","brand":"alfaparfmilano","sku":"PF026477","productLine":"Apm Color","tag":"PF026477","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:34:56.551Z","updatedAt":"2026-09-18T16:46:34.501Z","publishedAt":"2026-09-18T16:46:34.657Z","locale":"es-VE","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190011,"documentId":"j15speaj5jz983w5am6khxda","name":"Platinum - 11.32 Platinum Golden Violet","slug":"platinum-1132-platinum-golden-violet-pf026477-fr-ca","brand":"alfaparfmilano","sku":"PF026477","productLine":"Apm Color","tag":"PF026477","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:35:04.544Z","updatedAt":"2026-09-18T16:46:41.674Z","publishedAt":"2026-09-18T16:46:41.839Z","locale":"fr-CA","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190010,"documentId":"j15speaj5jz983w5am6khxda","name":"Platinum - 11.32 Platinum Golden Violet","slug":"platinum-1132-platinum-golden-violet-pf026477-fr-fr","brand":"alfaparfmilano","sku":"PF026477","productLine":"Apm Color","tag":"PF026477","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:35:03.759Z","updatedAt":"2026-09-18T16:46:41.104Z","publishedAt":"2026-09-18T16:46:41.256Z","locale":"fr-FR","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":189994,"documentId":"j15speaj5jz983w5am6khxda","name":"Platinum - 11.32 Biondo Platino Dorato Irisé","slug":"platinum-1132-platinum-golden-violet-pf026477-it-it","brand":"alfaparfmilano","sku":"PF026477","productLine":"Apm Color","tag":"PF026477","tagLabel":null,"iconSrc":null,"description":"

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy per la protezione di intensità e durata del colore
Protezione del colore da inquinamento, luce blu e raggi UV
Formula vegan arricchita con Acido Ialuronico
Senza PPD*
Con solo 0,7% di ammoniaca**
100% copertura dei capelli bianchi
Fino a 3 toni di schiaritura
Bonding Performance per proteggere il capello durante il servizio di colorazione
Colore intenso e riflessi luminosi
Perfetta cosmeticità: capelli morbidi, forti e luminosi

\n
*Parafenilendiammina, colorante largamente utilizzato nelle tinture per capelli.
\n**Concentrazione media di ammoniaca “on-head” (rapporto di miscelazione crema colore/attivatore di 1:1,5). Non si considera la serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:34:49.959Z","updatedAt":"2026-09-18T16:46:27.837Z","publishedAt":"2026-09-18T16:46:28.067Z","locale":"it-IT","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Risultati","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

colorazione cosmetica permanente a lunga durata

Opatentowana technologia Color Guard zapewniająca ochronę koloru i intensywności
Chroni kolor przed zanieczyszczeniami, światłem niebieskim i UV
Wegańska formuła wzbogacona o kwas hialuronowy
Nie zawiera PPD*
Zawiera tylko 0,7% amoniaku**
100% pokrycie siwych włosów
Do 3 poziomów rozjaśnienia
Wydajność klejenia w celu ochrony włosów podczas usługi koloryzacji
Intensywny kolor i promienne odcienie
Doskonała kosmetyka: włosy są miękkie, mocne i promienne
Do +40% trwałości koloru po 15 dniach ciągłej ekspozycji na niebieskie światło***
Do +63% rozczesywania na suchych włosach****
Do +69% ochrony koloru przed promieniami UV*****
Doskonałe zachowanie koloru nawet po wielokrotnym użyciu gorących narzędzi
Lepszy rozkład kolorów przy bardziej jednolitym efekcie******
Oszczędność wody dzięki mniejszemu zużyciu podczas płukania******

","asterisksHtml":null,"createdAt":"2026-08-27T21:35:05.438Z","updatedAt":"2026-09-18T16:46:42.451Z","publishedAt":"2026-09-18T16:46:42.667Z","locale":"pl-PL","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"* Parafenylenodiamina, barwnik szeroko stosowany w farbach do włosów.
\n**Średnie stężenie amoniaku \"na głowę\" (stosunek mieszania kremu koloryzującego i aktywatora 1:1,5). Ewolucja serii Platinum nie jest brana pod uwagę.
\nTestowane na włosach farbowanych farbą Evolution koloru, a następnie wystawione na działanie niebieskiego światła w sposób ciągły przez 15 dni, w porównaniu z włosami poddanymi tym samym warunkom, ale po raz pierwszy farbowanymi bez nowej technologii koloryzacji Evolution.
\nW porównaniu z tą samą formułą bez konkretnych składników aktywnych, po ekspozycji na dym z 8 papierosów.
\nW porównaniu z tą samą formułą bez konkretnego składnika aktywnego.
\nW porównaniu z ewolucją formuły koloru bez opatentowanej technologii.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultaty","resultAnnotation":null,"resultDescription":"

Idealne do wysokiego liftingu i pasemek, jasne pastelowe odcienie pozostawiają włosy promienne: dbają o kolor, a jednocześnie są delikatne dla włosów.

","endBenefitHtml":"

długotrwały trwały kolor kosmetyczny

","texture":null,"descriptionTitle":"Kochaj swoją ewolucję","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Powiązane produkty"},{"id":190018,"documentId":"j15speaj5jz983w5am6khxda","name":"Platinum - 11.32 Louro Platina Dourado Irisé","slug":"platinum-1132-platinum-golden-violet-pf026477-pt-br","brand":"alfaparfmilano","sku":"PF026477","productLine":"Apm Color","tag":"PF026477","tagLabel":null,"iconSrc":null,"description":"

Evolution of the color é a coloração cosmética permanente de longa duração que garante a máxima perfeição da cor, no total respeito do cabelo.\nPatented color Guard Technology para a proteção da intensidade e duração da cor e uma combinação inovadora de ingredientes ativos para a proteção da cor contra danos causados pela luz azul, pela poluição e pela luz UV.

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:35:10.459Z","updatedAt":"2026-09-18T16:46:46.993Z","publishedAt":"2026-09-18T16:46:47.221Z","locale":"pt-BR","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:35:09.736Z","updatedAt":"2026-09-18T16:46:46.174Z","publishedAt":"2026-09-18T16:46:46.382Z","locale":"pt-PT","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

Evolution of the Color este vopseaua cosmetică permanentă cu rezistentă îndelungată, care oferă o perfecțiune maximă a culorii, fiind în același timp blândă cu părul.\nTehnologia patentată Color Guard asigură protecție pentru culoare și intensitate, iar grupul inovator de ingrediente active contracarează efectele negative ale luminii albastre, poluării și razelor UV.

","benefitLineHtml":"$75","asterisksHtml":null,"createdAt":"2026-08-27T21:35:06.373Z","updatedAt":"2026-09-18T16:46:43.318Z","publishedAt":"2026-09-18T16:46:43.530Z","locale":"ro-RO","akeneoIdentifier":"PF026477","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamină, un colorant folosit în mod frecvent în vopselele de păr.
\n** Concentrația medie de amoniac în amestec cu oxidantul (proporție de amestec vopsea / activator 1:1,5)\nNu se aplică seriei Cube Platinum.
\n***Testat pe părul vopsit cu Evolution of the color\nsi apoi expus la lumina albastră continuu timp de 15 zile, comparativ cu părul supus acelorași condiții, dar mai întâi vopsit fără noua tehnologie Evolution of the Color.
\n****Comparativ cu aceeași formulă fără ingrediente active specifice, după expunerea la fumul provenit de la 8 țigări.
\n*****Comparativ cu aceeași formulă fără\ningredientul activ specific.
\n******Comparativ cu formula Evolution of the color fără tehnologia patentată.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultate","resultAnnotation":null,"resultDescription":"

Perfectă pentru o deschidere puternică și șuvițe, nuanțele pastel deschis lasă părul strălucitor: menține culoarea, protejând în același timp firul de păr.

","endBenefitHtml":"

Vopsea cosmetică permanentă cu rezistentă îndelungată

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:43.204Z","updatedAt":"2026-09-18T16:47:10.575Z","publishedAt":"2026-09-18T16:47:10.786Z","locale":"hu-HU","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamin, egy széles körben hajszínező festék.
**Átlagos \"fejen\" ammónia koncentrációja (színes krém/aktivátor keverési arány 1:1,5). A színek Platinum sorozatának fejlődését nem veszik figyelembe.
Evolúcióval színezett hajat tesztelték, majd 15 napon át folyamatosan kék fénynek tették ki, szemben azzal a hajjal, amelyet ugyanazoknak a feltételeknek vetettek ki, de először az új Evolution színtechnológiával nem színezték.
Ugyanahhoz a formulához képest, amely nincs konkrét hatóanyag, 8 cigaretta füstjének való kitettsége után.
Összehasonlítva ugyanazzal a formulával, nincs konkrét hatóanyag.
Összehasonlítva a színformulával a szabadalmaztatott technológia nélküli Evolution modelljével.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Eredmények","resultAnnotation":null,"resultDescription":"

A magas emeléshez és kiemelésekhez a világos pasztell árnyalatok ragyogóvá teszik a hajat: gondoskodnak a színről, miközben gyengéden kezelik a hajat.

","endBenefitHtml":"

Tartós kozmetikai hajfesték

","texture":null,"descriptionTitle":"Imádom az evolúciódat","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_specials_reinforcer","relatedSectionTitle":"Kapcsolódó termékek","facetValues":[{"id":4457140,"name":"mktg_facet_type","value":"apm_color_type_01"},{"id":4457141,"name":"mktg_facet_services","value":"apm_color_services_01"},{"id":4457142,"name":"apm_facet_color","value":"apm_fc_platino"},{"id":4457143,"name":"mktg_format","value":"Tubus"}],"brandImage":null,"evidenceItems":[],"howToUsePhases":[],"mediaPdf":null,"images":[{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},{"id":2616,"documentId":"wuz3bu0f4eu7q8wvxi28w91k","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026476-02.png","alternativeText":"Akeneo PF026476 — APMP_EOC_2025_PF026476_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026476-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":14.74,"sizeInBytes":14736,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085.png","etag":"aab326f6ac8397e14ae20a178480a738","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026476-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":137.76,"sizeInBytes":137761,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085.png","etag":"88f69185f04e75942dc3985a3701dec9","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026476-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":308.73,"sizeInBytes":308734,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085.png","etag":"c7150ef78763f4db289b39926f343a3b","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085","ext":".png","mime":"image/png","size":138.72,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:09.208Z","updatedAt":"2026-08-27T18:29:09.208Z","publishedAt":"2026-08-27T18:29:09.208Z","isUrlSigned":true}],"thumbnail":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},"hold":null,"infoListItems":[{"id":1753555,"html":"Line: Apm Color"},{"id":1753556,"html":"Format: Tubus"},{"id":1753557,"html":"Size: 60ml"},{"id":1753558,"html":"Ean: 8022297167268"},{"id":1753559,"html":"Net weight: 60.0000"},{"id":1753560,"html":"Gross weight: 77.0000"}],"benefits":[{"id":1720929,"anchorId":"benefit-1","html":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre

"},{"id":1720930,"anchorId":"benefit-2","html":"

Védi a színt a szennyezéstől, a kék és UV fénytől

"},{"id":1720931,"anchorId":"benefit-3","html":"

Hialuronsavas vegán tápszer

"},{"id":1720932,"anchorId":"benefit-4","html":"

Mentes a PPD*

"},{"id":1720933,"anchorId":"benefit-5","html":"

Csak 0,7% ammóniával**

"},{"id":1720934,"anchorId":"benefit-6","html":"

100%-os szürke haj fedezete

"},{"id":1720935,"anchorId":"benefit-7","html":"

Akár 3 szintű villámolás

"},{"id":1720936,"anchorId":"benefit-8","html":"

Bonding Performance a haj védelmére a festékezés során

"},{"id":1720937,"anchorId":"benefit-9","html":"

Intenzív színek és ragyogó tónusok

"},{"id":1720938,"anchorId":"benefit-10","html":"

Tökéletes megjelenés: haj puha, erős és ragyogó

"},{"id":1720939,"anchorId":"benefit-11","html":"

Akár +40% színvisszatartás 15 nap folyamatos kék fény után***

"},{"id":1720940,"anchorId":"benefit-12","html":"

Akár +63% fésésülhetőség száraz hajon****

"},{"id":1720941,"anchorId":"benefit-13","html":"

Akár +69% UV-sugárzás elleni színvédelem*****

"},{"id":1720942,"anchorId":"benefit-14","html":"

Kiváló színtartás még a forró szerszámok ismételt használata

"},{"id":1720943,"anchorId":"benefit-15","html":"

Jobb színeloszlás egyenletesebb eredménnyel******

"},{"id":1720944,"anchorId":"benefit-16","html":"

Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

"}],"ctas":[],"ecommerceCtas":[],"requestInfoCta":null,"formulaHighlights":[{"id":767454,"title":"Color Guard Technology szabadalmaztatott az Egyesült Államokban és Olaszországban","description":"Szabadalmaztatott technológia, amely javítja a haj színlerakódását, meghosszabbítja a haj időtartamát és garantálja a kiváló fényt.","annotation":null,"pillarType":null,"icon":null},{"id":767455,"title":"Blue Light Protection","description":"Védi a színt a kék fénytől kár.","annotation":null,"pillarType":null,"icon":null},{"id":767456,"title":"Szennyezésellenes","description":"A nem kívánt hatások ellensúlyozására a szennyezés miatt.","annotation":null,"pillarType":null,"icon":null},{"id":767457,"title":"UV Protection System","description":"Az UV-fény által kiváltott ellensúlyozására Színveszteség.","annotation":null,"pillarType":null,"icon":null},{"id":767458,"title":"Bonding Performance","description":"Növeli a hajszálak kötéssűrűségét, védőréteget képezve a hajon.","annotation":null,"pillarType":null,"icon":null},{"id":767459,"title":"Hialuronsav","description":"Ez egy természetes anyag, amely segít fenntartani a megfelelő hidratációt a szövetekben. Rácsszerű hálót képez a haj körül, hogy elősegítse a szín optimális eloszlását és maximális tapadást biztosítson.","annotation":null,"pillarType":null,"icon":null},{"id":767460,"title":"Vegán képlet","description":"A képlet mentes állati eredetű vagy származású összetevőktől.","annotation":null,"pillarType":null,"icon":null}],"descriptionTabs":[{"id":761201,"label":"Összetevők","content":"$76","kind":"tab"},{"id":761202,"label":"Miért szeretem?","content":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","kind":"tab"},{"id":761203,"label":"How to use","content":"

Keverhető a Platinum sorozat összes árnyalatával, így az emelési erő 5 szintig nő. Maximális keverési arány: 1:1 (30 g platina + 30 g 0SP + 120 ml Oxid'o 40 Vol.).

","kind":"tab"}],"results":[],"resultImage":null,"videos":[],"variants":[],"colorVariants":[{"id":655393,"name":"Platinum - 0SP Lifting Reinforcer","colorCode":"apm_eoc_PF011236","image":{"id":2616,"documentId":"wuz3bu0f4eu7q8wvxi28w91k","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026476-02.png","alternativeText":"Akeneo PF026476 — APMP_EOC_2025_PF026476_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026476-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":14.74,"sizeInBytes":14736,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085.png","etag":"aab326f6ac8397e14ae20a178480a738","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026476-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":137.76,"sizeInBytes":137761,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085.png","etag":"88f69185f04e75942dc3985a3701dec9","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026476-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":308.73,"sizeInBytes":308734,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085.png","etag":"c7150ef78763f4db289b39926f343a3b","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085","ext":".png","mime":"image/png","size":138.72,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026476_02_29ccee2085.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:09.208Z","updatedAt":"2026-08-27T18:29:09.208Z","publishedAt":"2026-08-27T18:29:09.208Z","isUrlSigned":true}}],"category":{"id":15633,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-hu-hu","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.332Z","updatedAt":"2026-08-27T11:46:42.522Z","publishedAt":"2026-08-27T11:46:42.538Z","locale":"hu-HU","image":null,"localizations":[{"id":15632,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-de-de","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.140Z","updatedAt":"2026-08-27T11:46:42.337Z","publishedAt":"2026-08-27T11:46:42.356Z","locale":"de-DE"},{"id":15605,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.655Z","updatedAt":"2026-08-27T11:46:37.344Z","publishedAt":"2026-08-27T11:46:37.363Z","locale":"en"},{"id":15609,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-au","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.526Z","updatedAt":"2026-08-27T11:46:38.086Z","publishedAt":"2026-08-27T11:46:38.110Z","locale":"en-AU"},{"id":15610,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.702Z","updatedAt":"2026-08-27T11:46:38.295Z","publishedAt":"2026-08-27T11:46:38.312Z","locale":"en-CA"},{"id":15607,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-gb","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.103Z","updatedAt":"2026-08-27T11:46:37.715Z","publishedAt":"2026-08-27T11:46:37.733Z","locale":"en-GB"},{"id":15608,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ie","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.279Z","updatedAt":"2026-08-27T11:46:37.899Z","publishedAt":"2026-08-27T11:46:37.915Z","locale":"en-IE"},{"id":15606,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-us","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.838Z","updatedAt":"2026-08-27T11:46:37.531Z","publishedAt":"2026-08-27T11:46:37.551Z","locale":"en-US"},{"id":15613,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ar","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.317Z","updatedAt":"2026-08-27T11:46:38.838Z","publishedAt":"2026-08-27T11:46:38.855Z","locale":"es-AR"},{"id":15615,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.755Z","updatedAt":"2026-08-27T11:46:39.211Z","publishedAt":"2026-08-27T11:46:39.229Z","locale":"es-CL"},{"id":15616,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-co","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.925Z","updatedAt":"2026-08-27T11:46:39.392Z","publishedAt":"2026-08-27T11:46:39.408Z","locale":"es-CO"},{"id":15622,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.147Z","updatedAt":"2026-08-27T11:46:40.494Z","publishedAt":"2026-08-27T11:46:40.510Z","locale":"es-CR"},{"id":15626,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-do","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.932Z","updatedAt":"2026-08-27T11:46:41.215Z","publishedAt":"2026-08-27T11:46:41.234Z","locale":"es-DO"},{"id":15617,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ec","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.189Z","updatedAt":"2026-08-27T11:46:39.574Z","publishedAt":"2026-08-27T11:46:39.592Z","locale":"es-EC"},{"id":15612,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-es","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.132Z","updatedAt":"2026-08-27T11:46:38.665Z","publishedAt":"2026-08-27T11:46:38.681Z","locale":"es-ES"},{"id":15624,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-gt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.495Z","updatedAt":"2026-08-27T11:46:40.855Z","publishedAt":"2026-08-27T11:46:40.871Z","locale":"es-GT"},{"id":15625,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-hn","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.759Z","updatedAt":"2026-08-27T11:46:41.034Z","publishedAt":"2026-08-27T11:46:41.050Z","locale":"es-HN"},{"id":15614,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-mx","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.574Z","updatedAt":"2026-08-27T11:46:39.027Z","publishedAt":"2026-08-27T11:46:39.047Z","locale":"es-MX"},{"id":15621,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pa","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.885Z","updatedAt":"2026-08-27T11:46:40.309Z","publishedAt":"2026-08-27T11:46:40.325Z","locale":"es-PA"},{"id":15618,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pe","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.354Z","updatedAt":"2026-08-27T11:46:39.759Z","publishedAt":"2026-08-27T11:46:39.778Z","locale":"es-PE"},{"id":15623,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-sv","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.326Z","updatedAt":"2026-08-27T11:46:40.678Z","publishedAt":"2026-08-27T11:46:40.694Z","locale":"es-SV"},{"id":15620,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-uy","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.715Z","updatedAt":"2026-08-27T11:46:40.126Z","publishedAt":"2026-08-27T11:46:40.144Z","locale":"es-UY"},{"id":15619,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ve","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.519Z","updatedAt":"2026-08-27T11:46:39.942Z","publishedAt":"2026-08-27T11:46:39.960Z","locale":"es-VE"},{"id":15628,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.358Z","updatedAt":"2026-08-27T11:46:41.585Z","publishedAt":"2026-08-27T11:46:41.601Z","locale":"fr-CA"},{"id":15627,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-fr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.188Z","updatedAt":"2026-08-27T11:46:41.402Z","publishedAt":"2026-08-27T11:46:41.419Z","locale":"fr-FR"},{"id":15611,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-it-it","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.872Z","updatedAt":"2026-08-27T11:46:38.479Z","publishedAt":"2026-08-27T11:46:38.497Z","locale":"it-IT"},{"id":15629,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pl-pl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.523Z","updatedAt":"2026-08-27T11:46:41.765Z","publishedAt":"2026-08-27T11:46:41.784Z","locale":"pl-PL"},{"id":15635,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-br","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.666Z","updatedAt":"2026-08-27T11:46:42.882Z","publishedAt":"2026-08-27T11:46:42.898Z","locale":"pt-BR"},{"id":15634,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-pt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.498Z","updatedAt":"2026-08-27T11:46:42.703Z","publishedAt":"2026-08-27T11:46:42.721Z","locale":"pt-PT"},{"id":15630,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ro-ro","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.775Z","updatedAt":"2026-08-27T11:46:41.946Z","publishedAt":"2026-08-27T11:46:41.964Z","locale":"ro-RO"},{"id":15631,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ru-ru","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.949Z","updatedAt":"2026-08-27T11:46:42.131Z","publishedAt":"2026-08-27T11:46:42.159Z","locale":"ru-RU"},{"id":15636,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-sr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.848Z","updatedAt":"2026-08-27T11:46:43.062Z","publishedAt":"2026-08-27T11:46:43.080Z","locale":"sr"}]},"subline":{"id":5823,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-hu-hu","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.779Z","updatedAt":"2026-08-27T11:45:41.570Z","publishedAt":"2026-08-27T11:45:41.600Z","locale":"hu-HU","image":null,"category":null,"macro":{"id":813,"documentId":"qi2jd7dvqln84decjujlix6r","brand":"alfaparfmilano","name":"Colore e Forma","slug":"apm-color-hu-hu","productPathSegment":"products","order":1,"description":null,"createdAt":"2026-08-07T09:26:25.603Z","updatedAt":"2026-08-27T11:41:25.449Z","publishedAt":"2026-08-27T11:41:25.461Z","locale":"hu-HU"},"localizations":[{"id":5822,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-de-de","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.575Z","updatedAt":"2026-08-27T11:45:41.288Z","publishedAt":"2026-08-27T11:45:41.316Z","locale":"de-DE"},{"id":5795,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.016Z","updatedAt":"2026-08-27T11:45:28.283Z","publishedAt":"2026-08-27T11:45:28.312Z","locale":"en"},{"id":5799,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-au","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.860Z","updatedAt":"2026-08-27T11:45:31.576Z","publishedAt":"2026-08-27T11:45:31.603Z","locale":"en-AU"},{"id":5800,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.039Z","updatedAt":"2026-08-27T11:45:31.925Z","publishedAt":"2026-08-27T11:45:32.036Z","locale":"en-CA"},{"id":5797,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-gb","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.413Z","updatedAt":"2026-08-27T11:45:30.382Z","publishedAt":"2026-08-27T11:45:30.414Z","locale":"en-GB"},{"id":5798,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ie","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.592Z","updatedAt":"2026-08-27T11:45:31.202Z","publishedAt":"2026-08-27T11:45:31.235Z","locale":"en-IE"},{"id":5796,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-us","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.208Z","updatedAt":"2026-08-27T11:45:28.650Z","publishedAt":"2026-08-27T11:45:28.679Z","locale":"en-US"},{"id":5803,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ar","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.631Z","updatedAt":"2026-08-27T11:45:34.360Z","publishedAt":"2026-08-27T11:45:34.390Z","locale":"es-AR"},{"id":5805,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.988Z","updatedAt":"2026-08-27T11:45:35.181Z","publishedAt":"2026-08-27T11:45:35.215Z","locale":"es-CL"},{"id":5806,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-co","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.176Z","updatedAt":"2026-08-27T11:45:35.714Z","publishedAt":"2026-08-27T11:45:35.751Z","locale":"es-CO"},{"id":5812,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.523Z","updatedAt":"2026-08-27T11:45:37.649Z","publishedAt":"2026-08-27T11:45:37.680Z","locale":"es-CR"},{"id":5816,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-do","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.281Z","updatedAt":"2026-08-27T11:45:39.043Z","publishedAt":"2026-08-27T11:45:39.074Z","locale":"es-DO"},{"id":5807,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ec","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.431Z","updatedAt":"2026-08-27T11:45:36.099Z","publishedAt":"2026-08-27T11:45:36.137Z","locale":"es-EC"},{"id":5802,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-es","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.458Z","updatedAt":"2026-08-27T11:45:34.052Z","publishedAt":"2026-08-27T11:45:34.096Z","locale":"es-ES"},{"id":5814,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-gt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.898Z","updatedAt":"2026-08-27T11:45:38.232Z","publishedAt":"2026-08-27T11:45:38.263Z","locale":"es-GT"},{"id":5815,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-hn","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.093Z","updatedAt":"2026-08-27T11:45:38.614Z","publishedAt":"2026-08-27T11:45:38.642Z","locale":"es-HN"},{"id":5804,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-mx","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.809Z","updatedAt":"2026-08-27T11:45:34.648Z","publishedAt":"2026-08-27T11:45:34.676Z","locale":"es-MX"},{"id":5811,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pa","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.247Z","updatedAt":"2026-08-27T11:45:37.361Z","publishedAt":"2026-08-27T11:45:37.392Z","locale":"es-PA"},{"id":5808,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pe","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.626Z","updatedAt":"2026-08-27T11:45:36.503Z","publishedAt":"2026-08-27T11:45:36.535Z","locale":"es-PE"},{"id":5813,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-sv","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.710Z","updatedAt":"2026-08-27T11:45:37.937Z","publishedAt":"2026-08-27T11:45:37.967Z","locale":"es-SV"},{"id":5810,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-uy","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.046Z","updatedAt":"2026-08-27T11:45:37.075Z","publishedAt":"2026-08-27T11:45:37.103Z","locale":"es-UY"},{"id":5809,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ve","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.814Z","updatedAt":"2026-08-27T11:45:36.791Z","publishedAt":"2026-08-27T11:45:36.818Z","locale":"es-VE"},{"id":5818,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.713Z","updatedAt":"2026-08-27T11:45:40.038Z","publishedAt":"2026-08-27T11:45:40.075Z","locale":"fr-CA"},{"id":5817,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-fr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.529Z","updatedAt":"2026-08-27T11:45:39.578Z","publishedAt":"2026-08-27T11:45:39.609Z","locale":"fr-FR"},{"id":5801,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-it-it","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.225Z","updatedAt":"2026-08-27T11:45:32.345Z","publishedAt":"2026-08-27T11:45:32.374Z","locale":"it-IT"},{"id":5819,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pl-pl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.909Z","updatedAt":"2026-08-27T11:45:40.412Z","publishedAt":"2026-08-27T11:45:40.440Z","locale":"pl-PL"},{"id":5825,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-br","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.195Z","updatedAt":"2026-08-27T11:45:42.159Z","publishedAt":"2026-08-27T11:45:42.202Z","locale":"pt-BR"},{"id":5824,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-pt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.970Z","updatedAt":"2026-08-27T11:45:41.856Z","publishedAt":"2026-08-27T11:45:41.890Z","locale":"pt-PT"},{"id":5820,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ro-ro","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.147Z","updatedAt":"2026-08-27T11:45:40.697Z","publishedAt":"2026-08-27T11:45:40.727Z","locale":"ro-RO"},{"id":5821,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ru-ru","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.338Z","updatedAt":"2026-08-27T11:45:40.987Z","publishedAt":"2026-08-27T11:45:41.023Z","locale":"ru-RU"},{"id":5826,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-sr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.389Z","updatedAt":"2026-08-27T11:45:42.471Z","publishedAt":"2026-08-27T11:45:42.501Z","locale":"sr"}]},"seo":{"id":449813,"metaTitle":"Platinum - 0SP Lifting Reinforcer","metaDescription":"A szín fejlődése egy állandó kozmetikai hajszín, amely a lehető legjobb színt biztosítja, miközben gyengéden kezeli a hajat. Szabadalmaztatott Color Guard tech","canonicalUrl":null,"noIndex":false,"ogImage":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true}},"localizations":[{"id":190047,"documentId":"dga6z1mpthb0dejnrerb8m4c","name":"Platinum - 0SP Lifting Reinforcer","slug":"platinum-0sp-lifting-reinforcer-pf026476-de-de","brand":"alfaparfmilano","sku":"PF026476","productLine":"Apm Color","tag":"PF026476","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:34:42.286Z","updatedAt":"2026-09-18T16:47:09.807Z","publishedAt":"2026-09-18T16:47:09.958Z","locale":"de-DE","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_specials_reinforcer","relatedSectionTitle":null},{"id":217482,"documentId":"dga6z1mpthb0dejnrerb8m4c","name":"Platinum - 0SP Lifting Reinforcer","slug":"platinum-0sp-lifting-reinforcer-pf026476","brand":"alfaparfmilano","sku":"PF026476","productLine":"Apm Color","tag":"PF026476","tagLabel":null,"iconSrc":null,"description":"Evolution of the color is a permanent cosmetic hair color that delivers maximum color perfection while being gentle on the hair.
\nPatented Color Guard Technology for color and intensity protection and an innovative pool of active ingredients to counteract blue-light, pollution and UV light damage.","benefitLineHtml":"

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T18:29:09.877Z","updatedAt":"2026-09-18T23:29:56.450Z","publishedAt":"2026-09-18T23:29:56.644Z","locale":"en","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":"

To obtain high lift and highlights, the light pastel shades leave hair looking radiant: it takes care of the color while being gentle on the hair.

","endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:22.654Z","updatedAt":"2026-09-18T16:46:52.565Z","publishedAt":"2026-09-18T16:46:52.773Z","locale":"en-AU","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:21.214Z","updatedAt":"2026-09-18T16:46:50.945Z","publishedAt":"2026-09-18T16:46:51.190Z","locale":"en-GB","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:21.911Z","updatedAt":"2026-09-18T16:46:51.746Z","publishedAt":"2026-09-18T16:46:51.955Z","locale":"en-IE","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:20.375Z","updatedAt":"2026-09-18T16:46:50.209Z","publishedAt":"2026-09-18T16:46:50.426Z","locale":"en-US","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Para aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

","texture":null,"descriptionTitle":"Love your evolution","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_specials_reinforcer","relatedSectionTitle":"Productos relacionados"},{"id":190034,"documentId":"dga6z1mpthb0dejnrerb8m4c","name":"Platinum - 0SP Lifting Reinforcer","slug":"platinum-0sp-lifting-reinforcer-pf026476-es-ve","brand":"alfaparfmilano","sku":"PF026476","productLine":"Apm Color","tag":"PF026476","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:34:30.684Z","updatedAt":"2026-09-18T16:47:00.554Z","publishedAt":"2026-09-18T16:47:00.738Z","locale":"es-VE","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_specials_reinforcer","relatedSectionTitle":null},{"id":190043,"documentId":"dga6z1mpthb0dejnrerb8m4c","name":"Platinum - 0SP Lifting Reinforcer","slug":"platinum-0sp-lifting-reinforcer-pf026476-fr-ca","brand":"alfaparfmilano","sku":"PF026476","productLine":"Apm Color","tag":"PF026476","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:34:38.758Z","updatedAt":"2026-09-18T16:47:07.056Z","publishedAt":"2026-09-18T16:47:07.214Z","locale":"fr-CA","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_specials_reinforcer","relatedSectionTitle":null},{"id":190042,"documentId":"dga6z1mpthb0dejnrerb8m4c","name":"Platinum - 0SP Lifting Reinforcer","slug":"platinum-0sp-lifting-reinforcer-pf026476-fr-fr","brand":"alfaparfmilano","sku":"PF026476","productLine":"Apm Color","tag":"PF026476","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:34:37.949Z","updatedAt":"2026-09-18T16:47:06.328Z","publishedAt":"2026-09-18T16:47:06.488Z","locale":"fr-FR","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_specials_reinforcer","relatedSectionTitle":null},{"id":190026,"documentId":"dga6z1mpthb0dejnrerb8m4c","name":"Platinum - 0SP Super Rinforzatore di Schiaritura","slug":"platinum-0sp-lifting-reinforcer-pf026476-it-it","brand":"alfaparfmilano","sku":"PF026476","productLine":"Apm Color","tag":"PF026476","tagLabel":null,"iconSrc":null,"description":"

Colorazione permanente a lunga durata, per ottenere schiariture intense o colpi di luce, rende i capelli luminosi con chiari colori pastello. Assicura la massima perfezione del colore nel pieno rispetto del capello.

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy per la protezione di intensità e durata del colore
Protezione del colore da inquinamento, luce blu e raggi UV
Formula vegan arricchita con Acido Ialuronico
Senza PPD*
Con solo 0,7% di ammoniaca**
100% copertura dei capelli bianchi
Fino a 3 toni di schiaritura
Bonding Performance per proteggere il capello durante il servizio di colorazione
Colore intenso e riflessi luminosi
Perfetta cosmeticità: capelli morbidi, forti e luminosi

\n
*Parafenilendiammina, colorante largamente utilizzato nelle tinture per capelli.
\n**Concentrazione media di ammoniaca “on-head” (rapporto di miscelazione crema colore/attivatore di 1:1,5). Non si considera la serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:34:24.201Z","updatedAt":"2026-09-18T16:46:53.826Z","publishedAt":"2026-09-18T16:46:54.059Z","locale":"it-IT","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Risultati","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

colorazione cosmetica permanente a lunga durata

Opatentowana technologia Color Guard zapewniająca ochronę koloru i intensywności
Chroni kolor przed zanieczyszczeniami, światłem niebieskim i UV
Wegańska formuła wzbogacona o kwas hialuronowy
Nie zawiera PPD*
Zawiera tylko 0,7% amoniaku**
100% pokrycie siwych włosów
Do 3 poziomów rozjaśnienia
Wydajność klejenia w celu ochrony włosów podczas usługi koloryzacji
Intensywny kolor i promienne odcienie
Doskonała kosmetyka: włosy są miękkie, mocne i promienne
Do +40% trwałości koloru po 15 dniach ciągłej ekspozycji na niebieskie światło***
Do +63% rozczesywania na suchych włosach****
Do +69% ochrony koloru przed promieniami UV*****
Doskonałe zachowanie koloru nawet po wielokrotnym użyciu gorących narzędzi
Lepszy rozkład kolorów przy bardziej jednolitym efekcie******
Oszczędność wody dzięki mniejszemu zużyciu podczas płukania******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:39.631Z","updatedAt":"2026-09-18T16:47:07.696Z","publishedAt":"2026-09-18T16:47:07.921Z","locale":"pl-PL","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"* Parafenylenodiamina, barwnik szeroko stosowany w farbach do włosów.
\n**Średnie stężenie amoniaku \"na głowę\" (stosunek mieszania kremu koloryzującego i aktywatora 1:1,5). Ewolucja serii Platinum nie jest brana pod uwagę.
\nTestowane na włosach farbowanych farbą Evolution koloru, a następnie wystawione na działanie niebieskiego światła w sposób ciągły przez 15 dni, w porównaniu z włosami poddanymi tym samym warunkom, ale po raz pierwszy farbowanymi bez nowej technologii koloryzacji Evolution.
\nW porównaniu z tą samą formułą bez konkretnych składników aktywnych, po ekspozycji na dym z 8 papierosów.
\nW porównaniu z tą samą formułą bez konkretnego składnika aktywnego.
\nW porównaniu z ewolucją formuły koloru bez opatentowanej technologii.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultaty","resultAnnotation":null,"resultDescription":"

Aby uzyskać wysoki lifting i pasemka, jasne pastelowe odcienie pozostawiają włosy promienne: dbają o kolor, a jednocześnie są delikatne dla włosów.

","endBenefitHtml":"

długotrwały trwały kolor kosmetyczny

","texture":null,"descriptionTitle":"Kochaj swoją ewolucję","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_specials_reinforcer","relatedSectionTitle":"Powiązane produkty"},{"id":190050,"documentId":"dga6z1mpthb0dejnrerb8m4c","name":"Platinum - 0SP Super Reforçador de Clareamento","slug":"platinum-0sp-lifting-reinforcer-pf026476-pt-br","brand":"alfaparfmilano","sku":"PF026476","productLine":"Apm Color","tag":"PF026476","tagLabel":null,"iconSrc":null,"description":"

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:44.609Z","updatedAt":"2026-09-18T16:47:12.211Z","publishedAt":"2026-09-18T16:47:12.427Z","locale":"pt-BR","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Para obter clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:43.947Z","updatedAt":"2026-09-18T16:47:11.436Z","publishedAt":"2026-09-18T16:47:11.652Z","locale":"pt-PT","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Para obter clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"$84","asterisksHtml":null,"createdAt":"2026-08-27T21:34:40.555Z","updatedAt":"2026-09-18T16:47:08.532Z","publishedAt":"2026-09-18T16:47:08.754Z","locale":"ro-RO","akeneoIdentifier":"PF026476","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamină, un colorant folosit în mod frecvent în vopselele de păr.
\n** Concentrația medie de amoniac în amestec cu oxidantul (proporție de amestec vopsea / activator 1:1,5)\nNu se aplică seriei Cube Platinum.
\n***Testat pe părul vopsit cu Evolution of the color\nsi apoi expus la lumina albastră continuu timp de 15 zile, comparativ cu părul supus acelorași condiții, dar mai întâi vopsit fără noua tehnologie Evolution of the Color.
\n****Comparativ cu aceeași formulă fără ingrediente active specifice, după expunerea la fumul provenit de la 8 țigări.
\n*****Comparativ cu aceeași formulă fără\ningredientul activ specific.
\n******Comparativ cu formula Evolution of the color fără tehnologia patentată.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultate","resultAnnotation":null,"resultDescription":"

Pentru a obține deschidere puternică și șuvițe, nuanțele pastel deschis lasă părul strălucitor: îngrijește culoarea în timp ce este blândă cu părul.

","endBenefitHtml":"

Vopsea cosmetică permanentă cu rezistentă îndelungată

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:17.517Z","updatedAt":"2026-09-18T16:47:35.597Z","publishedAt":"2026-09-18T16:47:35.810Z","locale":"hu-HU","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamin, egy széles körben hajszínező festék.
**Átlagos \"fejen\" ammónia koncentrációja (színes krém/aktivátor keverési arány 1:1,5). A színek Platinum sorozatának fejlődését nem veszik figyelembe.
Evolúcióval színezett hajat tesztelték, majd 15 napon át folyamatosan kék fénynek tették ki, szemben azzal a hajjal, amelyet ugyanazoknak a feltételeknek vetettek ki, de először az új Evolution színtechnológiával nem színezték.
Ugyanahhoz a formulához képest, amely nincs konkrét hatóanyag, 8 cigaretta füstjének való kitettsége után.
Összehasonlítva ugyanazzal a formulával, nincs konkrét hatóanyag.
Összehasonlítva a színformulával a szabadalmaztatott technológia nélküli Evolution modelljével.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Eredmények","resultAnnotation":null,"resultDescription":"

Tökéletesek a magas emeléshez és kiemelésekhez, a világos pasztell árnyalatok ragyogóvá teszik a hajat: gondoskodnak a színről, miközben gyengéden kezelik a hajat.

","endBenefitHtml":"

Tartós kozmetikai hajfesték

","texture":null,"descriptionTitle":"Imádom az evolúciódat","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Kapcsolódó termékek","facetValues":[{"id":4457396,"name":"mktg_facet_type","value":"apm_color_type_01"},{"id":4457397,"name":"mktg_facet_services","value":"apm_color_services_01"},{"id":4457398,"name":"apm_facet_color","value":"apm_fc_platino"},{"id":4457399,"name":"mktg_format","value":"Tubus"}],"brandImage":null,"evidenceItems":[],"howToUsePhases":[],"mediaPdf":null,"images":[{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},{"id":2617,"documentId":"g55oqd8jixu0fetpvi2784c5","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026475-02.png","alternativeText":"Akeneo PF026475 — APMP_EOC_2025_PF026475_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026475-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":24.36,"sizeInBytes":24361,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf.png","etag":"2a19a39a5326827474e7a13117d07a82","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026475-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":237.23,"sizeInBytes":237234,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf.png","etag":"4749d63e61bff8dbde8c3213937cf13a","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026475-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":537.36,"sizeInBytes":537364,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf.png","etag":"501b66898a620feb467a2b35f66eca6d","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf","ext":".png","mime":"image/png","size":255.68,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:11.668Z","updatedAt":"2026-08-27T18:29:11.668Z","publishedAt":"2026-08-27T18:29:11.668Z","isUrlSigned":true}],"thumbnail":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},"hold":null,"infoListItems":[{"id":1753939,"html":"Line: Apm Color"},{"id":1753940,"html":"Format: Tubus"},{"id":1753941,"html":"Size: 60ml"},{"id":1753942,"html":"Ean: 8022297167251"},{"id":1753943,"html":"Net weight: 60.0000"},{"id":1753944,"html":"Gross weight: 77.0000"}],"benefits":[{"id":1721683,"anchorId":"benefit-1","html":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre

"},{"id":1721684,"anchorId":"benefit-2","html":"

Védi a színt a szennyezéstől, a kék és UV fénytől

"},{"id":1721685,"anchorId":"benefit-3","html":"

Hialuronsavas vegán tápszer

"},{"id":1721686,"anchorId":"benefit-4","html":"

Mentes a PPD*

"},{"id":1721687,"anchorId":"benefit-5","html":"

Csak 0,7% ammóniával**

"},{"id":1721688,"anchorId":"benefit-6","html":"

100%-os szürke haj fedezete

"},{"id":1721689,"anchorId":"benefit-7","html":"

Akár 3 szintű villámolás

"},{"id":1721690,"anchorId":"benefit-8","html":"

Bonding Performance a haj védelmére a festékezés során

"},{"id":1721691,"anchorId":"benefit-9","html":"

Intenzív színek és ragyogó tónusok

"},{"id":1721692,"anchorId":"benefit-10","html":"

Tökéletes megjelenés: haj puha, erős és ragyogó

"},{"id":1721693,"anchorId":"benefit-11","html":"

Akár +40% színvisszatartás 15 nap folyamatos kék fény után***

"},{"id":1721694,"anchorId":"benefit-12","html":"

Akár +63% fésésülhetőség száraz hajon****

"},{"id":1721695,"anchorId":"benefit-13","html":"

Akár +69% UV-sugárzás elleni színvédelem*****

"},{"id":1721696,"anchorId":"benefit-14","html":"

Kiváló színtartás még a forró szerszámok ismételt használata

"},{"id":1721697,"anchorId":"benefit-15","html":"

Jobb színeloszlás egyenletesebb eredménnyel******

"},{"id":1721698,"anchorId":"benefit-16","html":"

Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

"}],"ctas":[],"ecommerceCtas":[],"requestInfoCta":null,"formulaHighlights":[{"id":767790,"title":"Color Guard Technology szabadalmaztatott az Egyesült Államokban és Olaszországban","description":"Szabadalmaztatott technológia, amely javítja a haj színlerakódását, meghosszabbítja a haj időtartamát és garantálja a kiváló fényt.","annotation":null,"pillarType":null,"icon":null},{"id":767791,"title":"Blue Light Protection","description":"Védi a színt a kék fénytől kár.","annotation":null,"pillarType":null,"icon":null},{"id":767792,"title":"Szennyezésellenes","description":"A nem kívánt hatások ellensúlyozására a szennyezés miatt.","annotation":null,"pillarType":null,"icon":null},{"id":767793,"title":"UV Protection System","description":"Az UV-fény által kiváltott ellensúlyozására Színveszteség.","annotation":null,"pillarType":null,"icon":null},{"id":767794,"title":"Bonding Performance","description":"Növeli a hajszálak kötéssűrűségét, védőréteget képezve a hajon.","annotation":null,"pillarType":null,"icon":null},{"id":767795,"title":"Hialuronsav","description":"Ez egy természetes anyag, amely segít fenntartani a megfelelő hidratációt a szövetekben. Rácsszerű hálót képez a haj körül, hogy elősegítse a szín optimális eloszlását és maximális tapadást biztosítson.","annotation":null,"pillarType":null,"icon":null},{"id":767796,"title":"Vegán képlet","description":"A képlet mentes állati eredetű vagy származású összetevőktől.","annotation":null,"pillarType":null,"icon":null}],"descriptionTabs":[{"id":761361,"label":"Összetevők","content":"$85","kind":"tab"},{"id":761362,"label":"Miért szeretem?","content":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","kind":"tab"},{"id":761363,"label":"How to use","content":"

Természetes alapokra kell alkalmazni, amelyek nem sötétebbek az 5-ös szintnél, világosbarna. Keverési arány: 1:2 (60 g platina + 120 ml Oxid'o 40 Volume). Feldolgozási idő: 50/55 perc.

","kind":"tab"}],"results":[],"resultImage":null,"videos":[],"variants":[],"colorVariants":[{"id":655457,"name":"Platinum - 11.02 Platinum Soft Violet","colorCode":"apm_eoc_PF011235","image":{"id":2617,"documentId":"g55oqd8jixu0fetpvi2784c5","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026475-02.png","alternativeText":"Akeneo PF026475 — APMP_EOC_2025_PF026475_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026475-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":24.36,"sizeInBytes":24361,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf.png","etag":"2a19a39a5326827474e7a13117d07a82","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026475-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":237.23,"sizeInBytes":237234,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf.png","etag":"4749d63e61bff8dbde8c3213937cf13a","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026475-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":537.36,"sizeInBytes":537364,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf.png","etag":"501b66898a620feb467a2b35f66eca6d","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf","ext":".png","mime":"image/png","size":255.68,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026475_02_51ad83badf.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:11.668Z","updatedAt":"2026-08-27T18:29:11.668Z","publishedAt":"2026-08-27T18:29:11.668Z","isUrlSigned":true}}],"category":{"id":15633,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-hu-hu","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.332Z","updatedAt":"2026-08-27T11:46:42.522Z","publishedAt":"2026-08-27T11:46:42.538Z","locale":"hu-HU","image":null,"localizations":[{"id":15632,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-de-de","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.140Z","updatedAt":"2026-08-27T11:46:42.337Z","publishedAt":"2026-08-27T11:46:42.356Z","locale":"de-DE"},{"id":15605,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.655Z","updatedAt":"2026-08-27T11:46:37.344Z","publishedAt":"2026-08-27T11:46:37.363Z","locale":"en"},{"id":15609,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-au","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.526Z","updatedAt":"2026-08-27T11:46:38.086Z","publishedAt":"2026-08-27T11:46:38.110Z","locale":"en-AU"},{"id":15610,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.702Z","updatedAt":"2026-08-27T11:46:38.295Z","publishedAt":"2026-08-27T11:46:38.312Z","locale":"en-CA"},{"id":15607,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-gb","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.103Z","updatedAt":"2026-08-27T11:46:37.715Z","publishedAt":"2026-08-27T11:46:37.733Z","locale":"en-GB"},{"id":15608,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ie","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.279Z","updatedAt":"2026-08-27T11:46:37.899Z","publishedAt":"2026-08-27T11:46:37.915Z","locale":"en-IE"},{"id":15606,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-us","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.838Z","updatedAt":"2026-08-27T11:46:37.531Z","publishedAt":"2026-08-27T11:46:37.551Z","locale":"en-US"},{"id":15613,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ar","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.317Z","updatedAt":"2026-08-27T11:46:38.838Z","publishedAt":"2026-08-27T11:46:38.855Z","locale":"es-AR"},{"id":15615,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.755Z","updatedAt":"2026-08-27T11:46:39.211Z","publishedAt":"2026-08-27T11:46:39.229Z","locale":"es-CL"},{"id":15616,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-co","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.925Z","updatedAt":"2026-08-27T11:46:39.392Z","publishedAt":"2026-08-27T11:46:39.408Z","locale":"es-CO"},{"id":15622,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.147Z","updatedAt":"2026-08-27T11:46:40.494Z","publishedAt":"2026-08-27T11:46:40.510Z","locale":"es-CR"},{"id":15626,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-do","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.932Z","updatedAt":"2026-08-27T11:46:41.215Z","publishedAt":"2026-08-27T11:46:41.234Z","locale":"es-DO"},{"id":15617,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ec","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.189Z","updatedAt":"2026-08-27T11:46:39.574Z","publishedAt":"2026-08-27T11:46:39.592Z","locale":"es-EC"},{"id":15612,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-es","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.132Z","updatedAt":"2026-08-27T11:46:38.665Z","publishedAt":"2026-08-27T11:46:38.681Z","locale":"es-ES"},{"id":15624,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-gt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.495Z","updatedAt":"2026-08-27T11:46:40.855Z","publishedAt":"2026-08-27T11:46:40.871Z","locale":"es-GT"},{"id":15625,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-hn","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.759Z","updatedAt":"2026-08-27T11:46:41.034Z","publishedAt":"2026-08-27T11:46:41.050Z","locale":"es-HN"},{"id":15614,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-mx","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.574Z","updatedAt":"2026-08-27T11:46:39.027Z","publishedAt":"2026-08-27T11:46:39.047Z","locale":"es-MX"},{"id":15621,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pa","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.885Z","updatedAt":"2026-08-27T11:46:40.309Z","publishedAt":"2026-08-27T11:46:40.325Z","locale":"es-PA"},{"id":15618,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pe","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.354Z","updatedAt":"2026-08-27T11:46:39.759Z","publishedAt":"2026-08-27T11:46:39.778Z","locale":"es-PE"},{"id":15623,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-sv","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.326Z","updatedAt":"2026-08-27T11:46:40.678Z","publishedAt":"2026-08-27T11:46:40.694Z","locale":"es-SV"},{"id":15620,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-uy","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.715Z","updatedAt":"2026-08-27T11:46:40.126Z","publishedAt":"2026-08-27T11:46:40.144Z","locale":"es-UY"},{"id":15619,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ve","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.519Z","updatedAt":"2026-08-27T11:46:39.942Z","publishedAt":"2026-08-27T11:46:39.960Z","locale":"es-VE"},{"id":15628,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.358Z","updatedAt":"2026-08-27T11:46:41.585Z","publishedAt":"2026-08-27T11:46:41.601Z","locale":"fr-CA"},{"id":15627,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-fr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.188Z","updatedAt":"2026-08-27T11:46:41.402Z","publishedAt":"2026-08-27T11:46:41.419Z","locale":"fr-FR"},{"id":15611,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-it-it","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.872Z","updatedAt":"2026-08-27T11:46:38.479Z","publishedAt":"2026-08-27T11:46:38.497Z","locale":"it-IT"},{"id":15629,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pl-pl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.523Z","updatedAt":"2026-08-27T11:46:41.765Z","publishedAt":"2026-08-27T11:46:41.784Z","locale":"pl-PL"},{"id":15635,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-br","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.666Z","updatedAt":"2026-08-27T11:46:42.882Z","publishedAt":"2026-08-27T11:46:42.898Z","locale":"pt-BR"},{"id":15634,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-pt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.498Z","updatedAt":"2026-08-27T11:46:42.703Z","publishedAt":"2026-08-27T11:46:42.721Z","locale":"pt-PT"},{"id":15630,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ro-ro","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.775Z","updatedAt":"2026-08-27T11:46:41.946Z","publishedAt":"2026-08-27T11:46:41.964Z","locale":"ro-RO"},{"id":15631,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ru-ru","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.949Z","updatedAt":"2026-08-27T11:46:42.131Z","publishedAt":"2026-08-27T11:46:42.159Z","locale":"ru-RU"},{"id":15636,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-sr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.848Z","updatedAt":"2026-08-27T11:46:43.062Z","publishedAt":"2026-08-27T11:46:43.080Z","locale":"sr"}]},"subline":{"id":5823,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-hu-hu","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.779Z","updatedAt":"2026-08-27T11:45:41.570Z","publishedAt":"2026-08-27T11:45:41.600Z","locale":"hu-HU","image":null,"category":null,"macro":{"id":813,"documentId":"qi2jd7dvqln84decjujlix6r","brand":"alfaparfmilano","name":"Colore e Forma","slug":"apm-color-hu-hu","productPathSegment":"products","order":1,"description":null,"createdAt":"2026-08-07T09:26:25.603Z","updatedAt":"2026-08-27T11:41:25.449Z","publishedAt":"2026-08-27T11:41:25.461Z","locale":"hu-HU"},"localizations":[{"id":5822,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-de-de","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.575Z","updatedAt":"2026-08-27T11:45:41.288Z","publishedAt":"2026-08-27T11:45:41.316Z","locale":"de-DE"},{"id":5795,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.016Z","updatedAt":"2026-08-27T11:45:28.283Z","publishedAt":"2026-08-27T11:45:28.312Z","locale":"en"},{"id":5799,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-au","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.860Z","updatedAt":"2026-08-27T11:45:31.576Z","publishedAt":"2026-08-27T11:45:31.603Z","locale":"en-AU"},{"id":5800,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.039Z","updatedAt":"2026-08-27T11:45:31.925Z","publishedAt":"2026-08-27T11:45:32.036Z","locale":"en-CA"},{"id":5797,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-gb","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.413Z","updatedAt":"2026-08-27T11:45:30.382Z","publishedAt":"2026-08-27T11:45:30.414Z","locale":"en-GB"},{"id":5798,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ie","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.592Z","updatedAt":"2026-08-27T11:45:31.202Z","publishedAt":"2026-08-27T11:45:31.235Z","locale":"en-IE"},{"id":5796,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-us","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.208Z","updatedAt":"2026-08-27T11:45:28.650Z","publishedAt":"2026-08-27T11:45:28.679Z","locale":"en-US"},{"id":5803,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ar","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.631Z","updatedAt":"2026-08-27T11:45:34.360Z","publishedAt":"2026-08-27T11:45:34.390Z","locale":"es-AR"},{"id":5805,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.988Z","updatedAt":"2026-08-27T11:45:35.181Z","publishedAt":"2026-08-27T11:45:35.215Z","locale":"es-CL"},{"id":5806,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-co","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.176Z","updatedAt":"2026-08-27T11:45:35.714Z","publishedAt":"2026-08-27T11:45:35.751Z","locale":"es-CO"},{"id":5812,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.523Z","updatedAt":"2026-08-27T11:45:37.649Z","publishedAt":"2026-08-27T11:45:37.680Z","locale":"es-CR"},{"id":5816,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-do","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.281Z","updatedAt":"2026-08-27T11:45:39.043Z","publishedAt":"2026-08-27T11:45:39.074Z","locale":"es-DO"},{"id":5807,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ec","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.431Z","updatedAt":"2026-08-27T11:45:36.099Z","publishedAt":"2026-08-27T11:45:36.137Z","locale":"es-EC"},{"id":5802,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-es","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.458Z","updatedAt":"2026-08-27T11:45:34.052Z","publishedAt":"2026-08-27T11:45:34.096Z","locale":"es-ES"},{"id":5814,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-gt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.898Z","updatedAt":"2026-08-27T11:45:38.232Z","publishedAt":"2026-08-27T11:45:38.263Z","locale":"es-GT"},{"id":5815,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-hn","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.093Z","updatedAt":"2026-08-27T11:45:38.614Z","publishedAt":"2026-08-27T11:45:38.642Z","locale":"es-HN"},{"id":5804,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-mx","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.809Z","updatedAt":"2026-08-27T11:45:34.648Z","publishedAt":"2026-08-27T11:45:34.676Z","locale":"es-MX"},{"id":5811,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pa","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.247Z","updatedAt":"2026-08-27T11:45:37.361Z","publishedAt":"2026-08-27T11:45:37.392Z","locale":"es-PA"},{"id":5808,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pe","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.626Z","updatedAt":"2026-08-27T11:45:36.503Z","publishedAt":"2026-08-27T11:45:36.535Z","locale":"es-PE"},{"id":5813,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-sv","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.710Z","updatedAt":"2026-08-27T11:45:37.937Z","publishedAt":"2026-08-27T11:45:37.967Z","locale":"es-SV"},{"id":5810,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-uy","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.046Z","updatedAt":"2026-08-27T11:45:37.075Z","publishedAt":"2026-08-27T11:45:37.103Z","locale":"es-UY"},{"id":5809,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ve","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.814Z","updatedAt":"2026-08-27T11:45:36.791Z","publishedAt":"2026-08-27T11:45:36.818Z","locale":"es-VE"},{"id":5818,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.713Z","updatedAt":"2026-08-27T11:45:40.038Z","publishedAt":"2026-08-27T11:45:40.075Z","locale":"fr-CA"},{"id":5817,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-fr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.529Z","updatedAt":"2026-08-27T11:45:39.578Z","publishedAt":"2026-08-27T11:45:39.609Z","locale":"fr-FR"},{"id":5801,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-it-it","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.225Z","updatedAt":"2026-08-27T11:45:32.345Z","publishedAt":"2026-08-27T11:45:32.374Z","locale":"it-IT"},{"id":5819,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pl-pl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.909Z","updatedAt":"2026-08-27T11:45:40.412Z","publishedAt":"2026-08-27T11:45:40.440Z","locale":"pl-PL"},{"id":5825,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-br","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.195Z","updatedAt":"2026-08-27T11:45:42.159Z","publishedAt":"2026-08-27T11:45:42.202Z","locale":"pt-BR"},{"id":5824,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-pt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.970Z","updatedAt":"2026-08-27T11:45:41.856Z","publishedAt":"2026-08-27T11:45:41.890Z","locale":"pt-PT"},{"id":5820,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ro-ro","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.147Z","updatedAt":"2026-08-27T11:45:40.697Z","publishedAt":"2026-08-27T11:45:40.727Z","locale":"ro-RO"},{"id":5821,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ru-ru","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.338Z","updatedAt":"2026-08-27T11:45:40.987Z","publishedAt":"2026-08-27T11:45:41.023Z","locale":"ru-RU"},{"id":5826,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-sr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.389Z","updatedAt":"2026-08-27T11:45:42.471Z","publishedAt":"2026-08-27T11:45:42.501Z","locale":"sr"}]},"seo":{"id":449877,"metaTitle":"Platinum - 11.02 Platinum Soft Violet","metaDescription":"A szín fejlődése egy állandó kozmetikai hajszín, amely a lehető legjobb színt biztosítja, miközben gyengéden kezeli a hajat. Szabadalmaztatott Color Guard tech","canonicalUrl":null,"noIndex":false,"ogImage":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true}},"localizations":[{"id":190079,"documentId":"vsk3obxpdqspv86h10lj1w1d","name":"Platinum - 11.02 Platinum Soft Violet","slug":"platinum-1102-platinum-soft-violet-pf026475-de-de","brand":"alfaparfmilano","sku":"PF026475","productLine":"Apm Color","tag":"PF026475","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:34:16.548Z","updatedAt":"2026-09-18T16:47:34.959Z","publishedAt":"2026-09-18T16:47:35.122Z","locale":"de-DE","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":217481,"documentId":"vsk3obxpdqspv86h10lj1w1d","name":"Platinum - 11.02 Platinum Soft Violet","slug":"platinum-1102-platinum-soft-violet-pf026475","brand":"alfaparfmilano","sku":"PF026475","productLine":"Apm Color","tag":"PF026475","tagLabel":null,"iconSrc":null,"description":"Evolution of the color is a permanent cosmetic hair color that delivers maximum color perfection while being gentle on the hair.
\nPatented Color Guard Technology for color and intensity protection and an innovative pool of active ingredients to counteract blue-light, pollution and UV light damage.","benefitLineHtml":"

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T18:29:12.279Z","updatedAt":"2026-09-18T23:29:52.801Z","publishedAt":"2026-09-18T23:29:52.998Z","locale":"en","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":"

Perfect for high lift and highlights, the light pastel shades leave hair looking radiant: it takes care of the color while being gentle on the hair.

","endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:56.935Z","updatedAt":"2026-09-18T16:47:17.582Z","publishedAt":"2026-09-18T16:47:17.788Z","locale":"en-AU","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:55.212Z","updatedAt":"2026-09-18T16:47:15.911Z","publishedAt":"2026-09-18T16:47:16.136Z","locale":"en-GB","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:56.065Z","updatedAt":"2026-09-18T16:47:16.827Z","publishedAt":"2026-09-18T16:47:17.043Z","locale":"en-IE","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:54.476Z","updatedAt":"2026-09-18T16:47:15.153Z","publishedAt":"2026-09-18T16:47:15.368Z","locale":"en-US","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

","texture":null,"descriptionTitle":"Love your evolution","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Productos relacionados"},{"id":190066,"documentId":"vsk3obxpdqspv86h10lj1w1d","name":"Platinum - 11.02 Platinum Soft Violet","slug":"platinum-1102-platinum-soft-violet-pf026475-es-ve","brand":"alfaparfmilano","sku":"PF026475","productLine":"Apm Color","tag":"PF026475","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:34:04.855Z","updatedAt":"2026-09-18T16:47:25.453Z","publishedAt":"2026-09-18T16:47:25.607Z","locale":"es-VE","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190075,"documentId":"vsk3obxpdqspv86h10lj1w1d","name":"Platinum - 11.02 Platinum Soft Violet","slug":"platinum-1102-platinum-soft-violet-pf026475-fr-ca","brand":"alfaparfmilano","sku":"PF026475","productLine":"Apm Color","tag":"PF026475","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:34:12.769Z","updatedAt":"2026-09-18T16:47:31.958Z","publishedAt":"2026-09-18T16:47:32.126Z","locale":"fr-CA","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190074,"documentId":"vsk3obxpdqspv86h10lj1w1d","name":"Platinum - 11.02 Platinum Soft Violet","slug":"platinum-1102-platinum-soft-violet-pf026475-fr-fr","brand":"alfaparfmilano","sku":"PF026475","productLine":"Apm Color","tag":"PF026475","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:34:11.925Z","updatedAt":"2026-09-18T16:47:31.238Z","publishedAt":"2026-09-18T16:47:31.416Z","locale":"fr-FR","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190058,"documentId":"vsk3obxpdqspv86h10lj1w1d","name":"Platinum - 11.02 Biondo Platino Puro Irisé","slug":"platinum-1102-platinum-soft-violet-pf026475-it-it","brand":"alfaparfmilano","sku":"PF026475","productLine":"Apm Color","tag":"PF026475","tagLabel":null,"iconSrc":null,"description":"

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy per la protezione di intensità e durata del colore
Protezione del colore da inquinamento, luce blu e raggi UV
Formula vegan arricchita con Acido Ialuronico
Senza PPD*
Con solo 0,7% di ammoniaca**
100% copertura dei capelli bianchi
Fino a 3 toni di schiaritura
Bonding Performance per proteggere il capello durante il servizio di colorazione
Colore intenso e riflessi luminosi
Perfetta cosmeticità: capelli morbidi, forti e luminosi

\n
*Parafenilendiammina, colorante largamente utilizzato nelle tinture per capelli.
\n**Concentrazione media di ammoniaca “on-head” (rapporto di miscelazione crema colore/attivatore di 1:1,5). Non si considera la serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:33:58.289Z","updatedAt":"2026-09-18T16:47:18.968Z","publishedAt":"2026-09-18T16:47:19.173Z","locale":"it-IT","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Risultati","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

colorazione cosmetica permanente a lunga durata

Opatentowana technologia Color Guard zapewniająca ochronę koloru i intensywności
Chroni kolor przed zanieczyszczeniami, światłem niebieskim i UV
Wegańska formuła wzbogacona o kwas hialuronowy
Nie zawiera PPD*
Zawiera tylko 0,7% amoniaku**
100% pokrycie siwych włosów
Do 3 poziomów rozjaśnienia
Wydajność klejenia w celu ochrony włosów podczas usługi koloryzacji
Intensywny kolor i promienne odcienie
Doskonała kosmetyka: włosy są miękkie, mocne i promienne
Do +40% trwałości koloru po 15 dniach ciągłej ekspozycji na niebieskie światło***
Do +63% rozczesywania na suchych włosach****
Do +69% ochrony koloru przed promieniami UV*****
Doskonałe zachowanie koloru nawet po wielokrotnym użyciu gorących narzędzi
Lepszy rozkład kolorów przy bardziej jednolitym efekcie******
Oszczędność wody dzięki mniejszemu zużyciu podczas płukania******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:13.630Z","updatedAt":"2026-09-18T16:47:32.648Z","publishedAt":"2026-09-18T16:47:32.869Z","locale":"pl-PL","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"* Parafenylenodiamina, barwnik szeroko stosowany w farbach do włosów.
\n**Średnie stężenie amoniaku \"na głowę\" (stosunek mieszania kremu koloryzującego i aktywatora 1:1,5). Ewolucja serii Platinum nie jest brana pod uwagę.
\nTestowane na włosach farbowanych farbą Evolution koloru, a następnie wystawione na działanie niebieskiego światła w sposób ciągły przez 15 dni, w porównaniu z włosami poddanymi tym samym warunkom, ale po raz pierwszy farbowanymi bez nowej technologii koloryzacji Evolution.
\nW porównaniu z tą samą formułą bez konkretnych składników aktywnych, po ekspozycji na dym z 8 papierosów.
\nW porównaniu z tą samą formułą bez konkretnego składnika aktywnego.
\nW porównaniu z ewolucją formuły koloru bez opatentowanej technologii.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultaty","resultAnnotation":null,"resultDescription":"

Idealne do wysokiego liftingu i pasemek, jasne pastelowe odcienie pozostawiają włosy promienne: dbają o kolor, a jednocześnie są delikatne dla włosów.

","endBenefitHtml":"

długotrwały trwały kolor kosmetyczny

","texture":null,"descriptionTitle":"Kochaj swoją ewolucję","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Powiązane produkty"},{"id":190082,"documentId":"vsk3obxpdqspv86h10lj1w1d","name":"Platinum - 11.02 Louro Platina Puro Irisé","slug":"platinum-1102-platinum-soft-violet-pf026475-pt-br","brand":"alfaparfmilano","sku":"PF026475","productLine":"Apm Color","tag":"PF026475","tagLabel":null,"iconSrc":null,"description":"

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:18.951Z","updatedAt":"2026-09-18T16:47:37.085Z","publishedAt":"2026-09-18T16:47:37.325Z","locale":"pt-BR","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:34:18.238Z","updatedAt":"2026-09-18T16:47:36.345Z","publishedAt":"2026-09-18T16:47:36.543Z","locale":"pt-PT","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"$93","asterisksHtml":null,"createdAt":"2026-08-27T21:34:14.544Z","updatedAt":"2026-09-18T16:47:33.447Z","publishedAt":"2026-09-18T16:47:33.648Z","locale":"ro-RO","akeneoIdentifier":"PF026475","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamină, un colorant folosit în mod frecvent în vopselele de păr.
\n** Concentrația medie de amoniac în amestec cu oxidantul (proporție de amestec vopsea / activator 1:1,5)\nNu se aplică seriei Cube Platinum.
\n***Testat pe părul vopsit cu Evolution of the color\nsi apoi expus la lumina albastră continuu timp de 15 zile, comparativ cu părul supus acelorași condiții, dar mai întâi vopsit fără noua tehnologie Evolution of the Color.
\n****Comparativ cu aceeași formulă fără ingrediente active specifice, după expunerea la fumul provenit de la 8 țigări.
\n*****Comparativ cu aceeași formulă fără\ningredientul activ specific.
\n******Comparativ cu formula Evolution of the color fără tehnologia patentată.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultate","resultAnnotation":null,"resultDescription":"

Perfectă pentru o deschidere puternică și șuvițe, nuanțele pastel deschis lasă părul strălucitor: menține culoarea, protejând în același timp firul de păr.

","endBenefitHtml":"

Vopsea cosmetică permanentă cu rezistentă îndelungată

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:51.790Z","updatedAt":"2026-09-18T16:47:59.892Z","publishedAt":"2026-09-18T16:48:00.620Z","locale":"hu-HU","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamin, egy széles körben hajszínező festék.
**Átlagos \"fejen\" ammónia koncentrációja (színes krém/aktivátor keverési arány 1:1,5). A színek Platinum sorozatának fejlődését nem veszik figyelembe.
Evolúcióval színezett hajat tesztelték, majd 15 napon át folyamatosan kék fénynek tették ki, szemben azzal a hajjal, amelyet ugyanazoknak a feltételeknek vetettek ki, de először az új Evolution színtechnológiával nem színezték.
Ugyanahhoz a formulához képest, amely nincs konkrét hatóanyag, 8 cigaretta füstjének való kitettsége után.
Összehasonlítva ugyanazzal a formulával, nincs konkrét hatóanyag.
Összehasonlítva a színformulával a szabadalmaztatott technológia nélküli Evolution modelljével.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Eredmények","resultAnnotation":null,"resultDescription":"

Tökéletesek a magas emeléshez és kiemelésekhez, a világos pasztell árnyalatok ragyogóvá teszik a hajat: gondoskodnak a színről, miközben gyengéden kezelik a hajat.

","endBenefitHtml":"

Tartós kozmetikai hajfesték

","texture":null,"descriptionTitle":"Imádom az evolúciódat","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Kapcsolódó termékek","facetValues":[{"id":4457652,"name":"mktg_facet_type","value":"apm_color_type_01"},{"id":4457653,"name":"mktg_facet_services","value":"apm_color_services_01"},{"id":4457654,"name":"apm_facet_color","value":"apm_fc_platino"},{"id":4457655,"name":"mktg_format","value":"Tubus"}],"brandImage":null,"evidenceItems":[],"howToUsePhases":[],"mediaPdf":null,"images":[{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},{"id":2618,"documentId":"rtpk1ibbnhk6qap2qpvyqj1q","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026474-02.png","alternativeText":"Akeneo PF026474 — APMP_EOC_2025_PF026474_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026474-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":24.81,"sizeInBytes":24812,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0.png","etag":"b3277b85650b50fc816cd01c33888365","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026474-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":237.84,"sizeInBytes":237843,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0.png","etag":"380e206f982605ab8bff5296b8136072","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026474-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":534.84,"sizeInBytes":534837,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0.png","etag":"614f55efda7943df8c55861e84c6e546","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0","ext":".png","mime":"image/png","size":268.42,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:14.122Z","updatedAt":"2026-08-27T18:29:14.122Z","publishedAt":"2026-08-27T18:29:14.122Z","isUrlSigned":true}],"thumbnail":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},"hold":null,"infoListItems":[{"id":1754323,"html":"Line: Apm Color"},{"id":1754324,"html":"Format: Tubus"},{"id":1754325,"html":"Size: 60ml"},{"id":1754326,"html":"Ean: 8022297167244"},{"id":1754327,"html":"Net weight: 60.0000"},{"id":1754328,"html":"Gross weight: 77.0000"}],"benefits":[{"id":1722437,"anchorId":"benefit-1","html":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre

"},{"id":1722438,"anchorId":"benefit-2","html":"

Védi a színt a szennyezéstől, a kék és UV fénytől

"},{"id":1722439,"anchorId":"benefit-3","html":"

Hialuronsavas vegán tápszer

"},{"id":1722440,"anchorId":"benefit-4","html":"

Mentes a PPD*

"},{"id":1722441,"anchorId":"benefit-5","html":"

Csak 0,7% ammóniával**

"},{"id":1722442,"anchorId":"benefit-6","html":"

100%-os szürke haj fedezete

"},{"id":1722443,"anchorId":"benefit-7","html":"

Akár 3 szintű villámolás

"},{"id":1722444,"anchorId":"benefit-8","html":"

Bonding Performance a haj védelmére a festékezés során

"},{"id":1722445,"anchorId":"benefit-9","html":"

Intenzív színek és ragyogó tónusok

"},{"id":1722446,"anchorId":"benefit-10","html":"

Tökéletes megjelenés: haj puha, erős és ragyogó

"},{"id":1722447,"anchorId":"benefit-11","html":"

Akár +40% színvisszatartás 15 nap folyamatos kék fény után***

"},{"id":1722448,"anchorId":"benefit-12","html":"

Akár +63% fésésülhetőség száraz hajon****

"},{"id":1722449,"anchorId":"benefit-13","html":"

Akár +69% UV-sugárzás elleni színvédelem*****

"},{"id":1722450,"anchorId":"benefit-14","html":"

Kiváló színtartás még a forró szerszámok ismételt használata

"},{"id":1722451,"anchorId":"benefit-15","html":"

Jobb színeloszlás egyenletesebb eredménnyel******

"},{"id":1722452,"anchorId":"benefit-16","html":"

Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

"}],"ctas":[],"ecommerceCtas":[],"requestInfoCta":null,"formulaHighlights":[{"id":768126,"title":"Color Guard Technology szabadalmaztatott az Egyesült Államokban és Olaszországban","description":"Szabadalmaztatott technológia, amely javítja a haj színlerakódását, meghosszabbítja a haj időtartamát és garantálja a kiváló fényt.","annotation":null,"pillarType":null,"icon":null},{"id":768127,"title":"Blue Light Protection","description":"Védi a színt a kék fénytől kár.","annotation":null,"pillarType":null,"icon":null},{"id":768128,"title":"Szennyezésellenes","description":"A nem kívánt hatások ellensúlyozására a szennyezés miatt.","annotation":null,"pillarType":null,"icon":null},{"id":768129,"title":"UV Protection System","description":"Az UV-fény által kiváltott ellensúlyozására Színveszteség.","annotation":null,"pillarType":null,"icon":null},{"id":768130,"title":"Bonding Performance","description":"Növeli a hajszálak kötéssűrűségét, védőréteget képezve a hajon.","annotation":null,"pillarType":null,"icon":null},{"id":768131,"title":"Hialuronsav","description":"Ez egy természetes anyag, amely segít fenntartani a megfelelő hidratációt a szövetekben. Rácsszerű hálót képez a haj körül, hogy elősegítse a szín optimális eloszlását és maximális tapadást biztosítson.","annotation":null,"pillarType":null,"icon":null},{"id":768132,"title":"Vegán képlet","description":"A képlet mentes állati eredetű vagy származású összetevőktől.","annotation":null,"pillarType":null,"icon":null}],"descriptionTabs":[{"id":761521,"label":"Összetevők","content":"$94","kind":"tab"},{"id":761522,"label":"Miért szeretem?","content":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","kind":"tab"},{"id":761523,"label":"How to use","content":"

Természetes alapokra kell alkalmazni, amelyek nem sötétebbek az 5-ös szintnél, világosbarna. Keverési arány: 1:2 (60 g platina + 120 ml Oxid'o 40 Volume). Feldolgozási idő: 50/55 perc.

","kind":"tab"}],"results":[],"resultImage":null,"videos":[],"variants":[],"colorVariants":[{"id":655521,"name":"Platinum - 11.21 Platinum Violet Ash","colorCode":"apm_eoc_PF011234","image":{"id":2618,"documentId":"rtpk1ibbnhk6qap2qpvyqj1q","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026474-02.png","alternativeText":"Akeneo PF026474 — APMP_EOC_2025_PF026474_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026474-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":24.81,"sizeInBytes":24812,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0.png","etag":"b3277b85650b50fc816cd01c33888365","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026474-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":237.84,"sizeInBytes":237843,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0.png","etag":"380e206f982605ab8bff5296b8136072","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026474-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":534.84,"sizeInBytes":534837,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0.png","etag":"614f55efda7943df8c55861e84c6e546","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0","ext":".png","mime":"image/png","size":268.42,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026474_02_cdb8f209b0.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:14.122Z","updatedAt":"2026-08-27T18:29:14.122Z","publishedAt":"2026-08-27T18:29:14.122Z","isUrlSigned":true}}],"category":{"id":15633,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-hu-hu","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.332Z","updatedAt":"2026-08-27T11:46:42.522Z","publishedAt":"2026-08-27T11:46:42.538Z","locale":"hu-HU","image":null,"localizations":[{"id":15632,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-de-de","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.140Z","updatedAt":"2026-08-27T11:46:42.337Z","publishedAt":"2026-08-27T11:46:42.356Z","locale":"de-DE"},{"id":15605,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.655Z","updatedAt":"2026-08-27T11:46:37.344Z","publishedAt":"2026-08-27T11:46:37.363Z","locale":"en"},{"id":15609,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-au","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.526Z","updatedAt":"2026-08-27T11:46:38.086Z","publishedAt":"2026-08-27T11:46:38.110Z","locale":"en-AU"},{"id":15610,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.702Z","updatedAt":"2026-08-27T11:46:38.295Z","publishedAt":"2026-08-27T11:46:38.312Z","locale":"en-CA"},{"id":15607,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-gb","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.103Z","updatedAt":"2026-08-27T11:46:37.715Z","publishedAt":"2026-08-27T11:46:37.733Z","locale":"en-GB"},{"id":15608,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ie","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.279Z","updatedAt":"2026-08-27T11:46:37.899Z","publishedAt":"2026-08-27T11:46:37.915Z","locale":"en-IE"},{"id":15606,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-us","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.838Z","updatedAt":"2026-08-27T11:46:37.531Z","publishedAt":"2026-08-27T11:46:37.551Z","locale":"en-US"},{"id":15613,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ar","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.317Z","updatedAt":"2026-08-27T11:46:38.838Z","publishedAt":"2026-08-27T11:46:38.855Z","locale":"es-AR"},{"id":15615,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.755Z","updatedAt":"2026-08-27T11:46:39.211Z","publishedAt":"2026-08-27T11:46:39.229Z","locale":"es-CL"},{"id":15616,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-co","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.925Z","updatedAt":"2026-08-27T11:46:39.392Z","publishedAt":"2026-08-27T11:46:39.408Z","locale":"es-CO"},{"id":15622,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.147Z","updatedAt":"2026-08-27T11:46:40.494Z","publishedAt":"2026-08-27T11:46:40.510Z","locale":"es-CR"},{"id":15626,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-do","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.932Z","updatedAt":"2026-08-27T11:46:41.215Z","publishedAt":"2026-08-27T11:46:41.234Z","locale":"es-DO"},{"id":15617,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ec","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.189Z","updatedAt":"2026-08-27T11:46:39.574Z","publishedAt":"2026-08-27T11:46:39.592Z","locale":"es-EC"},{"id":15612,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-es","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.132Z","updatedAt":"2026-08-27T11:46:38.665Z","publishedAt":"2026-08-27T11:46:38.681Z","locale":"es-ES"},{"id":15624,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-gt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.495Z","updatedAt":"2026-08-27T11:46:40.855Z","publishedAt":"2026-08-27T11:46:40.871Z","locale":"es-GT"},{"id":15625,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-hn","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.759Z","updatedAt":"2026-08-27T11:46:41.034Z","publishedAt":"2026-08-27T11:46:41.050Z","locale":"es-HN"},{"id":15614,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-mx","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.574Z","updatedAt":"2026-08-27T11:46:39.027Z","publishedAt":"2026-08-27T11:46:39.047Z","locale":"es-MX"},{"id":15621,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pa","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.885Z","updatedAt":"2026-08-27T11:46:40.309Z","publishedAt":"2026-08-27T11:46:40.325Z","locale":"es-PA"},{"id":15618,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pe","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.354Z","updatedAt":"2026-08-27T11:46:39.759Z","publishedAt":"2026-08-27T11:46:39.778Z","locale":"es-PE"},{"id":15623,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-sv","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.326Z","updatedAt":"2026-08-27T11:46:40.678Z","publishedAt":"2026-08-27T11:46:40.694Z","locale":"es-SV"},{"id":15620,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-uy","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.715Z","updatedAt":"2026-08-27T11:46:40.126Z","publishedAt":"2026-08-27T11:46:40.144Z","locale":"es-UY"},{"id":15619,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ve","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.519Z","updatedAt":"2026-08-27T11:46:39.942Z","publishedAt":"2026-08-27T11:46:39.960Z","locale":"es-VE"},{"id":15628,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.358Z","updatedAt":"2026-08-27T11:46:41.585Z","publishedAt":"2026-08-27T11:46:41.601Z","locale":"fr-CA"},{"id":15627,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-fr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.188Z","updatedAt":"2026-08-27T11:46:41.402Z","publishedAt":"2026-08-27T11:46:41.419Z","locale":"fr-FR"},{"id":15611,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-it-it","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.872Z","updatedAt":"2026-08-27T11:46:38.479Z","publishedAt":"2026-08-27T11:46:38.497Z","locale":"it-IT"},{"id":15629,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pl-pl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.523Z","updatedAt":"2026-08-27T11:46:41.765Z","publishedAt":"2026-08-27T11:46:41.784Z","locale":"pl-PL"},{"id":15635,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-br","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.666Z","updatedAt":"2026-08-27T11:46:42.882Z","publishedAt":"2026-08-27T11:46:42.898Z","locale":"pt-BR"},{"id":15634,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-pt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.498Z","updatedAt":"2026-08-27T11:46:42.703Z","publishedAt":"2026-08-27T11:46:42.721Z","locale":"pt-PT"},{"id":15630,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ro-ro","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.775Z","updatedAt":"2026-08-27T11:46:41.946Z","publishedAt":"2026-08-27T11:46:41.964Z","locale":"ro-RO"},{"id":15631,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ru-ru","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.949Z","updatedAt":"2026-08-27T11:46:42.131Z","publishedAt":"2026-08-27T11:46:42.159Z","locale":"ru-RU"},{"id":15636,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-sr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.848Z","updatedAt":"2026-08-27T11:46:43.062Z","publishedAt":"2026-08-27T11:46:43.080Z","locale":"sr"}]},"subline":{"id":5823,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-hu-hu","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.779Z","updatedAt":"2026-08-27T11:45:41.570Z","publishedAt":"2026-08-27T11:45:41.600Z","locale":"hu-HU","image":null,"category":null,"macro":{"id":813,"documentId":"qi2jd7dvqln84decjujlix6r","brand":"alfaparfmilano","name":"Colore e Forma","slug":"apm-color-hu-hu","productPathSegment":"products","order":1,"description":null,"createdAt":"2026-08-07T09:26:25.603Z","updatedAt":"2026-08-27T11:41:25.449Z","publishedAt":"2026-08-27T11:41:25.461Z","locale":"hu-HU"},"localizations":[{"id":5822,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-de-de","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.575Z","updatedAt":"2026-08-27T11:45:41.288Z","publishedAt":"2026-08-27T11:45:41.316Z","locale":"de-DE"},{"id":5795,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.016Z","updatedAt":"2026-08-27T11:45:28.283Z","publishedAt":"2026-08-27T11:45:28.312Z","locale":"en"},{"id":5799,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-au","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.860Z","updatedAt":"2026-08-27T11:45:31.576Z","publishedAt":"2026-08-27T11:45:31.603Z","locale":"en-AU"},{"id":5800,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.039Z","updatedAt":"2026-08-27T11:45:31.925Z","publishedAt":"2026-08-27T11:45:32.036Z","locale":"en-CA"},{"id":5797,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-gb","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.413Z","updatedAt":"2026-08-27T11:45:30.382Z","publishedAt":"2026-08-27T11:45:30.414Z","locale":"en-GB"},{"id":5798,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ie","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.592Z","updatedAt":"2026-08-27T11:45:31.202Z","publishedAt":"2026-08-27T11:45:31.235Z","locale":"en-IE"},{"id":5796,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-us","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.208Z","updatedAt":"2026-08-27T11:45:28.650Z","publishedAt":"2026-08-27T11:45:28.679Z","locale":"en-US"},{"id":5803,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ar","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.631Z","updatedAt":"2026-08-27T11:45:34.360Z","publishedAt":"2026-08-27T11:45:34.390Z","locale":"es-AR"},{"id":5805,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.988Z","updatedAt":"2026-08-27T11:45:35.181Z","publishedAt":"2026-08-27T11:45:35.215Z","locale":"es-CL"},{"id":5806,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-co","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.176Z","updatedAt":"2026-08-27T11:45:35.714Z","publishedAt":"2026-08-27T11:45:35.751Z","locale":"es-CO"},{"id":5812,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.523Z","updatedAt":"2026-08-27T11:45:37.649Z","publishedAt":"2026-08-27T11:45:37.680Z","locale":"es-CR"},{"id":5816,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-do","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.281Z","updatedAt":"2026-08-27T11:45:39.043Z","publishedAt":"2026-08-27T11:45:39.074Z","locale":"es-DO"},{"id":5807,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ec","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.431Z","updatedAt":"2026-08-27T11:45:36.099Z","publishedAt":"2026-08-27T11:45:36.137Z","locale":"es-EC"},{"id":5802,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-es","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.458Z","updatedAt":"2026-08-27T11:45:34.052Z","publishedAt":"2026-08-27T11:45:34.096Z","locale":"es-ES"},{"id":5814,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-gt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.898Z","updatedAt":"2026-08-27T11:45:38.232Z","publishedAt":"2026-08-27T11:45:38.263Z","locale":"es-GT"},{"id":5815,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-hn","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.093Z","updatedAt":"2026-08-27T11:45:38.614Z","publishedAt":"2026-08-27T11:45:38.642Z","locale":"es-HN"},{"id":5804,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-mx","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.809Z","updatedAt":"2026-08-27T11:45:34.648Z","publishedAt":"2026-08-27T11:45:34.676Z","locale":"es-MX"},{"id":5811,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pa","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.247Z","updatedAt":"2026-08-27T11:45:37.361Z","publishedAt":"2026-08-27T11:45:37.392Z","locale":"es-PA"},{"id":5808,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pe","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.626Z","updatedAt":"2026-08-27T11:45:36.503Z","publishedAt":"2026-08-27T11:45:36.535Z","locale":"es-PE"},{"id":5813,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-sv","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.710Z","updatedAt":"2026-08-27T11:45:37.937Z","publishedAt":"2026-08-27T11:45:37.967Z","locale":"es-SV"},{"id":5810,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-uy","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.046Z","updatedAt":"2026-08-27T11:45:37.075Z","publishedAt":"2026-08-27T11:45:37.103Z","locale":"es-UY"},{"id":5809,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ve","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.814Z","updatedAt":"2026-08-27T11:45:36.791Z","publishedAt":"2026-08-27T11:45:36.818Z","locale":"es-VE"},{"id":5818,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.713Z","updatedAt":"2026-08-27T11:45:40.038Z","publishedAt":"2026-08-27T11:45:40.075Z","locale":"fr-CA"},{"id":5817,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-fr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.529Z","updatedAt":"2026-08-27T11:45:39.578Z","publishedAt":"2026-08-27T11:45:39.609Z","locale":"fr-FR"},{"id":5801,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-it-it","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.225Z","updatedAt":"2026-08-27T11:45:32.345Z","publishedAt":"2026-08-27T11:45:32.374Z","locale":"it-IT"},{"id":5819,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pl-pl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.909Z","updatedAt":"2026-08-27T11:45:40.412Z","publishedAt":"2026-08-27T11:45:40.440Z","locale":"pl-PL"},{"id":5825,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-br","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.195Z","updatedAt":"2026-08-27T11:45:42.159Z","publishedAt":"2026-08-27T11:45:42.202Z","locale":"pt-BR"},{"id":5824,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-pt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.970Z","updatedAt":"2026-08-27T11:45:41.856Z","publishedAt":"2026-08-27T11:45:41.890Z","locale":"pt-PT"},{"id":5820,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ro-ro","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.147Z","updatedAt":"2026-08-27T11:45:40.697Z","publishedAt":"2026-08-27T11:45:40.727Z","locale":"ro-RO"},{"id":5821,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ru-ru","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.338Z","updatedAt":"2026-08-27T11:45:40.987Z","publishedAt":"2026-08-27T11:45:41.023Z","locale":"ru-RU"},{"id":5826,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-sr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.389Z","updatedAt":"2026-08-27T11:45:42.471Z","publishedAt":"2026-08-27T11:45:42.501Z","locale":"sr"}]},"seo":{"id":449941,"metaTitle":"Platinum - 11.21 Platinum Violet Ash","metaDescription":"A szín fejlődése egy állandó kozmetikai hajszín, amely a lehető legjobb színt biztosítja, miközben gyengéden kezeli a hajat. Szabadalmaztatott Color Guard tech","canonicalUrl":null,"noIndex":false,"ogImage":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true}},"localizations":[{"id":190111,"documentId":"dhnd5nvu335dldp1lfkkh3ja","name":"Platinum - 11.21 Platinum Violet Ash","slug":"platinum-1121-platinum-violet-ash-pf026474-de-de","brand":"alfaparfmilano","sku":"PF026474","productLine":"Apm Color","tag":"PF026474","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:33:50.912Z","updatedAt":"2026-09-18T16:47:59.261Z","publishedAt":"2026-09-18T16:47:59.404Z","locale":"de-DE","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":217480,"documentId":"dhnd5nvu335dldp1lfkkh3ja","name":"Platinum - 11.21 Platinum Violet Ash","slug":"platinum-1121-platinum-violet-ash-pf026474","brand":"alfaparfmilano","sku":"PF026474","productLine":"Apm Color","tag":"PF026474","tagLabel":null,"iconSrc":null,"description":"Evolution of the color is a permanent cosmetic hair color that delivers maximum color perfection while being gentle on the hair.
\nPatented Color Guard Technology for color and intensity protection and an innovative pool of active ingredients to counteract blue-light, pollution and UV light damage.","benefitLineHtml":"

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T18:29:14.722Z","updatedAt":"2026-09-18T23:29:49.342Z","publishedAt":"2026-09-18T23:29:49.524Z","locale":"en","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":"

Perfect for high lift and highlights, the light pastel shades leave hair looking radiant: it takes care of the color while being gentle on the hair.

","endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:31.658Z","updatedAt":"2026-09-18T16:47:42.374Z","publishedAt":"2026-09-18T16:47:42.618Z","locale":"en-AU","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:30.195Z","updatedAt":"2026-09-18T16:47:40.664Z","publishedAt":"2026-09-18T16:47:40.869Z","locale":"en-GB","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:30.934Z","updatedAt":"2026-09-18T16:47:41.458Z","publishedAt":"2026-09-18T16:47:41.668Z","locale":"en-IE","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:29.283Z","updatedAt":"2026-09-18T16:47:39.899Z","publishedAt":"2026-09-18T16:47:40.143Z","locale":"en-US","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

","texture":null,"descriptionTitle":"Love your evolution","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Productos relacionados"},{"id":190098,"documentId":"dhnd5nvu335dldp1lfkkh3ja","name":"Platinum - 11.21 Platinum Violet Ash","slug":"platinum-1121-platinum-violet-ash-pf026474-es-ve","brand":"alfaparfmilano","sku":"PF026474","productLine":"Apm Color","tag":"PF026474","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:33:39.530Z","updatedAt":"2026-09-18T16:47:50.120Z","publishedAt":"2026-09-18T16:47:50.269Z","locale":"es-VE","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190107,"documentId":"dhnd5nvu335dldp1lfkkh3ja","name":"Platinum - 11.21 Platinum Violet Ash","slug":"platinum-1121-platinum-violet-ash-pf026474-fr-ca","brand":"alfaparfmilano","sku":"PF026474","productLine":"Apm Color","tag":"PF026474","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:33:47.436Z","updatedAt":"2026-09-18T16:47:56.637Z","publishedAt":"2026-09-18T16:47:56.785Z","locale":"fr-CA","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190106,"documentId":"dhnd5nvu335dldp1lfkkh3ja","name":"Platinum - 11.21 Platinum Violet Ash","slug":"platinum-1121-platinum-violet-ash-pf026474-fr-fr","brand":"alfaparfmilano","sku":"PF026474","productLine":"Apm Color","tag":"PF026474","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:33:46.451Z","updatedAt":"2026-09-18T16:47:56.099Z","publishedAt":"2026-09-18T16:47:56.259Z","locale":"fr-FR","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190090,"documentId":"dhnd5nvu335dldp1lfkkh3ja","name":"Platinum - 11.21 Biondo Platino Irisé Cenere","slug":"platinum-1121-platinum-violet-ash-pf026474-it-it","brand":"alfaparfmilano","sku":"PF026474","productLine":"Apm Color","tag":"PF026474","tagLabel":null,"iconSrc":null,"description":"

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy per la protezione di intensità e durata del colore
Protezione del colore da inquinamento, luce blu e raggi UV
Formula vegan arricchita con Acido Ialuronico
Senza PPD*
Con solo 0,7% di ammoniaca**
100% copertura dei capelli bianchi
Fino a 3 toni di schiaritura
Bonding Performance per proteggere il capello durante il servizio di colorazione
Colore intenso e riflessi luminosi
Perfetta cosmeticità: capelli morbidi, forti e luminosi

\n
*Parafenilendiammina, colorante largamente utilizzato nelle tinture per capelli.
\n**Concentrazione media di ammoniaca “on-head” (rapporto di miscelazione crema colore/attivatore di 1:1,5). Non si considera la serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:33:33.167Z","updatedAt":"2026-09-18T16:47:43.831Z","publishedAt":"2026-09-18T16:47:44.042Z","locale":"it-IT","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Risultati","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

colorazione cosmetica permanente a lunga durata

Opatentowana technologia Color Guard zapewniająca ochronę koloru i intensywności
Chroni kolor przed zanieczyszczeniami, światłem niebieskim i UV
Wegańska formuła wzbogacona o kwas hialuronowy
Nie zawiera PPD*
Zawiera tylko 0,7% amoniaku**
100% pokrycie siwych włosów
Do 3 poziomów rozjaśnienia
Wydajność klejenia w celu ochrony włosów podczas usługi koloryzacji
Intensywny kolor i promienne odcienie
Doskonała kosmetyka: włosy są miękkie, mocne i promienne
Do +40% trwałości koloru po 15 dniach ciągłej ekspozycji na niebieskie światło***
Do +63% rozczesywania na suchych włosach****
Do +69% ochrony koloru przed promieniami UV*****
Doskonałe zachowanie koloru nawet po wielokrotnym użyciu gorących narzędzi
Lepszy rozkład kolorów przy bardziej jednolitym efekcie******
Oszczędność wody dzięki mniejszemu zużyciu podczas płukania******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:48.350Z","updatedAt":"2026-09-18T16:47:57.274Z","publishedAt":"2026-09-18T16:47:57.472Z","locale":"pl-PL","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"* Parafenylenodiamina, barwnik szeroko stosowany w farbach do włosów.
\n**Średnie stężenie amoniaku \"na głowę\" (stosunek mieszania kremu koloryzującego i aktywatora 1:1,5). Ewolucja serii Platinum nie jest brana pod uwagę.
\nTestowane na włosach farbowanych farbą Evolution koloru, a następnie wystawione na działanie niebieskiego światła w sposób ciągły przez 15 dni, w porównaniu z włosami poddanymi tym samym warunkom, ale po raz pierwszy farbowanymi bez nowej technologii koloryzacji Evolution.
\nW porównaniu z tą samą formułą bez konkretnych składników aktywnych, po ekspozycji na dym z 8 papierosów.
\nW porównaniu z tą samą formułą bez konkretnego składnika aktywnego.
\nW porównaniu z ewolucją formuły koloru bez opatentowanej technologii.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultaty","resultAnnotation":null,"resultDescription":"

Idealne do wysokiego liftingu i pasemek, jasne pastelowe odcienie pozostawiają włosy promienne: dbają o kolor, a jednocześnie są delikatne dla włosów.

","endBenefitHtml":"

długotrwały trwały kolor kosmetyczny

","texture":null,"descriptionTitle":"Kochaj swoją ewolucję","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Powiązane produkty"},{"id":190114,"documentId":"dhnd5nvu335dldp1lfkkh3ja","name":"Platinum - 11.21 Louro Platina Irisé Cinza","slug":"platinum-1121-platinum-violet-ash-pf026474-pt-br","brand":"alfaparfmilano","sku":"PF026474","productLine":"Apm Color","tag":"PF026474","tagLabel":null,"iconSrc":null,"description":"

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:53.075Z","updatedAt":"2026-09-18T16:48:02.272Z","publishedAt":"2026-09-18T16:48:02.487Z","locale":"pt-BR","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:52.441Z","updatedAt":"2026-09-18T16:48:01.228Z","publishedAt":"2026-09-18T16:48:01.445Z","locale":"pt-PT","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"$a2","asterisksHtml":null,"createdAt":"2026-08-27T21:33:49.245Z","updatedAt":"2026-09-18T16:47:57.990Z","publishedAt":"2026-09-18T16:47:58.231Z","locale":"ro-RO","akeneoIdentifier":"PF026474","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamină, un colorant folosit în mod frecvent în vopselele de păr.
\n** Concentrația medie de amoniac în amestec cu oxidantul (proporție de amestec vopsea / activator 1:1,5)\nNu se aplică seriei Cube Platinum.
\n***Testat pe părul vopsit cu Evolution of the color\nsi apoi expus la lumina albastră continuu timp de 15 zile, comparativ cu părul supus acelorași condiții, dar mai întâi vopsit fără noua tehnologie Evolution of the Color.
\n****Comparativ cu aceeași formulă fără ingrediente active specifice, după expunerea la fumul provenit de la 8 țigări.
\n*****Comparativ cu aceeași formulă fără\ningredientul activ specific.
\n******Comparativ cu formula Evolution of the color fără tehnologia patentată.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultate","resultAnnotation":null,"resultDescription":"

Perfectă pentru o deschidere puternică și șuvițe, nuanțele pastel deschis lasă părul strălucitor: menține culoarea, protejând în același timp firul de păr.

","endBenefitHtml":"

Vopsea cosmetică permanentă cu rezistentă îndelungată

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:26.311Z","updatedAt":"2026-09-18T16:48:25.089Z","publishedAt":"2026-09-18T16:48:25.301Z","locale":"hu-HU","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamin, egy széles körben hajszínező festék.
**Átlagos \"fejen\" ammónia koncentrációja (színes krém/aktivátor keverési arány 1:1,5). A színek Platinum sorozatának fejlődését nem veszik figyelembe.
Evolúcióval színezett hajat tesztelték, majd 15 napon át folyamatosan kék fénynek tették ki, szemben azzal a hajjal, amelyet ugyanazoknak a feltételeknek vetettek ki, de először az új Evolution színtechnológiával nem színezték.
Ugyanahhoz a formulához képest, amely nincs konkrét hatóanyag, 8 cigaretta füstjének való kitettsége után.
Összehasonlítva ugyanazzal a formulával, nincs konkrét hatóanyag.
Összehasonlítva a színformulával a szabadalmaztatott technológia nélküli Evolution modelljével.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Eredmények","resultAnnotation":null,"resultDescription":"

Tökéletesek a magas emeléshez és kiemelésekhez, a világos pasztell árnyalatok ragyogóvá teszik a hajat: gondoskodnak a színről, miközben gyengéden kezelik a hajat.

","endBenefitHtml":"

Tartós kozmetikai hajfesték

","texture":null,"descriptionTitle":"Imádom az evolúciódat","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Kapcsolódó termékek","facetValues":[{"id":4457908,"name":"mktg_facet_type","value":"apm_color_type_01"},{"id":4457909,"name":"mktg_facet_services","value":"apm_color_services_01"},{"id":4457910,"name":"apm_facet_color","value":"apm_fc_platino"},{"id":4457911,"name":"mktg_format","value":"Tubus"}],"brandImage":null,"evidenceItems":[],"howToUsePhases":[],"mediaPdf":null,"images":[{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},{"id":2619,"documentId":"warmp8mfrbqzzdwkihoewma0","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026473-02.png","alternativeText":"Akeneo PF026473 — APMP_EOC_2025_PF026473_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026473-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":24.74,"sizeInBytes":24742,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331.png","etag":"c46b308adeb9e87e37ec13805949dfd2","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026473-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":242.25,"sizeInBytes":242251,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331.png","etag":"add9e93034adf34d73c7d30d099fcac0","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026473-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":549.33,"sizeInBytes":549330,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331.png","etag":"b5c32bfcb6c30ed6715eb6da75545adc","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331","ext":".png","mime":"image/png","size":272.79,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:16.838Z","updatedAt":"2026-08-27T18:29:16.838Z","publishedAt":"2026-08-27T18:29:16.838Z","isUrlSigned":true}],"thumbnail":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},"hold":null,"infoListItems":[{"id":1754707,"html":"Line: Apm Color"},{"id":1754708,"html":"Format: Tubus"},{"id":1754709,"html":"Size: 60ml"},{"id":1754710,"html":"Ean: 8022297167237"},{"id":1754711,"html":"Net weight: 60.0000"},{"id":1754712,"html":"Gross weight: 77.0000"}],"benefits":[{"id":1723191,"anchorId":"benefit-1","html":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre

"},{"id":1723192,"anchorId":"benefit-2","html":"

Védi a színt a szennyezéstől, a kék és UV fénytől

"},{"id":1723193,"anchorId":"benefit-3","html":"

Hialuronsavas vegán tápszer

"},{"id":1723194,"anchorId":"benefit-4","html":"

Mentes a PPD*

"},{"id":1723195,"anchorId":"benefit-5","html":"

Csak 0,7% ammóniával**

"},{"id":1723196,"anchorId":"benefit-6","html":"

100%-os szürke haj fedezete

"},{"id":1723197,"anchorId":"benefit-7","html":"

Akár 3 szintű villámolás

"},{"id":1723198,"anchorId":"benefit-8","html":"

Bonding Performance a haj védelmére a festékezés során

"},{"id":1723199,"anchorId":"benefit-9","html":"

Intenzív színek és ragyogó tónusok

"},{"id":1723200,"anchorId":"benefit-10","html":"

Tökéletes megjelenés: haj puha, erős és ragyogó

"},{"id":1723201,"anchorId":"benefit-11","html":"

Akár +40% színvisszatartás 15 nap folyamatos kék fény után***

"},{"id":1723202,"anchorId":"benefit-12","html":"

Akár +63% fésésülhetőség száraz hajon****

"},{"id":1723203,"anchorId":"benefit-13","html":"

Akár +69% UV-sugárzás elleni színvédelem*****

"},{"id":1723204,"anchorId":"benefit-14","html":"

Kiváló színtartás még a forró szerszámok ismételt használata

"},{"id":1723205,"anchorId":"benefit-15","html":"

Jobb színeloszlás egyenletesebb eredménnyel******

"},{"id":1723206,"anchorId":"benefit-16","html":"

Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

"}],"ctas":[],"ecommerceCtas":[],"requestInfoCta":null,"formulaHighlights":[{"id":768462,"title":"Color Guard Technology szabadalmaztatott az Egyesült Államokban és Olaszországban","description":"Szabadalmaztatott technológia, amely javítja a haj színlerakódását, meghosszabbítja a haj időtartamát és garantálja a kiváló fényt.","annotation":null,"pillarType":null,"icon":null},{"id":768463,"title":"Blue Light Protection","description":"Védi a színt a kék fénytől kár.","annotation":null,"pillarType":null,"icon":null},{"id":768464,"title":"Szennyezésellenes","description":"A nem kívánt hatások ellensúlyozására a szennyezés miatt.","annotation":null,"pillarType":null,"icon":null},{"id":768465,"title":"UV Protection System","description":"Az UV-fény által kiváltott ellensúlyozására Színveszteség.","annotation":null,"pillarType":null,"icon":null},{"id":768466,"title":"Bonding Performance","description":"Növeli a hajszálak kötéssűrűségét, védőréteget képezve a hajon.","annotation":null,"pillarType":null,"icon":null},{"id":768467,"title":"Hialuronsav","description":"Ez egy természetes anyag, amely segít fenntartani a megfelelő hidratációt a szövetekben. Rácsszerű hálót képez a haj körül, hogy elősegítse a szín optimális eloszlását és maximális tapadást biztosítson.","annotation":null,"pillarType":null,"icon":null},{"id":768468,"title":"Vegán képlet","description":"A képlet mentes állati eredetű vagy származású összetevőktől.","annotation":null,"pillarType":null,"icon":null}],"descriptionTabs":[{"id":761681,"label":"Összetevők","content":"$a3","kind":"tab"},{"id":761682,"label":"Miért szeretem?","content":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","kind":"tab"},{"id":761683,"label":"How to use","content":"

Természetes alapokra kell alkalmazni, amelyek nem sötétebbek az 5-ös szintnél, világosbarna. Keverési arány: 1:2 (60 g platina + 120 ml Oxid'o 40 Volume). Feldolgozási idő: 50/55 perc.

","kind":"tab"}],"results":[],"resultImage":null,"videos":[],"variants":[],"colorVariants":[{"id":655585,"name":"Platinum - 11.20 Platinum Violet","colorCode":"apm_eoc_PF011233","image":{"id":2619,"documentId":"warmp8mfrbqzzdwkihoewma0","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026473-02.png","alternativeText":"Akeneo PF026473 — APMP_EOC_2025_PF026473_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026473-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":24.74,"sizeInBytes":24742,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331.png","etag":"c46b308adeb9e87e37ec13805949dfd2","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026473-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":242.25,"sizeInBytes":242251,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331.png","etag":"add9e93034adf34d73c7d30d099fcac0","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026473-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":549.33,"sizeInBytes":549330,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331.png","etag":"b5c32bfcb6c30ed6715eb6da75545adc","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331","ext":".png","mime":"image/png","size":272.79,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026473_02_b698818331.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:16.838Z","updatedAt":"2026-08-27T18:29:16.838Z","publishedAt":"2026-08-27T18:29:16.838Z","isUrlSigned":true}}],"category":{"id":15633,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-hu-hu","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.332Z","updatedAt":"2026-08-27T11:46:42.522Z","publishedAt":"2026-08-27T11:46:42.538Z","locale":"hu-HU","image":null,"localizations":[{"id":15632,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-de-de","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.140Z","updatedAt":"2026-08-27T11:46:42.337Z","publishedAt":"2026-08-27T11:46:42.356Z","locale":"de-DE"},{"id":15605,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.655Z","updatedAt":"2026-08-27T11:46:37.344Z","publishedAt":"2026-08-27T11:46:37.363Z","locale":"en"},{"id":15609,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-au","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.526Z","updatedAt":"2026-08-27T11:46:38.086Z","publishedAt":"2026-08-27T11:46:38.110Z","locale":"en-AU"},{"id":15610,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.702Z","updatedAt":"2026-08-27T11:46:38.295Z","publishedAt":"2026-08-27T11:46:38.312Z","locale":"en-CA"},{"id":15607,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-gb","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.103Z","updatedAt":"2026-08-27T11:46:37.715Z","publishedAt":"2026-08-27T11:46:37.733Z","locale":"en-GB"},{"id":15608,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ie","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.279Z","updatedAt":"2026-08-27T11:46:37.899Z","publishedAt":"2026-08-27T11:46:37.915Z","locale":"en-IE"},{"id":15606,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-us","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.838Z","updatedAt":"2026-08-27T11:46:37.531Z","publishedAt":"2026-08-27T11:46:37.551Z","locale":"en-US"},{"id":15613,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ar","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.317Z","updatedAt":"2026-08-27T11:46:38.838Z","publishedAt":"2026-08-27T11:46:38.855Z","locale":"es-AR"},{"id":15615,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.755Z","updatedAt":"2026-08-27T11:46:39.211Z","publishedAt":"2026-08-27T11:46:39.229Z","locale":"es-CL"},{"id":15616,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-co","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.925Z","updatedAt":"2026-08-27T11:46:39.392Z","publishedAt":"2026-08-27T11:46:39.408Z","locale":"es-CO"},{"id":15622,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.147Z","updatedAt":"2026-08-27T11:46:40.494Z","publishedAt":"2026-08-27T11:46:40.510Z","locale":"es-CR"},{"id":15626,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-do","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.932Z","updatedAt":"2026-08-27T11:46:41.215Z","publishedAt":"2026-08-27T11:46:41.234Z","locale":"es-DO"},{"id":15617,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ec","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.189Z","updatedAt":"2026-08-27T11:46:39.574Z","publishedAt":"2026-08-27T11:46:39.592Z","locale":"es-EC"},{"id":15612,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-es","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.132Z","updatedAt":"2026-08-27T11:46:38.665Z","publishedAt":"2026-08-27T11:46:38.681Z","locale":"es-ES"},{"id":15624,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-gt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.495Z","updatedAt":"2026-08-27T11:46:40.855Z","publishedAt":"2026-08-27T11:46:40.871Z","locale":"es-GT"},{"id":15625,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-hn","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.759Z","updatedAt":"2026-08-27T11:46:41.034Z","publishedAt":"2026-08-27T11:46:41.050Z","locale":"es-HN"},{"id":15614,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-mx","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.574Z","updatedAt":"2026-08-27T11:46:39.027Z","publishedAt":"2026-08-27T11:46:39.047Z","locale":"es-MX"},{"id":15621,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pa","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.885Z","updatedAt":"2026-08-27T11:46:40.309Z","publishedAt":"2026-08-27T11:46:40.325Z","locale":"es-PA"},{"id":15618,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pe","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.354Z","updatedAt":"2026-08-27T11:46:39.759Z","publishedAt":"2026-08-27T11:46:39.778Z","locale":"es-PE"},{"id":15623,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-sv","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.326Z","updatedAt":"2026-08-27T11:46:40.678Z","publishedAt":"2026-08-27T11:46:40.694Z","locale":"es-SV"},{"id":15620,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-uy","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.715Z","updatedAt":"2026-08-27T11:46:40.126Z","publishedAt":"2026-08-27T11:46:40.144Z","locale":"es-UY"},{"id":15619,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ve","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.519Z","updatedAt":"2026-08-27T11:46:39.942Z","publishedAt":"2026-08-27T11:46:39.960Z","locale":"es-VE"},{"id":15628,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.358Z","updatedAt":"2026-08-27T11:46:41.585Z","publishedAt":"2026-08-27T11:46:41.601Z","locale":"fr-CA"},{"id":15627,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-fr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.188Z","updatedAt":"2026-08-27T11:46:41.402Z","publishedAt":"2026-08-27T11:46:41.419Z","locale":"fr-FR"},{"id":15611,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-it-it","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.872Z","updatedAt":"2026-08-27T11:46:38.479Z","publishedAt":"2026-08-27T11:46:38.497Z","locale":"it-IT"},{"id":15629,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pl-pl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.523Z","updatedAt":"2026-08-27T11:46:41.765Z","publishedAt":"2026-08-27T11:46:41.784Z","locale":"pl-PL"},{"id":15635,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-br","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.666Z","updatedAt":"2026-08-27T11:46:42.882Z","publishedAt":"2026-08-27T11:46:42.898Z","locale":"pt-BR"},{"id":15634,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-pt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.498Z","updatedAt":"2026-08-27T11:46:42.703Z","publishedAt":"2026-08-27T11:46:42.721Z","locale":"pt-PT"},{"id":15630,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ro-ro","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.775Z","updatedAt":"2026-08-27T11:46:41.946Z","publishedAt":"2026-08-27T11:46:41.964Z","locale":"ro-RO"},{"id":15631,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ru-ru","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.949Z","updatedAt":"2026-08-27T11:46:42.131Z","publishedAt":"2026-08-27T11:46:42.159Z","locale":"ru-RU"},{"id":15636,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-sr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.848Z","updatedAt":"2026-08-27T11:46:43.062Z","publishedAt":"2026-08-27T11:46:43.080Z","locale":"sr"}]},"subline":{"id":5823,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-hu-hu","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.779Z","updatedAt":"2026-08-27T11:45:41.570Z","publishedAt":"2026-08-27T11:45:41.600Z","locale":"hu-HU","image":null,"category":null,"macro":{"id":813,"documentId":"qi2jd7dvqln84decjujlix6r","brand":"alfaparfmilano","name":"Colore e Forma","slug":"apm-color-hu-hu","productPathSegment":"products","order":1,"description":null,"createdAt":"2026-08-07T09:26:25.603Z","updatedAt":"2026-08-27T11:41:25.449Z","publishedAt":"2026-08-27T11:41:25.461Z","locale":"hu-HU"},"localizations":[{"id":5822,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-de-de","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.575Z","updatedAt":"2026-08-27T11:45:41.288Z","publishedAt":"2026-08-27T11:45:41.316Z","locale":"de-DE"},{"id":5795,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.016Z","updatedAt":"2026-08-27T11:45:28.283Z","publishedAt":"2026-08-27T11:45:28.312Z","locale":"en"},{"id":5799,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-au","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.860Z","updatedAt":"2026-08-27T11:45:31.576Z","publishedAt":"2026-08-27T11:45:31.603Z","locale":"en-AU"},{"id":5800,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.039Z","updatedAt":"2026-08-27T11:45:31.925Z","publishedAt":"2026-08-27T11:45:32.036Z","locale":"en-CA"},{"id":5797,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-gb","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.413Z","updatedAt":"2026-08-27T11:45:30.382Z","publishedAt":"2026-08-27T11:45:30.414Z","locale":"en-GB"},{"id":5798,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ie","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.592Z","updatedAt":"2026-08-27T11:45:31.202Z","publishedAt":"2026-08-27T11:45:31.235Z","locale":"en-IE"},{"id":5796,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-us","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.208Z","updatedAt":"2026-08-27T11:45:28.650Z","publishedAt":"2026-08-27T11:45:28.679Z","locale":"en-US"},{"id":5803,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ar","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.631Z","updatedAt":"2026-08-27T11:45:34.360Z","publishedAt":"2026-08-27T11:45:34.390Z","locale":"es-AR"},{"id":5805,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.988Z","updatedAt":"2026-08-27T11:45:35.181Z","publishedAt":"2026-08-27T11:45:35.215Z","locale":"es-CL"},{"id":5806,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-co","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.176Z","updatedAt":"2026-08-27T11:45:35.714Z","publishedAt":"2026-08-27T11:45:35.751Z","locale":"es-CO"},{"id":5812,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.523Z","updatedAt":"2026-08-27T11:45:37.649Z","publishedAt":"2026-08-27T11:45:37.680Z","locale":"es-CR"},{"id":5816,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-do","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.281Z","updatedAt":"2026-08-27T11:45:39.043Z","publishedAt":"2026-08-27T11:45:39.074Z","locale":"es-DO"},{"id":5807,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ec","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.431Z","updatedAt":"2026-08-27T11:45:36.099Z","publishedAt":"2026-08-27T11:45:36.137Z","locale":"es-EC"},{"id":5802,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-es","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.458Z","updatedAt":"2026-08-27T11:45:34.052Z","publishedAt":"2026-08-27T11:45:34.096Z","locale":"es-ES"},{"id":5814,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-gt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.898Z","updatedAt":"2026-08-27T11:45:38.232Z","publishedAt":"2026-08-27T11:45:38.263Z","locale":"es-GT"},{"id":5815,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-hn","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.093Z","updatedAt":"2026-08-27T11:45:38.614Z","publishedAt":"2026-08-27T11:45:38.642Z","locale":"es-HN"},{"id":5804,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-mx","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.809Z","updatedAt":"2026-08-27T11:45:34.648Z","publishedAt":"2026-08-27T11:45:34.676Z","locale":"es-MX"},{"id":5811,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pa","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.247Z","updatedAt":"2026-08-27T11:45:37.361Z","publishedAt":"2026-08-27T11:45:37.392Z","locale":"es-PA"},{"id":5808,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pe","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.626Z","updatedAt":"2026-08-27T11:45:36.503Z","publishedAt":"2026-08-27T11:45:36.535Z","locale":"es-PE"},{"id":5813,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-sv","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.710Z","updatedAt":"2026-08-27T11:45:37.937Z","publishedAt":"2026-08-27T11:45:37.967Z","locale":"es-SV"},{"id":5810,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-uy","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.046Z","updatedAt":"2026-08-27T11:45:37.075Z","publishedAt":"2026-08-27T11:45:37.103Z","locale":"es-UY"},{"id":5809,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ve","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.814Z","updatedAt":"2026-08-27T11:45:36.791Z","publishedAt":"2026-08-27T11:45:36.818Z","locale":"es-VE"},{"id":5818,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.713Z","updatedAt":"2026-08-27T11:45:40.038Z","publishedAt":"2026-08-27T11:45:40.075Z","locale":"fr-CA"},{"id":5817,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-fr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.529Z","updatedAt":"2026-08-27T11:45:39.578Z","publishedAt":"2026-08-27T11:45:39.609Z","locale":"fr-FR"},{"id":5801,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-it-it","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.225Z","updatedAt":"2026-08-27T11:45:32.345Z","publishedAt":"2026-08-27T11:45:32.374Z","locale":"it-IT"},{"id":5819,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pl-pl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.909Z","updatedAt":"2026-08-27T11:45:40.412Z","publishedAt":"2026-08-27T11:45:40.440Z","locale":"pl-PL"},{"id":5825,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-br","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.195Z","updatedAt":"2026-08-27T11:45:42.159Z","publishedAt":"2026-08-27T11:45:42.202Z","locale":"pt-BR"},{"id":5824,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-pt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.970Z","updatedAt":"2026-08-27T11:45:41.856Z","publishedAt":"2026-08-27T11:45:41.890Z","locale":"pt-PT"},{"id":5820,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ro-ro","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.147Z","updatedAt":"2026-08-27T11:45:40.697Z","publishedAt":"2026-08-27T11:45:40.727Z","locale":"ro-RO"},{"id":5821,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ru-ru","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.338Z","updatedAt":"2026-08-27T11:45:40.987Z","publishedAt":"2026-08-27T11:45:41.023Z","locale":"ru-RU"},{"id":5826,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-sr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.389Z","updatedAt":"2026-08-27T11:45:42.471Z","publishedAt":"2026-08-27T11:45:42.501Z","locale":"sr"}]},"seo":{"id":450005,"metaTitle":"Platinum - 11.20 Platinum Violet","metaDescription":"A szín fejlődése egy állandó kozmetikai hajszín, amely a lehető legjobb színt biztosítja, miközben gyengéden kezeli a hajat. Szabadalmaztatott Color Guard tech","canonicalUrl":null,"noIndex":false,"ogImage":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true}},"localizations":[{"id":190143,"documentId":"asgmc4pow89okt1ucoxjewxt","name":"Platinum - 11.20 Platinum Violet","slug":"platinum-1120-platinum-violet-pf026473-de-de","brand":"alfaparfmilano","sku":"PF026473","productLine":"Apm Color","tag":"PF026473","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:33:25.449Z","updatedAt":"2026-09-18T16:48:24.455Z","publishedAt":"2026-09-18T16:48:24.599Z","locale":"de-DE","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":217479,"documentId":"asgmc4pow89okt1ucoxjewxt","name":"Platinum - 11.20 Platinum Violet","slug":"platinum-1120-platinum-violet-pf026473","brand":"alfaparfmilano","sku":"PF026473","productLine":"Apm Color","tag":"PF026473","tagLabel":null,"iconSrc":null,"description":"Evolution of the color is a permanent cosmetic hair color that delivers maximum color perfection while being gentle on the hair.
\nPatented Color Guard Technology for color and intensity protection and an innovative pool of active ingredients to counteract blue-light, pollution and UV light damage.","benefitLineHtml":"

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T18:29:17.562Z","updatedAt":"2026-09-18T23:29:45.962Z","publishedAt":"2026-09-18T23:29:46.152Z","locale":"en","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":"

Perfect for high lift and highlights, the light pastel shades leave hair looking radiant: it takes care of the color while being gentle on the hair.

","endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:06.369Z","updatedAt":"2026-09-18T16:48:07.468Z","publishedAt":"2026-09-18T16:48:07.669Z","locale":"en-AU","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:04.886Z","updatedAt":"2026-09-18T16:48:05.923Z","publishedAt":"2026-09-18T16:48:06.151Z","locale":"en-GB","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:05.636Z","updatedAt":"2026-09-18T16:48:06.736Z","publishedAt":"2026-09-18T16:48:06.938Z","locale":"en-IE","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:04.147Z","updatedAt":"2026-09-18T16:48:05.174Z","publishedAt":"2026-09-18T16:48:05.387Z","locale":"en-US","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

","texture":null,"descriptionTitle":"Love your evolution","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Productos relacionados"},{"id":190130,"documentId":"asgmc4pow89okt1ucoxjewxt","name":"Platinum - 11.20 Platinum Violet","slug":"platinum-1120-platinum-violet-pf026473-es-ve","brand":"alfaparfmilano","sku":"PF026473","productLine":"Apm Color","tag":"PF026473","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:33:14.494Z","updatedAt":"2026-09-18T16:48:15.211Z","publishedAt":"2026-09-18T16:48:15.362Z","locale":"es-VE","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190139,"documentId":"asgmc4pow89okt1ucoxjewxt","name":"Platinum - 11.20 Platinum Violet","slug":"platinum-1120-platinum-violet-pf026473-fr-ca","brand":"alfaparfmilano","sku":"PF026473","productLine":"Apm Color","tag":"PF026473","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:33:21.972Z","updatedAt":"2026-09-18T16:48:21.813Z","publishedAt":"2026-09-18T16:48:21.958Z","locale":"fr-CA","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190138,"documentId":"asgmc4pow89okt1ucoxjewxt","name":"Platinum - 11.20 Platinum Violet","slug":"platinum-1120-platinum-violet-pf026473-fr-fr","brand":"alfaparfmilano","sku":"PF026473","productLine":"Apm Color","tag":"PF026473","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:33:21.206Z","updatedAt":"2026-09-18T16:48:21.271Z","publishedAt":"2026-09-18T16:48:21.416Z","locale":"fr-FR","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190122,"documentId":"asgmc4pow89okt1ucoxjewxt","name":"Platinum - 11.20 Biondo Platino Irisé","slug":"platinum-1120-platinum-violet-pf026473-it-it","brand":"alfaparfmilano","sku":"PF026473","productLine":"Apm Color","tag":"PF026473","tagLabel":null,"iconSrc":null,"description":"

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy per la protezione di intensità e durata del colore
Protezione del colore da inquinamento, luce blu e raggi UV
Formula vegan arricchita con Acido Ialuronico
Senza PPD*
Con solo 0,7% di ammoniaca**
100% copertura dei capelli bianchi
Fino a 3 toni di schiaritura
Bonding Performance per proteggere il capello durante il servizio di colorazione
Colore intenso e riflessi luminosi
Perfetta cosmeticità: capelli morbidi, forti e luminosi

\n
*Parafenilendiammina, colorante largamente utilizzato nelle tinture per capelli.
\n**Concentrazione media di ammoniaca “on-head” (rapporto di miscelazione crema colore/attivatore di 1:1,5). Non si considera la serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:33:07.786Z","updatedAt":"2026-09-18T16:48:08.839Z","publishedAt":"2026-09-18T16:48:09.089Z","locale":"it-IT","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Risultati","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

colorazione cosmetica permanente a lunga durata

Opatentowana technologia Color Guard zapewniająca ochronę koloru i intensywności
Chroni kolor przed zanieczyszczeniami, światłem niebieskim i UV
Wegańska formuła wzbogacona o kwas hialuronowy
Nie zawiera PPD*
Zawiera tylko 0,7% amoniaku**
100% pokrycie siwych włosów
Do 3 poziomów rozjaśnienia
Wydajność klejenia w celu ochrony włosów podczas usługi koloryzacji
Intensywny kolor i promienne odcienie
Doskonała kosmetyka: włosy są miękkie, mocne i promienne
Do +40% trwałości koloru po 15 dniach ciągłej ekspozycji na niebieskie światło***
Do +63% rozczesywania na suchych włosach****
Do +69% ochrony koloru przed promieniami UV*****
Doskonałe zachowanie koloru nawet po wielokrotnym użyciu gorących narzędzi
Lepszy rozkład kolorów przy bardziej jednolitym efekcie******
Oszczędność wody dzięki mniejszemu zużyciu podczas płukania******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:22.854Z","updatedAt":"2026-09-18T16:48:22.442Z","publishedAt":"2026-09-18T16:48:22.644Z","locale":"pl-PL","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"* Parafenylenodiamina, barwnik szeroko stosowany w farbach do włosów.
\n**Średnie stężenie amoniaku \"na głowę\" (stosunek mieszania kremu koloryzującego i aktywatora 1:1,5). Ewolucja serii Platinum nie jest brana pod uwagę.
\nTestowane na włosach farbowanych farbą Evolution koloru, a następnie wystawione na działanie niebieskiego światła w sposób ciągły przez 15 dni, w porównaniu z włosami poddanymi tym samym warunkom, ale po raz pierwszy farbowanymi bez nowej technologii koloryzacji Evolution.
\nW porównaniu z tą samą formułą bez konkretnych składników aktywnych, po ekspozycji na dym z 8 papierosów.
\nW porównaniu z tą samą formułą bez konkretnego składnika aktywnego.
\nW porównaniu z ewolucją formuły koloru bez opatentowanej technologii.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultaty","resultAnnotation":null,"resultDescription":"

Idealne do wysokiego liftingu i pasemek, jasne pastelowe odcienie pozostawiają włosy promienne: dbają o kolor, a jednocześnie są delikatne dla włosów.

","endBenefitHtml":"

długotrwały trwały kolor kosmetyczny

","texture":null,"descriptionTitle":"Kochaj swoją ewolucję","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Powiązane produkty"},{"id":190146,"documentId":"asgmc4pow89okt1ucoxjewxt","name":"Platinum - 11.20 Louro Platina Irisé","slug":"platinum-1120-platinum-violet-pf026473-pt-br","brand":"alfaparfmilano","sku":"PF026473","productLine":"Apm Color","tag":"PF026473","tagLabel":null,"iconSrc":null,"description":"

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:27.768Z","updatedAt":"2026-09-18T16:48:26.635Z","publishedAt":"2026-09-18T16:48:26.840Z","locale":"pt-BR","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:33:26.947Z","updatedAt":"2026-09-18T16:48:25.836Z","publishedAt":"2026-09-18T16:48:26.054Z","locale":"pt-PT","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"$b1","asterisksHtml":null,"createdAt":"2026-08-27T21:33:23.746Z","updatedAt":"2026-09-18T16:48:23.215Z","publishedAt":"2026-09-18T16:48:23.425Z","locale":"ro-RO","akeneoIdentifier":"PF026473","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamină, un colorant folosit în mod frecvent în vopselele de păr.
\n** Concentrația medie de amoniac în amestec cu oxidantul (proporție de amestec vopsea / activator 1:1,5)\nNu se aplică seriei Cube Platinum.
\n***Testat pe părul vopsit cu Evolution of the color\nsi apoi expus la lumina albastră continuu timp de 15 zile, comparativ cu părul supus acelorași condiții, dar mai întâi vopsit fără noua tehnologie Evolution of the Color.
\n****Comparativ cu aceeași formulă fără ingrediente active specifice, după expunerea la fumul provenit de la 8 țigări.
\n*****Comparativ cu aceeași formulă fără\ningredientul activ specific.
\n******Comparativ cu formula Evolution of the color fără tehnologia patentată.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultate","resultAnnotation":null,"resultDescription":"

Perfectă pentru o deschidere puternică și șuvițe, nuanțele pastel deschis lasă părul strălucitor: menține culoarea, protejând în același timp firul de păr.

","endBenefitHtml":"

Vopsea cosmetică permanentă cu rezistentă îndelungată

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","asterisksHtml":null,"createdAt":"2026-08-27T21:32:35.925Z","updatedAt":"2026-09-18T16:49:14.616Z","publishedAt":"2026-09-18T16:49:14.826Z","locale":"hu-HU","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamin, egy széles körben hajszínező festék.
**Átlagos \"fejen\" ammónia koncentrációja (színes krém/aktivátor keverési arány 1:1,5). A színek Platinum sorozatának fejlődését nem veszik figyelembe.
Evolúcióval színezett hajat tesztelték, majd 15 napon át folyamatosan kék fénynek tették ki, szemben azzal a hajjal, amelyet ugyanazoknak a feltételeknek vetettek ki, de először az új Evolution színtechnológiával nem színezték.
Ugyanahhoz a formulához képest, amely nincs konkrét hatóanyag, 8 cigaretta füstjének való kitettsége után.
Összehasonlítva ugyanazzal a formulával, nincs konkrét hatóanyag.
Összehasonlítva a színformulával a szabadalmaztatott technológia nélküli Evolution modelljével.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Eredmények","resultAnnotation":null,"resultDescription":"

Tökéletesek a magas emeléshez és kiemelésekhez, a világos pasztell árnyalatok ragyogóvá teszik a hajat: gondoskodnak a színről, miközben gyengéden kezelik a hajat.

","endBenefitHtml":"

Tartós kozmetikai hajfesték

","texture":null,"descriptionTitle":"Imádom az evolúciódat","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Kapcsolódó termékek","facetValues":[{"id":4458420,"name":"mktg_facet_type","value":"apm_color_type_01"},{"id":4458421,"name":"mktg_facet_services","value":"apm_color_services_01"},{"id":4458422,"name":"apm_facet_color","value":"apm_fc_platino"},{"id":4458423,"name":"mktg_format","value":"Tubus"}],"brandImage":null,"evidenceItems":[],"howToUsePhases":[],"mediaPdf":null,"images":[{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},{"id":2621,"documentId":"vxz0xvotjgwwksf1t9a46o3g","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026471-02.png","alternativeText":"Akeneo PF026471 — APMP_EOC_2025_PF026471_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026471-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":25.93,"sizeInBytes":25933,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef.png","etag":"ec03d1d0e21a1c7ce6eb8d3717b4a1d6","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026471-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":251.46,"sizeInBytes":251464,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef.png","etag":"e6f7299c0472050592f10d4d7c96dddd","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026471-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":571.6,"sizeInBytes":571596,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef.png","etag":"a81b92cd4574440376f84e762e8799fe","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef","ext":".png","mime":"image/png","size":295.73,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:22.054Z","updatedAt":"2026-08-27T18:29:22.054Z","publishedAt":"2026-08-27T18:29:22.054Z","isUrlSigned":true}],"thumbnail":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},"hold":null,"infoListItems":[{"id":1755475,"html":"Line: Apm Color"},{"id":1755476,"html":"Format: Tubus"},{"id":1755477,"html":"Size: 60ml"},{"id":1755478,"html":"Ean: 8022297167213"},{"id":1755479,"html":"Net weight: 60.0000"},{"id":1755480,"html":"Gross weight: 77.0000"}],"benefits":[{"id":1724699,"anchorId":"benefit-1","html":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre

"},{"id":1724700,"anchorId":"benefit-2","html":"

Védi a színt a szennyezéstől, a kék és UV fénytől

"},{"id":1724701,"anchorId":"benefit-3","html":"

Hialuronsavas vegán tápszer

"},{"id":1724702,"anchorId":"benefit-4","html":"

Mentes a PPD*

"},{"id":1724703,"anchorId":"benefit-5","html":"

Csak 0,7% ammóniával**

"},{"id":1724704,"anchorId":"benefit-6","html":"

100%-os szürke haj fedezete

"},{"id":1724705,"anchorId":"benefit-7","html":"

Akár 3 szintű villámolás

"},{"id":1724706,"anchorId":"benefit-8","html":"

Bonding Performance a haj védelmére a festékezés során

"},{"id":1724707,"anchorId":"benefit-9","html":"

Intenzív színek és ragyogó tónusok

"},{"id":1724708,"anchorId":"benefit-10","html":"

Tökéletes megjelenés: haj puha, erős és ragyogó

"},{"id":1724709,"anchorId":"benefit-11","html":"

Akár +40% színvisszatartás 15 nap folyamatos kék fény után***

"},{"id":1724710,"anchorId":"benefit-12","html":"

Akár +63% fésésülhetőség száraz hajon****

"},{"id":1724711,"anchorId":"benefit-13","html":"

Akár +69% UV-sugárzás elleni színvédelem*****

"},{"id":1724712,"anchorId":"benefit-14","html":"

Kiváló színtartás még a forró szerszámok ismételt használata

"},{"id":1724713,"anchorId":"benefit-15","html":"

Jobb színeloszlás egyenletesebb eredménnyel******

"},{"id":1724714,"anchorId":"benefit-16","html":"

Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

"}],"ctas":[],"ecommerceCtas":[],"requestInfoCta":null,"formulaHighlights":[{"id":769134,"title":"Color Guard Technology szabadalmaztatott az Egyesült Államokban és Olaszországban","description":"Szabadalmaztatott technológia, amely javítja a haj színlerakódását, meghosszabbítja a haj időtartamát és garantálja a kiváló fényt.","annotation":null,"pillarType":null,"icon":null},{"id":769135,"title":"Blue Light Protection","description":"Védi a színt a kék fénytől kár.","annotation":null,"pillarType":null,"icon":null},{"id":769136,"title":"Szennyezésellenes","description":"A nem kívánt hatások ellensúlyozására a szennyezés miatt.","annotation":null,"pillarType":null,"icon":null},{"id":769137,"title":"UV Protection System","description":"Az UV-fény által kiváltott ellensúlyozására Színveszteség.","annotation":null,"pillarType":null,"icon":null},{"id":769138,"title":"Bonding Performance","description":"Növeli a hajszálak kötéssűrűségét, védőréteget képezve a hajon.","annotation":null,"pillarType":null,"icon":null},{"id":769139,"title":"Hialuronsav","description":"Ez egy természetes anyag, amely segít fenntartani a megfelelő hidratációt a szövetekben. Rácsszerű hálót képez a haj körül, hogy elősegítse a szín optimális eloszlását és maximális tapadást biztosítson.","annotation":null,"pillarType":null,"icon":null},{"id":769140,"title":"Vegán képlet","description":"A képlet mentes állati eredetű vagy származású összetevőktől.","annotation":null,"pillarType":null,"icon":null}],"descriptionTabs":[{"id":762001,"label":"Összetevők","content":"$b2","kind":"tab"},{"id":762002,"label":"Miért szeretem?","content":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","kind":"tab"},{"id":762003,"label":"How to use","content":"

Természetes alapokra kell alkalmazni, amelyek nem sötétebbek az 5-ös szintnél, világosbarna. Keverési arány: 1:2 (60 g platina + 120 ml Oxid'o 40 Volume). Feldolgozási idő: 50/55 perc.

","kind":"tab"}],"results":[],"resultImage":null,"videos":[],"variants":[],"colorVariants":[{"id":655713,"name":"Platinum - 11.11 Platinum Intense Ash","colorCode":"apm_eoc_PF011231","image":{"id":2621,"documentId":"vxz0xvotjgwwksf1t9a46o3g","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026471-02.png","alternativeText":"Akeneo PF026471 — APMP_EOC_2025_PF026471_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026471-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":25.93,"sizeInBytes":25933,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef.png","etag":"ec03d1d0e21a1c7ce6eb8d3717b4a1d6","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026471-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":251.46,"sizeInBytes":251464,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef.png","etag":"e6f7299c0472050592f10d4d7c96dddd","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026471-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":571.6,"sizeInBytes":571596,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef.png","etag":"a81b92cd4574440376f84e762e8799fe","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef","ext":".png","mime":"image/png","size":295.73,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026471_02_852b1b6eef.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:22.054Z","updatedAt":"2026-08-27T18:29:22.054Z","publishedAt":"2026-08-27T18:29:22.054Z","isUrlSigned":true}}],"category":{"id":15633,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-hu-hu","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.332Z","updatedAt":"2026-08-27T11:46:42.522Z","publishedAt":"2026-08-27T11:46:42.538Z","locale":"hu-HU","image":null,"localizations":[{"id":15632,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-de-de","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.140Z","updatedAt":"2026-08-27T11:46:42.337Z","publishedAt":"2026-08-27T11:46:42.356Z","locale":"de-DE"},{"id":15605,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.655Z","updatedAt":"2026-08-27T11:46:37.344Z","publishedAt":"2026-08-27T11:46:37.363Z","locale":"en"},{"id":15609,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-au","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.526Z","updatedAt":"2026-08-27T11:46:38.086Z","publishedAt":"2026-08-27T11:46:38.110Z","locale":"en-AU"},{"id":15610,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.702Z","updatedAt":"2026-08-27T11:46:38.295Z","publishedAt":"2026-08-27T11:46:38.312Z","locale":"en-CA"},{"id":15607,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-gb","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.103Z","updatedAt":"2026-08-27T11:46:37.715Z","publishedAt":"2026-08-27T11:46:37.733Z","locale":"en-GB"},{"id":15608,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ie","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.279Z","updatedAt":"2026-08-27T11:46:37.899Z","publishedAt":"2026-08-27T11:46:37.915Z","locale":"en-IE"},{"id":15606,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-us","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.838Z","updatedAt":"2026-08-27T11:46:37.531Z","publishedAt":"2026-08-27T11:46:37.551Z","locale":"en-US"},{"id":15613,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ar","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.317Z","updatedAt":"2026-08-27T11:46:38.838Z","publishedAt":"2026-08-27T11:46:38.855Z","locale":"es-AR"},{"id":15615,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.755Z","updatedAt":"2026-08-27T11:46:39.211Z","publishedAt":"2026-08-27T11:46:39.229Z","locale":"es-CL"},{"id":15616,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-co","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.925Z","updatedAt":"2026-08-27T11:46:39.392Z","publishedAt":"2026-08-27T11:46:39.408Z","locale":"es-CO"},{"id":15622,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.147Z","updatedAt":"2026-08-27T11:46:40.494Z","publishedAt":"2026-08-27T11:46:40.510Z","locale":"es-CR"},{"id":15626,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-do","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.932Z","updatedAt":"2026-08-27T11:46:41.215Z","publishedAt":"2026-08-27T11:46:41.234Z","locale":"es-DO"},{"id":15617,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ec","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.189Z","updatedAt":"2026-08-27T11:46:39.574Z","publishedAt":"2026-08-27T11:46:39.592Z","locale":"es-EC"},{"id":15612,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-es","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.132Z","updatedAt":"2026-08-27T11:46:38.665Z","publishedAt":"2026-08-27T11:46:38.681Z","locale":"es-ES"},{"id":15624,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-gt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.495Z","updatedAt":"2026-08-27T11:46:40.855Z","publishedAt":"2026-08-27T11:46:40.871Z","locale":"es-GT"},{"id":15625,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-hn","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.759Z","updatedAt":"2026-08-27T11:46:41.034Z","publishedAt":"2026-08-27T11:46:41.050Z","locale":"es-HN"},{"id":15614,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-mx","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.574Z","updatedAt":"2026-08-27T11:46:39.027Z","publishedAt":"2026-08-27T11:46:39.047Z","locale":"es-MX"},{"id":15621,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pa","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.885Z","updatedAt":"2026-08-27T11:46:40.309Z","publishedAt":"2026-08-27T11:46:40.325Z","locale":"es-PA"},{"id":15618,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pe","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.354Z","updatedAt":"2026-08-27T11:46:39.759Z","publishedAt":"2026-08-27T11:46:39.778Z","locale":"es-PE"},{"id":15623,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-sv","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.326Z","updatedAt":"2026-08-27T11:46:40.678Z","publishedAt":"2026-08-27T11:46:40.694Z","locale":"es-SV"},{"id":15620,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-uy","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.715Z","updatedAt":"2026-08-27T11:46:40.126Z","publishedAt":"2026-08-27T11:46:40.144Z","locale":"es-UY"},{"id":15619,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ve","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.519Z","updatedAt":"2026-08-27T11:46:39.942Z","publishedAt":"2026-08-27T11:46:39.960Z","locale":"es-VE"},{"id":15628,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.358Z","updatedAt":"2026-08-27T11:46:41.585Z","publishedAt":"2026-08-27T11:46:41.601Z","locale":"fr-CA"},{"id":15627,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-fr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.188Z","updatedAt":"2026-08-27T11:46:41.402Z","publishedAt":"2026-08-27T11:46:41.419Z","locale":"fr-FR"},{"id":15611,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-it-it","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.872Z","updatedAt":"2026-08-27T11:46:38.479Z","publishedAt":"2026-08-27T11:46:38.497Z","locale":"it-IT"},{"id":15629,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pl-pl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.523Z","updatedAt":"2026-08-27T11:46:41.765Z","publishedAt":"2026-08-27T11:46:41.784Z","locale":"pl-PL"},{"id":15635,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-br","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.666Z","updatedAt":"2026-08-27T11:46:42.882Z","publishedAt":"2026-08-27T11:46:42.898Z","locale":"pt-BR"},{"id":15634,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-pt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.498Z","updatedAt":"2026-08-27T11:46:42.703Z","publishedAt":"2026-08-27T11:46:42.721Z","locale":"pt-PT"},{"id":15630,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ro-ro","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.775Z","updatedAt":"2026-08-27T11:46:41.946Z","publishedAt":"2026-08-27T11:46:41.964Z","locale":"ro-RO"},{"id":15631,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ru-ru","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.949Z","updatedAt":"2026-08-27T11:46:42.131Z","publishedAt":"2026-08-27T11:46:42.159Z","locale":"ru-RU"},{"id":15636,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-sr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.848Z","updatedAt":"2026-08-27T11:46:43.062Z","publishedAt":"2026-08-27T11:46:43.080Z","locale":"sr"}]},"subline":{"id":5823,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-hu-hu","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.779Z","updatedAt":"2026-08-27T11:45:41.570Z","publishedAt":"2026-08-27T11:45:41.600Z","locale":"hu-HU","image":null,"category":null,"macro":{"id":813,"documentId":"qi2jd7dvqln84decjujlix6r","brand":"alfaparfmilano","name":"Colore e Forma","slug":"apm-color-hu-hu","productPathSegment":"products","order":1,"description":null,"createdAt":"2026-08-07T09:26:25.603Z","updatedAt":"2026-08-27T11:41:25.449Z","publishedAt":"2026-08-27T11:41:25.461Z","locale":"hu-HU"},"localizations":[{"id":5822,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-de-de","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.575Z","updatedAt":"2026-08-27T11:45:41.288Z","publishedAt":"2026-08-27T11:45:41.316Z","locale":"de-DE"},{"id":5795,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.016Z","updatedAt":"2026-08-27T11:45:28.283Z","publishedAt":"2026-08-27T11:45:28.312Z","locale":"en"},{"id":5799,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-au","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.860Z","updatedAt":"2026-08-27T11:45:31.576Z","publishedAt":"2026-08-27T11:45:31.603Z","locale":"en-AU"},{"id":5800,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.039Z","updatedAt":"2026-08-27T11:45:31.925Z","publishedAt":"2026-08-27T11:45:32.036Z","locale":"en-CA"},{"id":5797,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-gb","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.413Z","updatedAt":"2026-08-27T11:45:30.382Z","publishedAt":"2026-08-27T11:45:30.414Z","locale":"en-GB"},{"id":5798,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ie","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.592Z","updatedAt":"2026-08-27T11:45:31.202Z","publishedAt":"2026-08-27T11:45:31.235Z","locale":"en-IE"},{"id":5796,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-us","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.208Z","updatedAt":"2026-08-27T11:45:28.650Z","publishedAt":"2026-08-27T11:45:28.679Z","locale":"en-US"},{"id":5803,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ar","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.631Z","updatedAt":"2026-08-27T11:45:34.360Z","publishedAt":"2026-08-27T11:45:34.390Z","locale":"es-AR"},{"id":5805,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.988Z","updatedAt":"2026-08-27T11:45:35.181Z","publishedAt":"2026-08-27T11:45:35.215Z","locale":"es-CL"},{"id":5806,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-co","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.176Z","updatedAt":"2026-08-27T11:45:35.714Z","publishedAt":"2026-08-27T11:45:35.751Z","locale":"es-CO"},{"id":5812,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.523Z","updatedAt":"2026-08-27T11:45:37.649Z","publishedAt":"2026-08-27T11:45:37.680Z","locale":"es-CR"},{"id":5816,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-do","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.281Z","updatedAt":"2026-08-27T11:45:39.043Z","publishedAt":"2026-08-27T11:45:39.074Z","locale":"es-DO"},{"id":5807,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ec","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.431Z","updatedAt":"2026-08-27T11:45:36.099Z","publishedAt":"2026-08-27T11:45:36.137Z","locale":"es-EC"},{"id":5802,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-es","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.458Z","updatedAt":"2026-08-27T11:45:34.052Z","publishedAt":"2026-08-27T11:45:34.096Z","locale":"es-ES"},{"id":5814,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-gt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.898Z","updatedAt":"2026-08-27T11:45:38.232Z","publishedAt":"2026-08-27T11:45:38.263Z","locale":"es-GT"},{"id":5815,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-hn","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.093Z","updatedAt":"2026-08-27T11:45:38.614Z","publishedAt":"2026-08-27T11:45:38.642Z","locale":"es-HN"},{"id":5804,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-mx","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.809Z","updatedAt":"2026-08-27T11:45:34.648Z","publishedAt":"2026-08-27T11:45:34.676Z","locale":"es-MX"},{"id":5811,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pa","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.247Z","updatedAt":"2026-08-27T11:45:37.361Z","publishedAt":"2026-08-27T11:45:37.392Z","locale":"es-PA"},{"id":5808,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pe","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.626Z","updatedAt":"2026-08-27T11:45:36.503Z","publishedAt":"2026-08-27T11:45:36.535Z","locale":"es-PE"},{"id":5813,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-sv","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.710Z","updatedAt":"2026-08-27T11:45:37.937Z","publishedAt":"2026-08-27T11:45:37.967Z","locale":"es-SV"},{"id":5810,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-uy","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.046Z","updatedAt":"2026-08-27T11:45:37.075Z","publishedAt":"2026-08-27T11:45:37.103Z","locale":"es-UY"},{"id":5809,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ve","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.814Z","updatedAt":"2026-08-27T11:45:36.791Z","publishedAt":"2026-08-27T11:45:36.818Z","locale":"es-VE"},{"id":5818,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.713Z","updatedAt":"2026-08-27T11:45:40.038Z","publishedAt":"2026-08-27T11:45:40.075Z","locale":"fr-CA"},{"id":5817,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-fr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.529Z","updatedAt":"2026-08-27T11:45:39.578Z","publishedAt":"2026-08-27T11:45:39.609Z","locale":"fr-FR"},{"id":5801,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-it-it","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.225Z","updatedAt":"2026-08-27T11:45:32.345Z","publishedAt":"2026-08-27T11:45:32.374Z","locale":"it-IT"},{"id":5819,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pl-pl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.909Z","updatedAt":"2026-08-27T11:45:40.412Z","publishedAt":"2026-08-27T11:45:40.440Z","locale":"pl-PL"},{"id":5825,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-br","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.195Z","updatedAt":"2026-08-27T11:45:42.159Z","publishedAt":"2026-08-27T11:45:42.202Z","locale":"pt-BR"},{"id":5824,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-pt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.970Z","updatedAt":"2026-08-27T11:45:41.856Z","publishedAt":"2026-08-27T11:45:41.890Z","locale":"pt-PT"},{"id":5820,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ro-ro","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.147Z","updatedAt":"2026-08-27T11:45:40.697Z","publishedAt":"2026-08-27T11:45:40.727Z","locale":"ro-RO"},{"id":5821,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ru-ru","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.338Z","updatedAt":"2026-08-27T11:45:40.987Z","publishedAt":"2026-08-27T11:45:41.023Z","locale":"ru-RU"},{"id":5826,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-sr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.389Z","updatedAt":"2026-08-27T11:45:42.471Z","publishedAt":"2026-08-27T11:45:42.501Z","locale":"sr"}]},"seo":{"id":450133,"metaTitle":"Platinum - 11.11 Platinum Intense Ash","metaDescription":"A szín fejlődése egy állandó kozmetikai hajszín, amely a lehető legjobb színt biztosítja, miközben gyengéden kezeli a hajat. Szabadalmaztatott Color Guard tech","canonicalUrl":null,"noIndex":false,"ogImage":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true}},"localizations":[{"id":190207,"documentId":"ukg903vmslrypogyhlui4dj3","name":"Platinum - 11.11 Platinum Intense Ash","slug":"platinum-1111-platinum-intense-ash-pf026471-de-de","brand":"alfaparfmilano","sku":"PF026471","productLine":"Apm Color","tag":"PF026471","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:32:34.976Z","updatedAt":"2026-09-18T16:49:13.714Z","publishedAt":"2026-09-18T16:49:13.862Z","locale":"de-DE","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":217477,"documentId":"ukg903vmslrypogyhlui4dj3","name":"Platinum - 11.11 Platinum Intense Ash","slug":"platinum-1111-platinum-intense-ash-pf026471","brand":"alfaparfmilano","sku":"PF026471","productLine":"Apm Color","tag":"PF026471","tagLabel":null,"iconSrc":null,"description":"Evolution of the color is a permanent cosmetic hair color that delivers maximum color perfection while being gentle on the hair.
\nPatented Color Guard Technology for color and intensity protection and an innovative pool of active ingredients to counteract blue-light, pollution and UV light damage.","benefitLineHtml":"

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T18:29:22.658Z","updatedAt":"2026-09-18T23:29:38.862Z","publishedAt":"2026-09-18T23:29:39.115Z","locale":"en","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":"

Perfect for high lift and highlights, the light pastel shades leave hair looking radiant: it takes care of the color while being gentle on the hair.

","endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:32:15.656Z","updatedAt":"2026-09-18T16:48:56.610Z","publishedAt":"2026-09-18T16:48:56.820Z","locale":"en-AU","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:32:14.182Z","updatedAt":"2026-09-18T16:48:54.956Z","publishedAt":"2026-09-18T16:48:55.180Z","locale":"en-GB","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:32:14.890Z","updatedAt":"2026-09-18T16:48:55.689Z","publishedAt":"2026-09-18T16:48:55.897Z","locale":"en-IE","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:32:13.441Z","updatedAt":"2026-09-18T16:48:54.208Z","publishedAt":"2026-09-18T16:48:54.411Z","locale":"en-US","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

","texture":null,"descriptionTitle":"Love your evolution","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Productos relacionados"},{"id":190194,"documentId":"ukg903vmslrypogyhlui4dj3","name":"Platinum - 11.11 Platinum Intense Ash","slug":"platinum-1111-platinum-intense-ash-pf026471-es-ve","brand":"alfaparfmilano","sku":"PF026471","productLine":"Apm Color","tag":"PF026471","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:32:23.384Z","updatedAt":"2026-09-18T16:49:04.454Z","publishedAt":"2026-09-18T16:49:04.604Z","locale":"es-VE","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190203,"documentId":"ukg903vmslrypogyhlui4dj3","name":"Platinum - 11.11 Platinum Intense Ash","slug":"platinum-1111-platinum-intense-ash-pf026471-fr-ca","brand":"alfaparfmilano","sku":"PF026471","productLine":"Apm Color","tag":"PF026471","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:32:31.502Z","updatedAt":"2026-09-18T16:49:11.123Z","publishedAt":"2026-09-18T16:49:11.312Z","locale":"fr-CA","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190202,"documentId":"ukg903vmslrypogyhlui4dj3","name":"Platinum - 11.11 Platinum Intense Ash","slug":"platinum-1111-platinum-intense-ash-pf026471-fr-fr","brand":"alfaparfmilano","sku":"PF026471","productLine":"Apm Color","tag":"PF026471","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:32:30.731Z","updatedAt":"2026-09-18T16:49:10.570Z","publishedAt":"2026-09-18T16:49:10.717Z","locale":"fr-FR","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190186,"documentId":"ukg903vmslrypogyhlui4dj3","name":"Platinum - 11.11 Biondo Platino Cenere Intenso","slug":"platinum-1111-platinum-intense-ash-pf026471-it-it","brand":"alfaparfmilano","sku":"PF026471","productLine":"Apm Color","tag":"PF026471","tagLabel":null,"iconSrc":null,"description":"

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy per la protezione di intensità e durata del colore
Protezione del colore da inquinamento, luce blu e raggi UV
Formula vegan arricchita con Acido Ialuronico
Senza PPD*
Con solo 0,7% di ammoniaca**
100% copertura dei capelli bianchi
Fino a 3 toni di schiaritura
Bonding Performance per proteggere il capello durante il servizio di colorazione
Colore intenso e riflessi luminosi
Perfetta cosmeticità: capelli morbidi, forti e luminosi

\n
*Parafenilendiammina, colorante largamente utilizzato nelle tinture per capelli.
\n**Concentrazione media di ammoniaca “on-head” (rapporto di miscelazione crema colore/attivatore di 1:1,5). Non si considera la serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:32:16.998Z","updatedAt":"2026-09-18T16:48:57.838Z","publishedAt":"2026-09-18T16:48:58.040Z","locale":"it-IT","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Risultati","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

colorazione cosmetica permanente a lunga durata

Opatentowana technologia Color Guard zapewniająca ochronę koloru i intensywności
Chroni kolor przed zanieczyszczeniami, światłem niebieskim i UV
Wegańska formuła wzbogacona o kwas hialuronowy
Nie zawiera PPD*
Zawiera tylko 0,7% amoniaku**
100% pokrycie siwych włosów
Do 3 poziomów rozjaśnienia
Wydajność klejenia w celu ochrony włosów podczas usługi koloryzacji
Intensywny kolor i promienne odcienie
Doskonała kosmetyka: włosy są miękkie, mocne i promienne
Do +40% trwałości koloru po 15 dniach ciągłej ekspozycji na niebieskie światło***
Do +63% rozczesywania na suchych włosach****
Do +69% ochrony koloru przed promieniami UV*****
Doskonałe zachowanie koloru nawet po wielokrotnym użyciu gorących narzędzi
Lepszy rozkład kolorów przy bardziej jednolitym efekcie******
Oszczędność wody dzięki mniejszemu zużyciu podczas płukania******

","asterisksHtml":null,"createdAt":"2026-08-27T21:32:32.356Z","updatedAt":"2026-09-18T16:49:11.796Z","publishedAt":"2026-09-18T16:49:12.017Z","locale":"pl-PL","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"* Parafenylenodiamina, barwnik szeroko stosowany w farbach do włosów.
\n**Średnie stężenie amoniaku \"na głowę\" (stosunek mieszania kremu koloryzującego i aktywatora 1:1,5). Ewolucja serii Platinum nie jest brana pod uwagę.
\nTestowane na włosach farbowanych farbą Evolution koloru, a następnie wystawione na działanie niebieskiego światła w sposób ciągły przez 15 dni, w porównaniu z włosami poddanymi tym samym warunkom, ale po raz pierwszy farbowanymi bez nowej technologii koloryzacji Evolution.
\nW porównaniu z tą samą formułą bez konkretnych składników aktywnych, po ekspozycji na dym z 8 papierosów.
\nW porównaniu z tą samą formułą bez konkretnego składnika aktywnego.
\nW porównaniu z ewolucją formuły koloru bez opatentowanej technologii.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultaty","resultAnnotation":null,"resultDescription":"

Idealne do wysokiego liftingu i pasemek, jasne pastelowe odcienie pozostawiają włosy promienne: dbają o kolor, a jednocześnie są delikatne dla włosów.

","endBenefitHtml":"

długotrwały trwały kolor kosmetyczny

","texture":null,"descriptionTitle":"Kochaj swoją ewolucję","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Powiązane produkty"},{"id":190210,"documentId":"ukg903vmslrypogyhlui4dj3","name":"Platinum - 11.11 Louro Platina Cinza Intenso","slug":"platinum-1111-platinum-intense-ash-pf026471-pt-br","brand":"alfaparfmilano","sku":"PF026471","productLine":"Apm Color","tag":"PF026471","tagLabel":null,"iconSrc":null,"description":"

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:32:37.365Z","updatedAt":"2026-09-18T16:49:16.155Z","publishedAt":"2026-09-18T16:49:16.370Z","locale":"pt-BR","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:32:36.650Z","updatedAt":"2026-09-18T16:49:15.401Z","publishedAt":"2026-09-18T16:49:15.608Z","locale":"pt-PT","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"$c0","asterisksHtml":null,"createdAt":"2026-08-27T21:32:33.273Z","updatedAt":"2026-09-18T16:49:12.537Z","publishedAt":"2026-09-18T16:49:12.740Z","locale":"ro-RO","akeneoIdentifier":"PF026471","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamină, un colorant folosit în mod frecvent în vopselele de păr.
\n** Concentrația medie de amoniac în amestec cu oxidantul (proporție de amestec vopsea / activator 1:1,5)\nNu se aplică seriei Cube Platinum.
\n***Testat pe părul vopsit cu Evolution of the color\nsi apoi expus la lumina albastră continuu timp de 15 zile, comparativ cu părul supus acelorași condiții, dar mai întâi vopsit fără noua tehnologie Evolution of the Color.
\n****Comparativ cu aceeași formulă fără ingrediente active specifice, după expunerea la fumul provenit de la 8 țigări.
\n*****Comparativ cu aceeași formulă fără\ningredientul activ specific.
\n******Comparativ cu formula Evolution of the color fără tehnologia patentată.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultate","resultAnnotation":null,"resultDescription":"

Perfectă pentru o deschidere puternică și șuvițe, nuanțele pastel deschis lasă părul strălucitor: menține culoarea, protejând în același timp firul de păr.

","endBenefitHtml":"

Vopsea cosmetică permanentă cu rezistentă îndelungată

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","asterisksHtml":null,"createdAt":"2026-08-27T21:32:10.414Z","updatedAt":"2026-09-18T16:49:39.105Z","publishedAt":"2026-09-18T16:49:39.337Z","locale":"hu-HU","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamin, egy széles körben hajszínező festék.
**Átlagos \"fejen\" ammónia koncentrációja (színes krém/aktivátor keverési arány 1:1,5). A színek Platinum sorozatának fejlődését nem veszik figyelembe.
Evolúcióval színezett hajat tesztelték, majd 15 napon át folyamatosan kék fénynek tették ki, szemben azzal a hajjal, amelyet ugyanazoknak a feltételeknek vetettek ki, de először az új Evolution színtechnológiával nem színezték.
Ugyanahhoz a formulához képest, amely nincs konkrét hatóanyag, 8 cigaretta füstjének való kitettsége után.
Összehasonlítva ugyanazzal a formulával, nincs konkrét hatóanyag.
Összehasonlítva a színformulával a szabadalmaztatott technológia nélküli Evolution modelljével.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Eredmények","resultAnnotation":null,"resultDescription":"

Tökéletesek a magas emeléshez és kiemelésekhez, a világos pasztell árnyalatok ragyogóvá teszik a hajat: gondoskodnak a színről, miközben gyengéden kezelik a hajat.

","endBenefitHtml":"

Tartós kozmetikai hajfesték

","texture":null,"descriptionTitle":"Imádom az evolúciódat","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Kapcsolódó termékek","facetValues":[{"id":4458676,"name":"mktg_facet_type","value":"apm_color_type_01"},{"id":4458677,"name":"mktg_facet_services","value":"apm_color_services_01"},{"id":4458678,"name":"apm_facet_color","value":"apm_fc_platino"},{"id":4458679,"name":"mktg_format","value":"Tubus"}],"brandImage":null,"evidenceItems":[],"howToUsePhases":[],"mediaPdf":null,"images":[{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},{"id":2622,"documentId":"ttjteg2ktr7zqwfyers6hyie","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026470-02.png","alternativeText":"Akeneo PF026470 — APMP_EOC_2025_PF026470_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026470-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":25.59,"sizeInBytes":25590,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7.png","etag":"92c6b6e76ea3f32bc8fbad5cc2569ae5","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026470-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":245.29,"sizeInBytes":245288,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7.png","etag":"afc08d18ee23c3d4e711a71bc9079548","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026470-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":554.86,"sizeInBytes":554860,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7.png","etag":"e9f0196e08effc684ffefcc6899aba90","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7","ext":".png","mime":"image/png","size":287.82,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:24.584Z","updatedAt":"2026-08-27T18:29:24.584Z","publishedAt":"2026-08-27T18:29:24.584Z","isUrlSigned":true}],"thumbnail":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},"hold":null,"infoListItems":[{"id":1755859,"html":"Line: Apm Color"},{"id":1755860,"html":"Format: Tubus"},{"id":1755861,"html":"Size: 60ml"},{"id":1755862,"html":"Ean: 8022297167206"},{"id":1755863,"html":"Net weight: 60.0000"},{"id":1755864,"html":"Gross weight: 77.0000"}],"benefits":[{"id":1725453,"anchorId":"benefit-1","html":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre

"},{"id":1725454,"anchorId":"benefit-2","html":"

Védi a színt a szennyezéstől, a kék és UV fénytől

"},{"id":1725455,"anchorId":"benefit-3","html":"

Hialuronsavas vegán tápszer

"},{"id":1725456,"anchorId":"benefit-4","html":"

Mentes a PPD*

"},{"id":1725457,"anchorId":"benefit-5","html":"

Csak 0,7% ammóniával**

"},{"id":1725458,"anchorId":"benefit-6","html":"

100%-os szürke haj fedezete

"},{"id":1725459,"anchorId":"benefit-7","html":"

Akár 3 szintű villámolás

"},{"id":1725460,"anchorId":"benefit-8","html":"

Bonding Performance a haj védelmére a festékezés során

"},{"id":1725461,"anchorId":"benefit-9","html":"

Intenzív színek és ragyogó tónusok

"},{"id":1725462,"anchorId":"benefit-10","html":"

Tökéletes megjelenés: haj puha, erős és ragyogó

"},{"id":1725463,"anchorId":"benefit-11","html":"

Akár +40% színvisszatartás 15 nap folyamatos kék fény után***

"},{"id":1725464,"anchorId":"benefit-12","html":"

Akár +63% fésésülhetőség száraz hajon****

"},{"id":1725465,"anchorId":"benefit-13","html":"

Akár +69% UV-sugárzás elleni színvédelem*****

"},{"id":1725466,"anchorId":"benefit-14","html":"

Kiváló színtartás még a forró szerszámok ismételt használata

"},{"id":1725467,"anchorId":"benefit-15","html":"

Jobb színeloszlás egyenletesebb eredménnyel******

"},{"id":1725468,"anchorId":"benefit-16","html":"

Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

"}],"ctas":[],"ecommerceCtas":[],"requestInfoCta":null,"formulaHighlights":[{"id":769470,"title":"Color Guard Technology szabadalmaztatott az Egyesült Államokban és Olaszországban","description":"Szabadalmaztatott technológia, amely javítja a haj színlerakódását, meghosszabbítja a haj időtartamát és garantálja a kiváló fényt.","annotation":null,"pillarType":null,"icon":null},{"id":769471,"title":"Blue Light Protection","description":"Védi a színt a kék fénytől kár.","annotation":null,"pillarType":null,"icon":null},{"id":769472,"title":"Szennyezésellenes","description":"A nem kívánt hatások ellensúlyozására a szennyezés miatt.","annotation":null,"pillarType":null,"icon":null},{"id":769473,"title":"UV Protection System","description":"Az UV-fény által kiváltott ellensúlyozására Színveszteség.","annotation":null,"pillarType":null,"icon":null},{"id":769474,"title":"Bonding Performance","description":"Növeli a hajszálak kötéssűrűségét, védőréteget képezve a hajon.","annotation":null,"pillarType":null,"icon":null},{"id":769475,"title":"Hialuronsav","description":"Ez egy természetes anyag, amely segít fenntartani a megfelelő hidratációt a szövetekben. Rácsszerű hálót képez a haj körül, hogy elősegítse a szín optimális eloszlását és maximális tapadást biztosítson.","annotation":null,"pillarType":null,"icon":null},{"id":769476,"title":"Vegán képlet","description":"A képlet mentes állati eredetű vagy származású összetevőktől.","annotation":null,"pillarType":null,"icon":null}],"descriptionTabs":[{"id":762161,"label":"Összetevők","content":"$c1","kind":"tab"},{"id":762162,"label":"Miért szeretem?","content":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","kind":"tab"},{"id":762163,"label":"How to use","content":"

Természetes alapokra kell alkalmazni, amelyek nem sötétebbek az 5-ös szintnél, világosbarna. Keverési arány: 1:2 (60 g platina + 120 ml Oxid'o 40 Volume). Feldolgozási idő: 50/55 perc.

","kind":"tab"}],"results":[],"resultImage":null,"videos":[],"variants":[],"colorVariants":[{"id":655777,"name":"Platinum - 11.10 Platinum Ash","colorCode":"apm_eoc_PF011230","image":{"id":2622,"documentId":"ttjteg2ktr7zqwfyers6hyie","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026470-02.png","alternativeText":"Akeneo PF026470 — APMP_EOC_2025_PF026470_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026470-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":25.59,"sizeInBytes":25590,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7.png","etag":"92c6b6e76ea3f32bc8fbad5cc2569ae5","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026470-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":245.29,"sizeInBytes":245288,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7.png","etag":"afc08d18ee23c3d4e711a71bc9079548","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026470-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":554.86,"sizeInBytes":554860,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7.png","etag":"e9f0196e08effc684ffefcc6899aba90","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7","ext":".png","mime":"image/png","size":287.82,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026470_02_5be77b8fb7.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:24.584Z","updatedAt":"2026-08-27T18:29:24.584Z","publishedAt":"2026-08-27T18:29:24.584Z","isUrlSigned":true}}],"category":{"id":15633,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-hu-hu","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.332Z","updatedAt":"2026-08-27T11:46:42.522Z","publishedAt":"2026-08-27T11:46:42.538Z","locale":"hu-HU","image":null,"localizations":[{"id":15632,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-de-de","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.140Z","updatedAt":"2026-08-27T11:46:42.337Z","publishedAt":"2026-08-27T11:46:42.356Z","locale":"de-DE"},{"id":15605,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.655Z","updatedAt":"2026-08-27T11:46:37.344Z","publishedAt":"2026-08-27T11:46:37.363Z","locale":"en"},{"id":15609,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-au","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.526Z","updatedAt":"2026-08-27T11:46:38.086Z","publishedAt":"2026-08-27T11:46:38.110Z","locale":"en-AU"},{"id":15610,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.702Z","updatedAt":"2026-08-27T11:46:38.295Z","publishedAt":"2026-08-27T11:46:38.312Z","locale":"en-CA"},{"id":15607,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-gb","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.103Z","updatedAt":"2026-08-27T11:46:37.715Z","publishedAt":"2026-08-27T11:46:37.733Z","locale":"en-GB"},{"id":15608,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ie","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.279Z","updatedAt":"2026-08-27T11:46:37.899Z","publishedAt":"2026-08-27T11:46:37.915Z","locale":"en-IE"},{"id":15606,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-us","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.838Z","updatedAt":"2026-08-27T11:46:37.531Z","publishedAt":"2026-08-27T11:46:37.551Z","locale":"en-US"},{"id":15613,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ar","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.317Z","updatedAt":"2026-08-27T11:46:38.838Z","publishedAt":"2026-08-27T11:46:38.855Z","locale":"es-AR"},{"id":15615,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.755Z","updatedAt":"2026-08-27T11:46:39.211Z","publishedAt":"2026-08-27T11:46:39.229Z","locale":"es-CL"},{"id":15616,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-co","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.925Z","updatedAt":"2026-08-27T11:46:39.392Z","publishedAt":"2026-08-27T11:46:39.408Z","locale":"es-CO"},{"id":15622,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.147Z","updatedAt":"2026-08-27T11:46:40.494Z","publishedAt":"2026-08-27T11:46:40.510Z","locale":"es-CR"},{"id":15626,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-do","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.932Z","updatedAt":"2026-08-27T11:46:41.215Z","publishedAt":"2026-08-27T11:46:41.234Z","locale":"es-DO"},{"id":15617,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ec","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.189Z","updatedAt":"2026-08-27T11:46:39.574Z","publishedAt":"2026-08-27T11:46:39.592Z","locale":"es-EC"},{"id":15612,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-es","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.132Z","updatedAt":"2026-08-27T11:46:38.665Z","publishedAt":"2026-08-27T11:46:38.681Z","locale":"es-ES"},{"id":15624,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-gt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.495Z","updatedAt":"2026-08-27T11:46:40.855Z","publishedAt":"2026-08-27T11:46:40.871Z","locale":"es-GT"},{"id":15625,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-hn","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.759Z","updatedAt":"2026-08-27T11:46:41.034Z","publishedAt":"2026-08-27T11:46:41.050Z","locale":"es-HN"},{"id":15614,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-mx","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.574Z","updatedAt":"2026-08-27T11:46:39.027Z","publishedAt":"2026-08-27T11:46:39.047Z","locale":"es-MX"},{"id":15621,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pa","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.885Z","updatedAt":"2026-08-27T11:46:40.309Z","publishedAt":"2026-08-27T11:46:40.325Z","locale":"es-PA"},{"id":15618,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pe","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.354Z","updatedAt":"2026-08-27T11:46:39.759Z","publishedAt":"2026-08-27T11:46:39.778Z","locale":"es-PE"},{"id":15623,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-sv","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.326Z","updatedAt":"2026-08-27T11:46:40.678Z","publishedAt":"2026-08-27T11:46:40.694Z","locale":"es-SV"},{"id":15620,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-uy","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.715Z","updatedAt":"2026-08-27T11:46:40.126Z","publishedAt":"2026-08-27T11:46:40.144Z","locale":"es-UY"},{"id":15619,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ve","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.519Z","updatedAt":"2026-08-27T11:46:39.942Z","publishedAt":"2026-08-27T11:46:39.960Z","locale":"es-VE"},{"id":15628,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.358Z","updatedAt":"2026-08-27T11:46:41.585Z","publishedAt":"2026-08-27T11:46:41.601Z","locale":"fr-CA"},{"id":15627,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-fr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.188Z","updatedAt":"2026-08-27T11:46:41.402Z","publishedAt":"2026-08-27T11:46:41.419Z","locale":"fr-FR"},{"id":15611,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-it-it","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.872Z","updatedAt":"2026-08-27T11:46:38.479Z","publishedAt":"2026-08-27T11:46:38.497Z","locale":"it-IT"},{"id":15629,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pl-pl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.523Z","updatedAt":"2026-08-27T11:46:41.765Z","publishedAt":"2026-08-27T11:46:41.784Z","locale":"pl-PL"},{"id":15635,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-br","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.666Z","updatedAt":"2026-08-27T11:46:42.882Z","publishedAt":"2026-08-27T11:46:42.898Z","locale":"pt-BR"},{"id":15634,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-pt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.498Z","updatedAt":"2026-08-27T11:46:42.703Z","publishedAt":"2026-08-27T11:46:42.721Z","locale":"pt-PT"},{"id":15630,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ro-ro","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.775Z","updatedAt":"2026-08-27T11:46:41.946Z","publishedAt":"2026-08-27T11:46:41.964Z","locale":"ro-RO"},{"id":15631,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ru-ru","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.949Z","updatedAt":"2026-08-27T11:46:42.131Z","publishedAt":"2026-08-27T11:46:42.159Z","locale":"ru-RU"},{"id":15636,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-sr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.848Z","updatedAt":"2026-08-27T11:46:43.062Z","publishedAt":"2026-08-27T11:46:43.080Z","locale":"sr"}]},"subline":{"id":5823,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-hu-hu","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.779Z","updatedAt":"2026-08-27T11:45:41.570Z","publishedAt":"2026-08-27T11:45:41.600Z","locale":"hu-HU","image":null,"category":null,"macro":{"id":813,"documentId":"qi2jd7dvqln84decjujlix6r","brand":"alfaparfmilano","name":"Colore e Forma","slug":"apm-color-hu-hu","productPathSegment":"products","order":1,"description":null,"createdAt":"2026-08-07T09:26:25.603Z","updatedAt":"2026-08-27T11:41:25.449Z","publishedAt":"2026-08-27T11:41:25.461Z","locale":"hu-HU"},"localizations":[{"id":5822,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-de-de","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.575Z","updatedAt":"2026-08-27T11:45:41.288Z","publishedAt":"2026-08-27T11:45:41.316Z","locale":"de-DE"},{"id":5795,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.016Z","updatedAt":"2026-08-27T11:45:28.283Z","publishedAt":"2026-08-27T11:45:28.312Z","locale":"en"},{"id":5799,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-au","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.860Z","updatedAt":"2026-08-27T11:45:31.576Z","publishedAt":"2026-08-27T11:45:31.603Z","locale":"en-AU"},{"id":5800,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.039Z","updatedAt":"2026-08-27T11:45:31.925Z","publishedAt":"2026-08-27T11:45:32.036Z","locale":"en-CA"},{"id":5797,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-gb","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.413Z","updatedAt":"2026-08-27T11:45:30.382Z","publishedAt":"2026-08-27T11:45:30.414Z","locale":"en-GB"},{"id":5798,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-ie","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.592Z","updatedAt":"2026-08-27T11:45:31.202Z","publishedAt":"2026-08-27T11:45:31.235Z","locale":"en-IE"},{"id":5796,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-en-us","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:52.208Z","updatedAt":"2026-08-27T11:45:28.650Z","publishedAt":"2026-08-27T11:45:28.679Z","locale":"en-US"},{"id":5803,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ar","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.631Z","updatedAt":"2026-08-27T11:45:34.360Z","publishedAt":"2026-08-27T11:45:34.390Z","locale":"es-AR"},{"id":5805,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.988Z","updatedAt":"2026-08-27T11:45:35.181Z","publishedAt":"2026-08-27T11:45:35.215Z","locale":"es-CL"},{"id":5806,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-co","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.176Z","updatedAt":"2026-08-27T11:45:35.714Z","publishedAt":"2026-08-27T11:45:35.751Z","locale":"es-CO"},{"id":5812,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-cr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.523Z","updatedAt":"2026-08-27T11:45:37.649Z","publishedAt":"2026-08-27T11:45:37.680Z","locale":"es-CR"},{"id":5816,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-do","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.281Z","updatedAt":"2026-08-27T11:45:39.043Z","publishedAt":"2026-08-27T11:45:39.074Z","locale":"es-DO"},{"id":5807,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ec","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.431Z","updatedAt":"2026-08-27T11:45:36.099Z","publishedAt":"2026-08-27T11:45:36.137Z","locale":"es-EC"},{"id":5802,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-es","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.458Z","updatedAt":"2026-08-27T11:45:34.052Z","publishedAt":"2026-08-27T11:45:34.096Z","locale":"es-ES"},{"id":5814,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-gt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.898Z","updatedAt":"2026-08-27T11:45:38.232Z","publishedAt":"2026-08-27T11:45:38.263Z","locale":"es-GT"},{"id":5815,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-hn","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.093Z","updatedAt":"2026-08-27T11:45:38.614Z","publishedAt":"2026-08-27T11:45:38.642Z","locale":"es-HN"},{"id":5804,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-mx","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.809Z","updatedAt":"2026-08-27T11:45:34.648Z","publishedAt":"2026-08-27T11:45:34.676Z","locale":"es-MX"},{"id":5811,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pa","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.247Z","updatedAt":"2026-08-27T11:45:37.361Z","publishedAt":"2026-08-27T11:45:37.392Z","locale":"es-PA"},{"id":5808,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-pe","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.626Z","updatedAt":"2026-08-27T11:45:36.503Z","publishedAt":"2026-08-27T11:45:36.535Z","locale":"es-PE"},{"id":5813,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-sv","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.710Z","updatedAt":"2026-08-27T11:45:37.937Z","publishedAt":"2026-08-27T11:45:37.967Z","locale":"es-SV"},{"id":5810,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-uy","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:55.046Z","updatedAt":"2026-08-27T11:45:37.075Z","publishedAt":"2026-08-27T11:45:37.103Z","locale":"es-UY"},{"id":5809,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-es-ve","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:54.814Z","updatedAt":"2026-08-27T11:45:36.791Z","publishedAt":"2026-08-27T11:45:36.818Z","locale":"es-VE"},{"id":5818,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-ca","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.713Z","updatedAt":"2026-08-27T11:45:40.038Z","publishedAt":"2026-08-27T11:45:40.075Z","locale":"fr-CA"},{"id":5817,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-fr-fr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.529Z","updatedAt":"2026-08-27T11:45:39.578Z","publishedAt":"2026-08-27T11:45:39.609Z","locale":"fr-FR"},{"id":5801,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-it-it","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:53.225Z","updatedAt":"2026-08-27T11:45:32.345Z","publishedAt":"2026-08-27T11:45:32.374Z","locale":"it-IT"},{"id":5819,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pl-pl","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:56.909Z","updatedAt":"2026-08-27T11:45:40.412Z","publishedAt":"2026-08-27T11:45:40.440Z","locale":"pl-PL"},{"id":5825,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-br","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.195Z","updatedAt":"2026-08-27T11:45:42.159Z","publishedAt":"2026-08-27T11:45:42.202Z","locale":"pt-BR"},{"id":5824,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-pt-pt","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.970Z","updatedAt":"2026-08-27T11:45:41.856Z","publishedAt":"2026-08-27T11:45:41.890Z","locale":"pt-PT"},{"id":5820,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ro-ro","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.147Z","updatedAt":"2026-08-27T11:45:40.697Z","publishedAt":"2026-08-27T11:45:40.727Z","locale":"ro-RO"},{"id":5821,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-ru-ru","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:57.338Z","updatedAt":"2026-08-27T11:45:40.987Z","publishedAt":"2026-08-27T11:45:41.023Z","locale":"ru-RU"},{"id":5826,"documentId":"bik3rjf5jab84ukvo9b7qdh5","name":"Evolution Of The Color","slug":"apm-color-evolutionofthecolor-sr","brand":"alfaparfmilano","description":null,"createdAt":"2026-08-07T09:29:58.389Z","updatedAt":"2026-08-27T11:45:42.471Z","publishedAt":"2026-08-27T11:45:42.501Z","locale":"sr"}]},"seo":{"id":450197,"metaTitle":"Platinum - 11.10 Platinum Ash","metaDescription":"A szín fejlődése egy állandó kozmetikai hajszín, amely a lehető legjobb színt biztosítja, miközben gyengéden kezeli a hajat. Szabadalmaztatott Color Guard tech","canonicalUrl":null,"noIndex":false,"ogImage":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true}},"localizations":[{"id":190239,"documentId":"pkskj9ltradp6a3sxx0jasr9","name":"Platinum - 11.10 Platinum Ash","slug":"platinum-1110-platinum-ash-pf026470-de-de","brand":"alfaparfmilano","sku":"PF026470","productLine":"Apm Color","tag":"PF026470","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:32:09.533Z","updatedAt":"2026-09-18T16:49:38.356Z","publishedAt":"2026-09-18T16:49:38.507Z","locale":"de-DE","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":217476,"documentId":"pkskj9ltradp6a3sxx0jasr9","name":"Platinum - 11.10 Platinum Ash","slug":"platinum-1110-platinum-ash-pf026470","brand":"alfaparfmilano","sku":"PF026470","productLine":"Apm Color","tag":"PF026470","tagLabel":null,"iconSrc":null,"description":"Evolution of the color is a permanent cosmetic hair color that delivers maximum color perfection while being gentle on the hair.
\nPatented Color Guard Technology for color and intensity protection and an innovative pool of active ingredients to counteract blue-light, pollution and UV light damage.","benefitLineHtml":"

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T18:29:25.188Z","updatedAt":"2026-09-18T23:29:35.479Z","publishedAt":"2026-09-18T23:29:35.645Z","locale":"en","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":"

Perfect for high lift and highlights, the light pastel shades leave hair looking radiant: it takes care of the color while being gentle on the hair.

","endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:31:50.232Z","updatedAt":"2026-09-18T16:49:21.396Z","publishedAt":"2026-09-18T16:49:21.588Z","locale":"en-AU","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:31:48.825Z","updatedAt":"2026-09-18T16:49:19.908Z","publishedAt":"2026-09-18T16:49:20.136Z","locale":"en-GB","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:31:49.531Z","updatedAt":"2026-09-18T16:49:20.662Z","publishedAt":"2026-09-18T16:49:20.871Z","locale":"en-IE","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Patented Color Guard Technology for color and intensity protection
Protects the color from pollution, blue-light and UV light
Vegan formula enriched with Hyaluronic Acid
Free from PPD*
With only 0.7% ammonia**
100% coverage of grey hair
Up to 3 levels of lightening
Bonding Performance to protect the hair during the color service
Intense color and radiant tones
Perfect cosmeticity: hair is soft, strong and radiant
Up to +40% color retention after 15 days of continuous blue light exposure***
Up to +63% combability on dry hair****
Up to +69% color protection from UV rays*****
Excellent color retention even after repeated use of hot tools
Better color distribution with a more uniform result******
Water saving due to less consumption during rinsing******

","asterisksHtml":null,"createdAt":"2026-08-27T21:31:48.059Z","updatedAt":"2026-09-18T16:49:19.113Z","publishedAt":"2026-09-18T16:49:19.329Z","locale":"en-US","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Paraphenylendiamine, a dye widely used in hair colorants.
\n**Average concentration of \"on-head\" ammonia (color cream/activator mixing ratio of 1:1,5). The Evolution of the color Platinum Series is not considered.
\n***Tested on hair colored with Evolution of the color and then exposed to blue light continuously for 15 days, compared with hair subjected to the same conditions, but first colored without the new Evolution of the color technology.
\n****Compared with the same formula without the specific active ingredients, after exposure to smoke from 8 cigarettes.
\n*****Compared with the same formula without the specific active ingredient.
\n******Compared to the Evolution of the color formula without patented technology.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Results","resultAnnotation":null,"resultDescription":null,"endBenefitHtml":"

long-lasting permanent cosmetic color

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

Ideal para realizar aclarados intensos o reflejos, deja el cabello luminoso con colores claros pastel: cuida el color respetando plenamente el cabello.

","endBenefitHtml":"

coloración cosmética permanente de larga duración

","texture":null,"descriptionTitle":"Love your evolution","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Productos relacionados"},{"id":190226,"documentId":"pkskj9ltradp6a3sxx0jasr9","name":"Platinum - 11.10 Platinum Ash","slug":"platinum-1110-platinum-ash-pf026470-es-ve","brand":"alfaparfmilano","sku":"PF026470","productLine":"Apm Color","tag":"PF026470","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:31:58.101Z","updatedAt":"2026-09-18T16:49:29.136Z","publishedAt":"2026-09-18T16:49:29.290Z","locale":"es-VE","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190235,"documentId":"pkskj9ltradp6a3sxx0jasr9","name":"Platinum - 11.10 Platinum Ash","slug":"platinum-1110-platinum-ash-pf026470-fr-ca","brand":"alfaparfmilano","sku":"PF026470","productLine":"Apm Color","tag":"PF026470","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:32:06.134Z","updatedAt":"2026-09-18T16:49:35.736Z","publishedAt":"2026-09-18T16:49:35.895Z","locale":"fr-CA","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190234,"documentId":"pkskj9ltradp6a3sxx0jasr9","name":"Platinum - 11.10 Platinum Ash","slug":"platinum-1110-platinum-ash-pf026470-fr-fr","brand":"alfaparfmilano","sku":"PF026470","productLine":"Apm Color","tag":"PF026470","tagLabel":null,"iconSrc":null,"description":null,"benefitLineHtml":null,"asterisksHtml":null,"createdAt":"2026-08-27T21:32:05.375Z","updatedAt":"2026-09-18T16:49:35.203Z","publishedAt":"2026-09-18T16:49:35.358Z","locale":"fr-FR","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":null,"resultAnnotation":null,"resultDescription":null,"endBenefitHtml":null,"texture":null,"descriptionTitle":null,"resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":null},{"id":190218,"documentId":"pkskj9ltradp6a3sxx0jasr9","name":"Platinum - 11.10 Biondo Platino Cenere","slug":"platinum-1110-platinum-ash-pf026470-it-it","brand":"alfaparfmilano","sku":"PF026470","productLine":"Apm Color","tag":"PF026470","tagLabel":null,"iconSrc":null,"description":"

","benefitLineHtml":"

Color Guard Technology patented in the US and Italy per la protezione di intensità e durata del colore
Protezione del colore da inquinamento, luce blu e raggi UV
Formula vegan arricchita con Acido Ialuronico
Senza PPD*
Con solo 0,7% di ammoniaca**
100% copertura dei capelli bianchi
Fino a 3 toni di schiaritura
Bonding Performance per proteggere il capello durante il servizio di colorazione
Colore intenso e riflessi luminosi
Perfetta cosmeticità: capelli morbidi, forti e luminosi

\n
*Parafenilendiammina, colorante largamente utilizzato nelle tinture per capelli.
\n**Concentrazione media di ammoniaca “on-head” (rapporto di miscelazione crema colore/attivatore di 1:1,5). Non si considera la serie Evolution of the color Platinum.","asterisksHtml":null,"createdAt":"2026-08-27T21:31:51.540Z","updatedAt":"2026-09-18T16:49:22.769Z","publishedAt":"2026-09-18T16:49:22.966Z","locale":"it-IT","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":null,"productPalette":null,"pillarsType":null,"resultSectionTitle":"Risultati","resultAnnotation":null,"resultDescription":"

","endBenefitHtml":"

colorazione cosmetica permanente a lunga durata

Opatentowana technologia Color Guard zapewniająca ochronę koloru i intensywności
Chroni kolor przed zanieczyszczeniami, światłem niebieskim i UV
Wegańska formuła wzbogacona o kwas hialuronowy
Nie zawiera PPD*
Zawiera tylko 0,7% amoniaku**
100% pokrycie siwych włosów
Do 3 poziomów rozjaśnienia
Wydajność klejenia w celu ochrony włosów podczas usługi koloryzacji
Intensywny kolor i promienne odcienie
Doskonała kosmetyka: włosy są miękkie, mocne i promienne
Do +40% trwałości koloru po 15 dniach ciągłej ekspozycji na niebieskie światło***
Do +63% rozczesywania na suchych włosach****
Do +69% ochrony koloru przed promieniami UV*****
Doskonałe zachowanie koloru nawet po wielokrotnym użyciu gorących narzędzi
Lepszy rozkład kolorów przy bardziej jednolitym efekcie******
Oszczędność wody dzięki mniejszemu zużyciu podczas płukania******

","asterisksHtml":null,"createdAt":"2026-08-27T21:32:06.953Z","updatedAt":"2026-09-18T16:49:36.367Z","publishedAt":"2026-09-18T16:49:36.573Z","locale":"pl-PL","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"* Parafenylenodiamina, barwnik szeroko stosowany w farbach do włosów.
\n**Średnie stężenie amoniaku \"na głowę\" (stosunek mieszania kremu koloryzującego i aktywatora 1:1,5). Ewolucja serii Platinum nie jest brana pod uwagę.
\nTestowane na włosach farbowanych farbą Evolution koloru, a następnie wystawione na działanie niebieskiego światła w sposób ciągły przez 15 dni, w porównaniu z włosami poddanymi tym samym warunkom, ale po raz pierwszy farbowanymi bez nowej technologii koloryzacji Evolution.
\nW porównaniu z tą samą formułą bez konkretnych składników aktywnych, po ekspozycji na dym z 8 papierosów.
\nW porównaniu z tą samą formułą bez konkretnego składnika aktywnego.
\nW porównaniu z ewolucją formuły koloru bez opatentowanej technologii.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultaty","resultAnnotation":null,"resultDescription":"

Idealne do wysokiego liftingu i pasemek, jasne pastelowe odcienie pozostawiają włosy promienne: dbają o kolor, a jednocześnie są delikatne dla włosów.

","endBenefitHtml":"

długotrwały trwały kolor kosmetyczny

","texture":null,"descriptionTitle":"Kochaj swoją ewolucję","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Powiązane produkty"},{"id":190242,"documentId":"pkskj9ltradp6a3sxx0jasr9","name":"Platinum - 11.10 Louro Platina Cinza","slug":"platinum-1110-platinum-ash-pf026470-pt-br","brand":"alfaparfmilano","sku":"PF026470","productLine":"Apm Color","tag":"PF026470","tagLabel":null,"iconSrc":null,"description":"

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:32:11.956Z","updatedAt":"2026-09-18T16:49:40.708Z","publishedAt":"2026-09-18T16:49:40.905Z","locale":"pt-BR","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"

Patented color Guard Technology para a proteção da intensidade e duração da cor
Proteção da cor pela poluição, luz azul e luz UV
Fórmula vegan enriquecida com ácido hialurónico
Sem PPD*
Com apenas o 0,7% de amônia**
100% de cobertura dos cabelos brancos
Até 3 tons de clareamento
Bonding Performance para proteger durante o serviço de coloração.
Cor intensa e reflexos luminoso
Perfeita cosmeticidade: cabelos macios, fortes e luminosos
Até + 40% de manutenção da cor após 15 dias de exposição contínua à luz azul***
Até + 63% de penteabilidade em cabelos secos****
Até + 69% de proteção da cor contra a ação dos raios UV*****
Excelente preservação da cor, mesmo após o uso repetido de ferramentas quentes.
Melhor distribuição de cor com resultado final mais uniforme******
Economia de água devido ao menor consumo durante a enxágue******

","asterisksHtml":null,"createdAt":"2026-08-27T21:32:11.160Z","updatedAt":"2026-09-18T16:49:39.943Z","publishedAt":"2026-09-18T16:49:40.180Z","locale":"pt-PT","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilenodiamina, colorante amplamente utilizado nas colorações para cabelos.
\n**concentração média de amônia “on-head” (relação de diluição creme colorante/ativador 1:1,5). Não se considera a série Platinum.
\n***teste em cabelos tingidos com Evolution of the color e depois expostos à luz azul continuamente por 15 dias, em comparação com cabelos submetidos às mesmas condições, mas primeiro coloridos sem a nova tecnologia Evolution of the color.
\n****em comparação com a mesma fórmula sem os princípios ativos específicos, após a exposição à fumaça de 8 cigarros.
\n*****em comparação com a mesma fórmula sem o princípio ativo específico.
\n******em comparação com a fórmula Evolution of the color sem tecnologia patenteada.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Resultados","resultAnnotation":null,"resultDescription":"

Ideal para realizar clareamentos intensos ou luzes, deixa os cabelos luminosos com claras cores pastel: cuida da sua cor no total respeito dos cabelos.

","endBenefitHtml":"

coloração cosmética permanente de longa duração

","benefitLineHtml":"$cf","asterisksHtml":null,"createdAt":"2026-08-27T21:32:07.835Z","updatedAt":"2026-09-18T16:49:37.105Z","publishedAt":"2026-09-18T16:49:37.332Z","locale":"ro-RO","akeneoIdentifier":"PF026470","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamină, un colorant folosit în mod frecvent în vopselele de păr.
\n** Concentrația medie de amoniac în amestec cu oxidantul (proporție de amestec vopsea / activator 1:1,5)\nNu se aplică seriei Cube Platinum.
\n***Testat pe părul vopsit cu Evolution of the color\nsi apoi expus la lumina albastră continuu timp de 15 zile, comparativ cu părul supus acelorași condiții, dar mai întâi vopsit fără noua tehnologie Evolution of the Color.
\n****Comparativ cu aceeași formulă fără ingrediente active specifice, după expunerea la fumul provenit de la 8 țigări.
\n*****Comparativ cu aceeași formulă fără\ningredientul activ specific.
\n******Comparativ cu formula Evolution of the color fără tehnologia patentată.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Rezultate","resultAnnotation":null,"resultDescription":"

Perfectă pentru o deschidere puternică și șuvițe, nuanțele pastel deschis lasă părul strălucitor: menține culoarea, protejând în același timp firul de păr.

","endBenefitHtml":"

Vopsea cosmetică permanentă cu rezistentă îndelungată

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","asterisksHtml":null,"createdAt":"2026-08-27T21:31:44.979Z","updatedAt":"2026-09-18T16:50:05.289Z","publishedAt":"2026-09-18T16:50:05.503Z","locale":"hu-HU","akeneoIdentifier":"PF026469","approvalStatus":"approved","productAnnotation":null,"descriptionAnnotation":"*Parafenilendiamin, egy széles körben hajszínező festék.
**Átlagos \"fejen\" ammónia koncentrációja (színes krém/aktivátor keverési arány 1:1,5). A színek Platinum sorozatának fejlődését nem veszik figyelembe.
Evolúcióval színezett hajat tesztelték, majd 15 napon át folyamatosan kék fénynek tették ki, szemben azzal a hajjal, amelyet ugyanazoknak a feltételeknek vetettek ki, de először az új Evolution színtechnológiával nem színezték.
Ugyanahhoz a formulához képest, amely nincs konkrét hatóanyag, 8 cigaretta füstjének való kitettsége után.
Összehasonlítva ugyanazzal a formulával, nincs konkrét hatóanyag.
Összehasonlítva a színformulával a szabadalmaztatott technológia nélküli Evolution modelljével.","productPalette":null,"pillarsType":null,"resultSectionTitle":"Eredmények","resultAnnotation":null,"resultDescription":"

Tökéletesek a magas emeléshez és kiemelésekhez, a világos pasztell árnyalatok ragyogóvá teszik a hajat: gondoskodnak a színről, miközben gyengéden kezelik a hajat.

","endBenefitHtml":"

Tartós kozmetikai hajfesték

","texture":null,"descriptionTitle":"Imádom az evolúciódat","resultsAccordionHtml":null,"akeneoSort":null,"activeInCatalog":true,"markets":["market_argentina","market_australia","market_brazil","market_canada","market_chile","market_china","market_colombia","market_costarica","market_cuba","market_ecuador","market_elsalvador","market_france","market_germany","market_greece","market_guatemala","market_honduras","market_hungary","market_international","market_international_es","market_ireland","market_italy","market_mexico","market_netherland","market_nicaragua","market_panama","market_paraguay","market_peru","market_poland","market_portugal","market_repdom","market_romania","market_russia","market_serbia","market_spain","market_uk","market_uruguay","market_usa","market_venezuela"],"colorFamily":"apm_eoc_platinum","colorSeries":"apm_eoc_platinum_platinum","relatedSectionTitle":"Kapcsolódó termékek","facetValues":[{"id":4458932,"name":"mktg_facet_type","value":"apm_color_type_01"},{"id":4458933,"name":"mktg_facet_services","value":"apm_color_services_01"},{"id":4458934,"name":"apm_facet_color","value":"apm_fc_platino"},{"id":4458935,"name":"mktg_format","value":"Tubus"}],"brandImage":null,"evidenceItems":[],"howToUsePhases":[],"mediaPdf":null,"images":[{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},{"id":2623,"documentId":"qi7klld1zu8wnxzqdcl8adt9","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026469-02.png","alternativeText":"Akeneo PF026469 — APMP_EOC_2025_PF026469_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026469-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":26.27,"sizeInBytes":26274,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f.png","etag":"93826ad7cec20cba6807d45d3e688e50","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026469-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":250.17,"sizeInBytes":250173,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f.png","etag":"4ef3d1ce33781c05cf4a8ec65362b650","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026469-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":566.27,"sizeInBytes":566267,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f.png","etag":"673e510f0723b2b27ebae3b867f00c83","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f","ext":".png","mime":"image/png","size":265.09,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:27.036Z","updatedAt":"2026-08-27T18:29:27.036Z","publishedAt":"2026-08-27T18:29:27.036Z","isUrlSigned":true}],"thumbnail":{"id":2536,"documentId":"uvtxqv3qx3im2rpcux0pwncp","name":"akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","alternativeText":"Akeneo PF027601 — APMP_EvolutionOfTheColor_Platinum_01","caption":null,"focalPoint":null,"width":2000,"height":2000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":12.97,"sizeInBytes":12965,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"3cc5fe8ec54bbcb54191571a310444c0","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":84.95,"sizeInBytes":84947,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"ba86a6b8aa994ca7208efdab7258aac8","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":163.59,"sizeInBytes":163586,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"66e170e1bf4fd7eefbb852fb8cc1f154","isUrlSigned":true},"large":{"name":"large_akeneo-alfaparfmilano-apmp-evolutionofthecolor-platinum-01.png","hash":"large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","path":null,"width":1000,"height":1000,"size":259.24,"sizeInBytes":259241,"url":"https://cdn.prod.alfaparfmilanopro.com/large_akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","etag":"13a2935ef8d04b2783705c3b07ffe453","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056","ext":".png","mime":"image/png","size":193.1,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_evolutionofthecolor_platinum_01_6c71f36056.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:20:08.108Z","updatedAt":"2026-08-27T18:20:08.108Z","publishedAt":"2026-08-27T18:20:08.109Z","isUrlSigned":true},"hold":null,"infoListItems":[{"id":1756243,"html":"Line: Apm Color"},{"id":1756244,"html":"Format: Tubus"},{"id":1756245,"html":"Size: 60ml"},{"id":1756246,"html":"Ean: 8022297167190"},{"id":1756247,"html":"Net weight: 60.0000"},{"id":1756248,"html":"Gross weight: 77.0000"}],"benefits":[{"id":1726177,"anchorId":"benefit-1","html":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre

"},{"id":1726178,"anchorId":"benefit-2","html":"

Védi a színt a szennyezéstől, a kék és UV fénytől

"},{"id":1726179,"anchorId":"benefit-3","html":"

Hialuronsavas vegán tápszer

"},{"id":1726180,"anchorId":"benefit-4","html":"

Mentes a PPD*

"},{"id":1726181,"anchorId":"benefit-5","html":"

Csak 0,7% ammóniával**

"},{"id":1726182,"anchorId":"benefit-6","html":"

100%-os szürke haj fedezete

"},{"id":1726183,"anchorId":"benefit-7","html":"

Akár 3 szintű villámolás

"},{"id":1726184,"anchorId":"benefit-8","html":"

Bonding Performance a haj védelmére a festékezés során

"},{"id":1726185,"anchorId":"benefit-9","html":"

Intenzív színek és ragyogó tónusok

"},{"id":1726186,"anchorId":"benefit-10","html":"

Tökéletes megjelenés: haj puha, erős és ragyogó

"},{"id":1726187,"anchorId":"benefit-11","html":"

Akár +40% színvisszatartás 15 nap folyamatos kék fény után***

"},{"id":1726188,"anchorId":"benefit-12","html":"

Akár +63% fésésülhetőség száraz hajon****

"},{"id":1726189,"anchorId":"benefit-13","html":"

Akár +69% UV-sugárzás elleni színvédelem*****

"},{"id":1726190,"anchorId":"benefit-14","html":"

Kiváló színtartás még a forró szerszámok ismételt használata

"},{"id":1726191,"anchorId":"benefit-15","html":"

Jobb színeloszlás egyenletesebb eredménnyel******

"},{"id":1726192,"anchorId":"benefit-16","html":"

Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

"}],"ctas":[],"ecommerceCtas":[],"requestInfoCta":null,"formulaHighlights":[{"id":769792,"title":"Color Guard Technology szabadalmaztatott az Egyesült Államokban és Olaszországban","description":"Szabadalmaztatott technológia, amely javítja a haj színlerakódását, meghosszabbítja a haj időtartamát és garantálja a kiváló fényt.","annotation":null,"pillarType":null,"icon":null},{"id":769793,"title":"Blue Light Protection","description":"Védi a színt a kék fénytől kár.","annotation":null,"pillarType":null,"icon":null},{"id":769794,"title":"Szennyezésellenes","description":"A nem kívánt hatások ellensúlyozására a szennyezés miatt.","annotation":null,"pillarType":null,"icon":null},{"id":769795,"title":"UV Protection System","description":"Az UV-fény által kiváltott ellensúlyozására Színveszteség.","annotation":null,"pillarType":null,"icon":null},{"id":769796,"title":"Bonding Performance","description":"Növeli a hajszálak kötéssűrűségét, védőréteget képezve a hajon.","annotation":null,"pillarType":null,"icon":null},{"id":769797,"title":"Hialuronsav","description":"Ez egy természetes anyag, amely segít fenntartani a megfelelő hidratációt a szövetekben. Rácsszerű hálót képez a haj körül, hogy elősegítse a szín optimális eloszlását és maximális tapadást biztosítson.","annotation":null,"pillarType":null,"icon":null},{"id":769798,"title":"Vegán képlet","description":"A képlet mentes állati eredetű vagy származású összetevőktől.","annotation":null,"pillarType":null,"icon":null}],"descriptionTabs":[{"id":762317,"label":"Összetevők","content":"$d0","kind":"tab"},{"id":762318,"label":"Miért szeretem?","content":"

Szabadalmaztatott színvédő technológia szín- és intenzitásvédelemre
Védi a színt a szennyezéstől, a kék és UV fénytől
Hialuronsavas vegán tápszer
Mentes a PPD*
Csak 0,7% ammóniával**
100%-os szürke haj fedezete
Akár 3 szintű villámolás
Bonding Performance a haj védelmére a festékezés során
Intenzív színek és ragyogó tónusok
Tökéletes megjelenés: haj puha, erős és ragyogó
Akár +40% színvisszatartás 15 nap folyamatos kék fény után***
Akár +63% fésésülhetőség száraz hajon****
Akár +69% UV-sugárzás elleni színvédelem*****
Kiváló színtartás még a forró szerszámok ismételt használata
Jobb színeloszlás egyenletesebb eredménnyel******
Víztakarékosság a öblítés közben kisebb fogyasztás miatt******

","kind":"tab"},{"id":762319,"label":"How to use","content":"

Természetes alapokra kell alkalmazni, amelyek nem sötétebbek az 5-ös szintnél, világosbarna. Keverési arány: 1:2 (60 g platina + 120 ml Oxid'o 40 Volume). Feldolgozási idő: 50/55 perc.

","kind":"tab"}],"results":[],"resultImage":null,"videos":[],"variants":[],"colorVariants":[{"id":655841,"name":"Platinum - 11.00 Platinum","colorCode":"apm_eoc_PF011229","image":{"id":2623,"documentId":"qi7klld1zu8wnxzqdcl8adt9","name":"akeneo-alfaparfmilano-apmp-eoc-2025-pf026469-02.png","alternativeText":"Akeneo PF026469 — APMP_EOC_2025_PF026469_02","caption":null,"focalPoint":null,"width":1000,"height":1000,"formats":{"thumbnail":{"name":"thumbnail_akeneo-alfaparfmilano-apmp-eoc-2025-pf026469-02.png","hash":"thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f","ext":".png","mime":"image/png","path":null,"width":156,"height":156,"size":26.27,"sizeInBytes":26274,"url":"https://cdn.prod.alfaparfmilanopro.com/thumbnail_akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f.png","etag":"93826ad7cec20cba6807d45d3e688e50","isUrlSigned":true},"small":{"name":"small_akeneo-alfaparfmilano-apmp-eoc-2025-pf026469-02.png","hash":"small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f","ext":".png","mime":"image/png","path":null,"width":500,"height":500,"size":250.17,"sizeInBytes":250173,"url":"https://cdn.prod.alfaparfmilanopro.com/small_akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f.png","etag":"4ef3d1ce33781c05cf4a8ec65362b650","isUrlSigned":true},"medium":{"name":"medium_akeneo-alfaparfmilano-apmp-eoc-2025-pf026469-02.png","hash":"medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f","ext":".png","mime":"image/png","path":null,"width":750,"height":750,"size":566.27,"sizeInBytes":566267,"url":"https://cdn.prod.alfaparfmilanopro.com/medium_akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f.png","etag":"673e510f0723b2b27ebae3b867f00c83","isUrlSigned":true}},"hash":"akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f","ext":".png","mime":"image/png","size":265.09,"url":"https://cdn.prod.alfaparfmilanopro.com/akeneo_alfaparfmilano_apmp_eoc_2025_pf026469_02_76a096198f.png","previewUrl":null,"provider":"aws-s3","provider_metadata":null,"createdAt":"2026-08-27T18:29:27.036Z","updatedAt":"2026-08-27T18:29:27.036Z","publishedAt":"2026-08-27T18:29:27.036Z","isUrlSigned":true}}],"category":{"id":15633,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-hu-hu","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.332Z","updatedAt":"2026-08-27T11:46:42.522Z","publishedAt":"2026-08-27T11:46:42.538Z","locale":"hu-HU","image":null,"localizations":[{"id":15632,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-de-de","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.140Z","updatedAt":"2026-08-27T11:46:42.337Z","publishedAt":"2026-08-27T11:46:42.356Z","locale":"de-DE"},{"id":15605,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.655Z","updatedAt":"2026-08-27T11:46:37.344Z","publishedAt":"2026-08-27T11:46:37.363Z","locale":"en"},{"id":15609,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-au","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.526Z","updatedAt":"2026-08-27T11:46:38.086Z","publishedAt":"2026-08-27T11:46:38.110Z","locale":"en-AU"},{"id":15610,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.702Z","updatedAt":"2026-08-27T11:46:38.295Z","publishedAt":"2026-08-27T11:46:38.312Z","locale":"en-CA"},{"id":15607,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-gb","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.103Z","updatedAt":"2026-08-27T11:46:37.715Z","publishedAt":"2026-08-27T11:46:37.733Z","locale":"en-GB"},{"id":15608,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-ie","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.279Z","updatedAt":"2026-08-27T11:46:37.899Z","publishedAt":"2026-08-27T11:46:37.915Z","locale":"en-IE"},{"id":15606,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-en-us","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:49.838Z","updatedAt":"2026-08-27T11:46:37.531Z","publishedAt":"2026-08-27T11:46:37.551Z","locale":"en-US"},{"id":15613,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ar","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.317Z","updatedAt":"2026-08-27T11:46:38.838Z","publishedAt":"2026-08-27T11:46:38.855Z","locale":"es-AR"},{"id":15615,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.755Z","updatedAt":"2026-08-27T11:46:39.211Z","publishedAt":"2026-08-27T11:46:39.229Z","locale":"es-CL"},{"id":15616,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-co","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.925Z","updatedAt":"2026-08-27T11:46:39.392Z","publishedAt":"2026-08-27T11:46:39.408Z","locale":"es-CO"},{"id":15622,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-cr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.147Z","updatedAt":"2026-08-27T11:46:40.494Z","publishedAt":"2026-08-27T11:46:40.510Z","locale":"es-CR"},{"id":15626,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-do","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.932Z","updatedAt":"2026-08-27T11:46:41.215Z","publishedAt":"2026-08-27T11:46:41.234Z","locale":"es-DO"},{"id":15617,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ec","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.189Z","updatedAt":"2026-08-27T11:46:39.574Z","publishedAt":"2026-08-27T11:46:39.592Z","locale":"es-EC"},{"id":15612,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-es","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.132Z","updatedAt":"2026-08-27T11:46:38.665Z","publishedAt":"2026-08-27T11:46:38.681Z","locale":"es-ES"},{"id":15624,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-gt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.495Z","updatedAt":"2026-08-27T11:46:40.855Z","publishedAt":"2026-08-27T11:46:40.871Z","locale":"es-GT"},{"id":15625,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-hn","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.759Z","updatedAt":"2026-08-27T11:46:41.034Z","publishedAt":"2026-08-27T11:46:41.050Z","locale":"es-HN"},{"id":15614,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-mx","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:51.574Z","updatedAt":"2026-08-27T11:46:39.027Z","publishedAt":"2026-08-27T11:46:39.047Z","locale":"es-MX"},{"id":15621,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pa","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.885Z","updatedAt":"2026-08-27T11:46:40.309Z","publishedAt":"2026-08-27T11:46:40.325Z","locale":"es-PA"},{"id":15618,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-pe","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.354Z","updatedAt":"2026-08-27T11:46:39.759Z","publishedAt":"2026-08-27T11:46:39.778Z","locale":"es-PE"},{"id":15623,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-sv","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:53.326Z","updatedAt":"2026-08-27T11:46:40.678Z","publishedAt":"2026-08-27T11:46:40.694Z","locale":"es-SV"},{"id":15620,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-uy","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.715Z","updatedAt":"2026-08-27T11:46:40.126Z","publishedAt":"2026-08-27T11:46:40.144Z","locale":"es-UY"},{"id":15619,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-es-ve","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:52.519Z","updatedAt":"2026-08-27T11:46:39.942Z","publishedAt":"2026-08-27T11:46:39.960Z","locale":"es-VE"},{"id":15628,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-ca","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.358Z","updatedAt":"2026-08-27T11:46:41.585Z","publishedAt":"2026-08-27T11:46:41.601Z","locale":"fr-CA"},{"id":15627,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-fr-fr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.188Z","updatedAt":"2026-08-27T11:46:41.402Z","publishedAt":"2026-08-27T11:46:41.419Z","locale":"fr-FR"},{"id":15611,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-it-it","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:50.872Z","updatedAt":"2026-08-27T11:46:38.479Z","publishedAt":"2026-08-27T11:46:38.497Z","locale":"it-IT"},{"id":15629,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pl-pl","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.523Z","updatedAt":"2026-08-27T11:46:41.765Z","publishedAt":"2026-08-27T11:46:41.784Z","locale":"pl-PL"},{"id":15635,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-br","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.666Z","updatedAt":"2026-08-27T11:46:42.882Z","publishedAt":"2026-08-27T11:46:42.898Z","locale":"pt-BR"},{"id":15634,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-pt-pt","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.498Z","updatedAt":"2026-08-27T11:46:42.703Z","publishedAt":"2026-08-27T11:46:42.721Z","locale":"pt-PT"},{"id":15630,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ro-ro","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.775Z","updatedAt":"2026-08-27T11:46:41.946Z","publishedAt":"2026-08-27T11:46:41.964Z","locale":"ro-RO"},{"id":15631,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-ru-ru","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:54.949Z","updatedAt":"2026-08-27T11:46:42.131Z","publishedAt":"2026-08-27T11:46:42.159Z","locale":"ru-RU"},{"id":15636,"documentId":"l8zf0wnvjzxyxha2ts57r2th","name":"Platinum","slug":"apm-color-evolutionofthecolor-platinum-sr","brand":"alfaparfmilano","description":null,"order":5,"createdAt":"2026-08-07T09:30:55.848Z","updatedAt":"2026-08-27T11:46:43.062Z","publishedAt":"2026-08-27T11:46:43.080Z","locale":"

Platinum - 11.13 Platinum Ash Gold

Imádom az evolúciódat

Összetevők

How to use

Miért szeretem?

A mi receptünk

Color Guard Technology szabadalmaztatott az Egyesült Államokban és Olaszországban

Blue Light Protection

Szennyezésellenes

UV Protection System

Bonding Performance

Hialuronsav

Vegán képlet

Eredmények

A mi választékunk

Pearl - 11.80 Platinum Pearl

Platinum - 11.32 Platinum Golden Violet

Platinum - 0SP Lifting Reinforcer

Platinum - 11.02 Platinum Soft Violet

Platinum - 11.21 Platinum Violet Ash

Platinum - 11.20 Platinum Violet

Platinum - 11.11 Platinum Intense Ash

Platinum - 11.10 Platinum Ash

Platinum - 11.00 Platinum

Kapcsolódó termékek

Pigments - Red .6

Pigments - Violet Ash .21

Pigments - Ultra Violet .22

BB Bleach Easy Lift 7 Tones

BB Bleach High Lift 9 Tones

OXID'O 10 VOL

OXID'O 20 VOL

OXID'O 30 VOL

OXID'O 40 VOL

OXID'O 5 VOL

Kapcsolódó termékek

Pigments - Red .6

Pigments - Violet Ash .21

Pigments - Ultra Violet .22

BB Bleach Easy Lift 7 Tones

BB Bleach High Lift 9 Tones

OXID'O 10 VOL

OXID'O 20 VOL

OXID'O 30 VOL

OXID'O 40 VOL

OXID'O 5 VOL

A mi választékunk

Pearl - 11.80 Platinum Pearl

Platinum - 11.32 Platinum Golden Violet

Platinum - 0SP Lifting Reinforcer

Platinum - 11.02 Platinum Soft Violet

Platinum - 11.21 Platinum Violet Ash

Platinum - 11.20 Platinum Violet

Platinum - 11.11 Platinum Intense Ash

Platinum - 11.10 Platinum Ash

Platinum - 11.00 Platinum